Containership and port operators face a host of issues as peak season arrives
As business ramps up, maritime industry players are adjusting as global conflicts, the specter of an East Coast labor disruption, and other market and economic issues reroute freight and impact capacity. Are container rates headed back to record territory?
Gary Frantz is a contributing editor for DC Velocity and its sister publication, Supply Chain Xchange. He is a veteran communications executive with more than 30 years of experience in the transportation and logistics industries. He's served as communications director and strategic media relations counselor for companies including XPO Logistics, Con-way, Menlo Logistics, GT Nexus, Circle International Group, and Consolidated Freightways. Gary is currently principal of GNF Communications LLC, a consultancy providing freelance writing, editorial and media strategy services. He's a proud graduate of the Journalism program at California State University–Chico.
The first half of 2024 hasn’t been particularly kind to shippers, global containership operators, and U.S ports. They’ve dealt with rebel attacks on ships transiting the Suez Canal and the Red Sea, as well as extended transit times and higher costs for Asia outbound cargoes to Europe and the Eastern U.S, now diverted into longer routes around the tip of Africa. They’ve had to contend with congestion (although moderating) at Asia-Pacific ports such as Singapore and Malaysia, backing up cargoes headed for U.S West Coast ports; and with a Panama Canal slowly recovering from last year’s drought and the resulting low water conditions that have limited ship passages.
And not to be left out, they face the possibility of labor disruptions at U.S. East Coast and Gulf ports as negotiators haggle over a new contract.
It’s a familiar picture: a maritime market experiencing high demand while dealing with global geopolitical factors and supply chain shifts that have upended normal operations—and sucked up available capacity, which is pushing up rates for container shipping back toward record territory.
BACK TO THE FUTURE
“We are seeing the exact same playout as during the pandemic,” observes Lars Jensen, principal with maritime consultancy Vespucci Maritime. “There is an overall lack of capacity [globally].” In this case, the biggest culprit is hostilities in the Red Sea, which have forced containership operators to reroute Asia-origin vessels destined for Europe and the U.S. East Coast around Africa’s Cape of Good Hope.
As vessel operators have pulled ships from other routes and redeployed them into these lanes to maintain capacity and schedules, “that’s left no slack to address other issues,” Jensen explains. And where cargo once was able to move on larger ships through the Red Sea, “now it needs to be trans-shipped. That’s compounding the problem; it takes more time to handle four smaller vessels than one big [one],” he notes. “Adding insult to injury, nothing runs on time. That makes it exceedingly difficult to plan yard layout, which reduces port efficiency [and delays ship loading and departure].”
It’s a reverse image of where the market was nearly a year ago. Then, capacity was relatively available, rates were falling, and new ships were coming online at a rapid pace, foreshadowing a capacity glut. Shippers were haggling for the lowest rates they could find.
Now the shoe is on the other foot, Jensen says. “October to November last year, rates were lower than pre-pandemic [levels],” he notes. “At that point in time, the industry talk was how dumb the carriers were to over-order vessels. And yet here they are today, and we are able to manage the Red Sea crisis [with that formerly excess capacity coming to the rescue].
“Imagine where we would be right now [if vessel lines had not ordered ships at the rates they did],” Jensen adds. “We would not be able to service the global supply chain.”
PULLING FORWARD
Michael Britton, head of North America ocean products for containership operator Maersk, sees a market where volumes have been higher than expected. “Part of it seems to be a return to more normal inventory cycles after a period of heavy restocking in the first part of 2023,” he says. “Part of it also is strong demand from U.S. consumers continuing healthy spending,” he adds, noting as well that with some China-based suppliers seeing weakness in their domestic markets, more products are going into export markets than projected.
He also believes that the longer transit times for Asia to Europe and North America are influencing the timing for how businesses are ordering goods. “It’s making them order earlier to factor in those longer leadtimes or maybe pull forward some of the traditional peak season volumes we’ve seen. There is some front-loading going on,” he’s observed.
Adjusting to the impact of Mideast hostilities and other factors has come with challenges new and old, Britton says.
