By creating one integrated organization known as Toyota Material Handling North America (TMHNA), both companies will combine their efforts to best support their customers, the companies said. TMHNA will be led by President & CEO Brett Wood, a veteran of the material handling industry who also serves as a senior executive officer for TMHNA’s parent company, Toyota Industries Corporation (TICO).
The move becomes effective April 1, ushering in several changes; current Toyota Material Handling President & CEO Bill Finerty will formally retire at the end of March. And Michael Field, the current president & CEO of The Raymond Corporation, will become TMHNA’s chief operations officer (COO).
But other aspects will not change. According to Toyota, TMHNA has committed to maintaining unique brand identities for both Raymond and Toyota in the marketplace. And the integration will not result in layoffs, the company said.
“Our goal isn’t to reduce our workforce, but rather to bring together the strengths, resources, and talent from throughout our organizations,” Wood said in a release. “Together, we will create a more dynamic, more resilient organization. We will continue to invest in the growth and development of all our associates.”
The integration will touch many companies in the industry, since one in three forklifts sold in North America is either a Toyota or Raymond product. TMHNA builds its products at four main manufacturing plants – in Columbus, Indiana; Greene, New York; Muscatine, Iowa; and East Chicago, Indiana (Toyota Heavy Duty Division). Late last year, the company broke ground on a new 295,000 square-foot factory across the street from its existing North American headquarters in Columbus. That new factory is scheduled to open in 2026 and will focus specifically on producing electric products to drive down lead times. In addition, the company is working to optimize manufacturing processes through a $50 million investment to building, infrastructure and equipment elevated operations in its Greene, New York, and Muscatine, Iowa manufacturing facilities.
“This is a historic day for our company, customers, dealers, and associates,” Wood said. “Our customers’ needs are evolving rapidly, and we must prepare and adapt to an ever-changing market. We have an amazing opportunity to leverage the best people, processes, and products into one unified organization. We want to become the undisputed industry leader in solving our customers’ problems through innovation for decades to come.”
Hyster-Yale Materials Handling today announced its plans to fulfill the domestic manufacturing requirements of the Build America, Buy America (BABA) Act for certain portions of its lineup of forklift trucks and container handling equipment.
That means the Greenville, North Carolina-based company now plans to expand its existing American manufacturing with a targeted set of high-capacity models, including electric options, that align with the needs of infrastructure projects subject to BABA requirements. The company’s plans include determining the optimal production location in the United States, strategically expanding sourcing agreements to meet local material requirements, and further developing electric power options for high-capacity equipment.
As a part of the 2021 Infrastructure Investment and Jobs Act, the BABA Act aims to increase the use of American-made materials in federally funded infrastructure projects across the U.S., Hyster-Yale says. It was enacted as part of a broader effort to boost domestic manufacturing and economic growth, and mandates that federal dollars allocated to infrastructure – such as roads, bridges, ports and public transit systems – must prioritize materials produced in the USA, including critical items like steel, iron and various construction materials.
Hyster-Yale’s footprint in the U.S. is spread across 10 locations, including three manufacturing facilities.
“Our leadership is fully invested in meeting the needs of businesses that require BABA-compliant material handling solutions,” Tony Salgado, Hyster-Yale’s chief operating officer, said in a release. “We are working to partner with our key domestic suppliers, as well as identifying how best to leverage our own American manufacturing footprint to deliver a competitive solution for our customers and stakeholders. But beyond mere compliance, and in line with the many areas of our business where we are evolving to better support our customers, our commitment remains steadfast. We are dedicated to delivering industry-leading standards in design, durability and performance — qualities that have become synonymous with our brands worldwide and that our customers have come to rely on and expect.”
Global forklift sales have slumped in 2024, falling short of initial forecasts as a result of the struggling economy in Europe and the slow release of project funding in the U.S., a report from market analyst firm Interact Analysis says.
In response, the London-based firm has reduced its shipment forecast for the year to rise just 0.3%, although it still predicts consistent growth of around 4-5% out to 2034.
The “bleak” figures come as the European economy has stagnated during the second half of 2024, with two of the leading industry sectors for forklifts - automotive and logistics – struggling. In addition, order backlogs from the pandemic have now been absorbed, so order volumes for the global forklift market will be slightly lower than shipment volumes over the next few years, Interact Analysis said.
