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With millions of muggles waiting for the latest Harry Potter volume to hit the bookstores (or their doorsteps), the people charged with its distribution relied not on magic, but on careful planning and painstaking execution.
With a shortage of drivers, tighter regulations on drivers' hours of service, and other pressures, transportation capacity is hard to come by these days. Yet even amid the turmoil, some businesses are finding ways to assure transportation capacity is available when they need it and to minimize costs.
For Chiquita Brands, moving 60 million boxes of pineapples and bananas from Central America to U.S. grocers each year is the easy part. The challenge is making sure its refrigerated ships and containers don't return without a payload.
With truck and driver shortages wreaking havoc on their supply chains, some companies find themselves contemplating what was once unthinkable: starting their own fleets.