“How do we respond to a requirement to add two to three vessels to a string, so we can maintain frequency of sailings? Where does the extra capacity come from?” he asks. Carriers like Maersk have just two options, he says.
“We can go to the charter market, which is limited,” he explains. That also comes with higher fixed costs, and not just for a couple of weeks or months. In today’s market, with charter rates at a premium, those vessel owners typically demand—and get—multiyear contracts for the capacity.
“Or we can pull ships from other parts of our network and redeploy vessels to fill the gaps,” he notes. “We have to adjust and invest in the service to maintain the frequency that customers demand.” Britton cites as an example an instance where if two vessels were needed to be added to a service (to maintain schedule frequency), not doing so would mean that there would be up to two weeks in the schedule when no voyages were offered.
In the current market, transit times have increased by anywhere from seven to 10 days on the U.S. East Coast to as much as 14 to 28 or more to some locations in Europe and the Eastern Mediterranean. “We have also seen increases in congestion and waiting times both at key hub ports and some Asian ports that add to those already increased transit times,” he adds.
“It’s a networkwide challenge not just limited to the U.S. trades.”
Additional costs are piling up as well. Faced with diverting cargo into [lanes with] longer transit times (and to reduce the number of added vessels required per “string,” meaning an ordered set of ports at which a ship will call), ship operators also are running vessels at faster speeds. That’s incurring higher fuel and other operating costs that by some estimates are as much as $1 million per string.
Then there is the issue of containers.
With longer transit times, containers are taking longer to get back to origin ports. “There is no use having a weekly sailing if I don’t have boxes to release to customers,” Britton says. With the current trade lanes and transit times, it’s taking up to 24 days or more for boxes to return.
“The only way to stay ahead of that and carry the same volumes is to buy and deploy more containers,” he notes. “You can either do one of two [things]: invest in capacity and higher operating costs or eliminate the service. If you want transit time and port coverage, that requires investment and higher operating costs—and with that comes higher rates.”
According to Alphaliner’s Top 100 report (a ranking produced by AXSMarine with up-to-date data on containership capacity and ships on order) for July 18, Maersk had some 31 vessels on order, representing 397,498 TEUs [twenty-foot equivalent units]. So far this year, Britton says, the company has added about 200,000 TEUs of capacity, which comes out to about a 5% increase for the fleet to date. Overall, Alphaliner’s data places Maersk as the second-largest containership operator, with 713 vessels and 4,345,927 TEUs of capacity.
It’s a similar story at global containership operator Hapag-Lloyd. Comparing its fleet at the first quarter of this year versus last year, the company has added 30 vessels in its liner shipping segment. It’s also sent three older, smaller units to the scrapyard, confirms company spokesperson Tim Seifert.
“The Red Sea situation is certainly keeping us busy,” he notes, citing an instance late last year when one of its vessels transiting the Red Sea was attacked. “The safety of our people is … our highest priority,” he notes, adding that the company as of last December rerouted all vessels around the Cape of Good Hope. “We leave no stone unturned … to deploy adequate capacity to maintain regular sailings for our customers,” he says.
Seifert also noted the upcoming launch of the Gemini Cooperation initiative, an operational partnership Hapag-Lloyd is forming with Maersk that will start in February 2025. He says the partnership’s goal is to provide “over 90% schedule reliability once the new network is fully phased in.” Other key components include Hapag-Lloyd’s initiatives to further support customer efforts to digitize supply chains, “such as equipping our boxes with trackers,” and sustainability-related projects that will help shippers and the liner further decarbonize vessel and supply chain operations.
Hapag-Lloyd is listed in Alphaliner’s recent Top 100 report as the fifth-largest containership operator globally, with 285 vessels owned or chartered, representing 2,160,104 TEUs.
PORTS STEPPING UP
Port operators also have been adjusting to shifting global shipping patterns—and revisiting safety and operational contingency plans to ensure safe passage of today’s giant containerships in and out of ports.