On a more positive note, 3 million forklifts are forecast to be shipped per year by 2031 as enterprises are forced to reduce their dependence on manual labor. Interact Analysis has observed that major forklift OEMs are continuing with their long-term expansion plans, while other manufacturers that are affected by demand fluctuations are much more cautious with spending on automation projects.
At the same time, the forklift market is seeing a fundamental shift in power sources, with demand for Li-ion battery-powered forklifts showing a growth rate of over 10% while internal combustion engine (ICE) demand shrank by 1% and lead-acid battery-powered forklift fell 7%.
And according to Interact Analysis, those trends will continue, with the report predicting that ICE annual market demand will shrink over 20% from 670,000 units in 2024 to a projected 500,000 units by 2034. And by 2034, Interact Analysis predicts 81% of fully electric forklifts will be powered by li-ion batteries.
The reasons driving that shift include a move in Europe to cleaner alternatives to comply with environmental policies, and a swing in the primary customer base for forklifts from manufacturing to logistics and warehousing, due to the rise of e-commerce. Electric forklift demand is also growing in emerging markets, but for different reasons—labor costs are creating a growing need for automation in factories, especially in China, India, and Eastern Europe. And since lithium-ion battery production is primarily based in Asia, the average cost of equipping forklifts with li-ion batteries is much lower than the rest of the world.
As the workhorse of the warehouse, the forklift typically gets all the tough jobs and none of the limelight. That finally changed recently, when a 46-year-old truck made headlines by winning the “Oldest Toyota Forklift Contest.”
The contest was organized by Intella Parts LLC, a Holland, Michigan-based supplier of aftermarket forklift parts for Toyota as well as other brands like Yale, Taylor, CAT, and Hyster lift trucks. This year’s winner was a 1978-vintage Toyota 42-3FGC20, a gas-powered forklift built in Toyota’s factory in Takahama-shi, Aichi, Japan. Alexander Toolsie of Burlington, Ontario, submitted the winning entry and was awarded a $100 gift certificate for Toyota forklift parts at Intella and a $100 Visa gift card.
The competition follows a similar contest held last year, when Intella launched a search for the oldest running Hyster forklift. The winner was a 1945 Hyster model that’s still in use at Public Steel in Amarillo, Texas.
According to Intella, the contests have been so popular that it plans to expand the competition to additional forklift brands next year.
German contract logistics provider DB Schenker has been operating remote-controlled forklifts at its warehouse facility Kassel, Germany, for nine months through a trial with the start-up firm enabl.
Drivers are connected to several different vehicles at different locations, and control the vehicles from a distance. That approach has the potential to increase efficiency and eliminate staff shortages by separating the driver from the forklift, the company said.
Following the results of the pilot period, DB Schenker recently signed a letter of intent committing to a long-term collaboration to scale enabl’s advanced remote control and automation technology for forklifts at several additional international locations.
Karlsruhe, Germany-based enabl raised $3.3 million in a pre-seed funding round earlier this year, saying its material handling-as-a-service business model provides customers with a flexible overall service for the intra-company transport of goods by automating partial process steps, even without full automation.
“The collaboration with enabl allows us to react flexibly to fluctuations in demand and automate our processes to increase productivity. We see this partnership as a valuable addition to our CL digitalization strategy, which will help us to secure our competitiveness in the long term,” Lucas Mömken, Vice President Global Engineering & Innovation in Contract Logistics, DB Schenker, said in a release.
Autonomous mobile robot (AMR) manufacturer Seegrid Corp. is breaking up with Raymond Corp. (a division of Toyota), serving 90-day notice today that it will terminate its product and distribution agreements with the forklift vendor.
“This move will allow us to sell and service the full Seegrid-branded product line across all market segments rather than serving a large portion of the market through Raymond,” Joe Pajer, CEO of Seegrid, said in a release. “We are seeing more customers desire a direct relationship with Seegrid as we roll out our new lift truck products and release innovative technology enhancements across our product line.”
Raymond did not respond to a request for comment on the announcement.
Seegrid’s product catalog includes AMR solutions for palletized material handling, such as the Lift CR1, Lift RS1, and Tow Tractor S7 models. The company’s shift in go-to-market strategy follows a year marked by record-breaking end-user sales, with particularly high demand for our advanced autonomous lift truck solutions, he said.
“We appreciate Raymond’s partnership in our earlier years,” Pajer said. "At the same time, we have carefully studied our business relationship with Raymond and concluded that we are in a better position to deliver the benefits of our innovative technology to all customers if we do so directly and with Seegrid-branded products only. We are very excited to make our full product line available to all customers.”