How to Comply with Retailer RFID Initiatives and Leverage the Technology to Your Benefit

A number of major retailers have recently begun requiring their suppliers to add RFID to product labeling. The traditional UPC and EAN barcode labels on products are getting an update. The documentation, standards and real-world practicalities of complying with the RFID requirements can be daunting.

Should a supplier turn to a so-called "service bureau" for the labels or print and encode them in-house? Join us as we explain the concepts behind RFID labeling for suppliers, what suppliers need to know to get started, and how to actually generate your own RFID labels.

Learn the basics of:

• Mandate-compliant inlays
• Label constructions
• Printing requirements
• Encoding
• Label placement
• The retailer's label approval process
• Selecting the right RFID printer for in-house printing and encoding
• Software requirements
• Serial number management
• How suppliers themselves can benefit from the RFID requirements

With an understanding of the concepts behind these RFID mandates, compliance can be a systematic checklist rather than an overwhelming, confusing burden.

Speakers

Chris Brown RFID Program Director / Subject Matter Expert TSC Printronix Auto ID

Amy Reiter Senior Director of Community Engagement, Apparel and General Merchandise GS1 US

Jonathan Gregory Director of Community Engagement GS1 US