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You might think it's the glitzy new technologies that cause kinks in the supply chain, but more often than not, it's the older, established technologies that turn out to be the weak link.
Companies gain a strategic competitive edge in supply chain execution not because they possessed technology that none of their competitors had, but because they had figured out how to use that technology better than anybody else.
Where most people go wrong with new technology is by focusing far too much on the technology itself and far too little on the inherent difficulties of implementing it into an existing business.
Some companies have installed supply chain software and succeeded magnificently; others fail miserably. What makes one company succeed and another fail?
For DCs that handle electronic products, it's not enough just to deliver the goods at warp speed. They also have to add value and oversee a mysterious process called distributed order fulfillment.