Those plans came into stark relief when the 984-foot-long containership MV Dali crashed into a piling and brought down Baltimore’s Francis Scott Key bridge, sending a shudder up and down the U.S. East Coast. “Our first concern was for the workers that perished and anyone else who was injured,” recalls Mike Bozza, deputy port director for the Port Authority of New York and New Jersey. “We reached out and offered whatever help we could provide.”
That incident closed the Port of Baltimore for months, rerouting traffic to other East Coast ports. Bozza notes that as part of its initial response to the crisis, the NY/NJ port authority streamlined its process for Baltimore truckers to get on the port’s truck pass system, so they could obtain a “Sea Link” digital access card and be able to enter the port and quickly pick up freight. “We registered over 800 Baltimore truck drivers in the first month,” he says.
Initially, the Baltimore closure resulted in a bump of about 10% in volume, Bozza says. But since all the liner services that called on Baltimore also called on New York/New Jersey, “we had sufficient capacity, terminal space, and operating resources to absorb the [temporary] increase,” he reports, adding that of the 10 vessel lines that called on Baltimore, eight of them stopped at NY/NJ first. “It wasn’t a huge rerouting,” he notes.
Could an incident like that happen in NY/NJ?
Not likely, Bozza emphasizes. “We’re set up differently,” he explains. “Every vessel that comes into our terminals has two pilots, a harbor pilot and a docking pilot, and at least two tugboats. A ship the size of the MV Dali would have four [tugboats] on it.”
NY/NJ also is one of 12 U.S. ports that has a U.S. Coast Guard-operated vessel traffic service controlling transit through the harbor. Additionally, the footings that support the Bayonne Bridge, which spans the harbor’s entrance, are outside the navigation channel, Bozza explains. “The port is naturally a shallow harbor, so when you dredge [the channel] down to 50 feet, a vessel is not going to be able to get near the support structures. It would run aground first.”
What’s top of mind with the port’s stakeholders today? “They’re asking about the labor situation. They want some clarity on that and what to expect,” Bozza says, pointing out that while the port isn’t at the negotiating table, it is hoping for a quick resolution. The current contract expires Sept. 30.
WE’VE GOTTEN A LOT SMARTER”
On the U.S. West Coast, Port of Los Angeles Executive Director Gene Seroka says the port is running at about 75% of capacity and is well prepared to handle any surge in cargoes should East Coast labor matters cause diversion, and as congestion issues in Asia continue to diminish.
Pointing to lessons learned during the pandemic, Seroka says, “We’ve all gotten a lot smarter,” citing growing use of LA’s Port Optimizer tech platform as one example. Launched in 2017, Port Optimizer is a free real-time data portal that offers stakeholders visibility of cargo up to 40 days out, which helps with planning.
He expects a bump in port volumes as summer moves into fall and says he “feels good” about the port’s current performance metrics. Ships are being worked quickly and efficiently, and “rail dwell is just a bit over three days, which is better than before Covid,” he adds.
And while the Mideast conflict hasn’t significantly impacted the Port of Los Angeles, Seroka says shippers are telling him the conflict is causing them to modify their ordering and supply chain timelines given that routings out of Asia have 10 to 14 days more transit time. “A voyage that starts in North Asia [previously] had a 75-day trip. Today, that’s pushing more than 90 days.” Those longer transit strings mean ships burn about a million dollars more in fuel per vessel voyage, he notes.
“New build capacity coming out of shipyards was thought to be a concern,” Seroka adds. “It has worked out to be just the opposite because so many of the new-build ships were put into service on these longer strings.”
Overall, shippers are telling him the new routings have led to an uneven cadence of arrivals, “so there is more ship bunching because of schedule irregularities,” he notes.
What keeps port operators up at night?
“Nothing really keeps me up; I tend to be rather centered,” says Mario Cordero, chief executive officer of the Port of Long Beach. “If I had to pick something, it would be the whole question of uncertainty, how we address and respond to unexpected supply chain disruptions,” he says, adding that the Covid experience provided many valuable lessons.
“Shippers want certainty. Time is money. From a port perspective, we want to provide fluid cargo movement, consistency, and velocity—not volatility,” Cordero emphasizes. “That’s our focus, and we want to make sure that every day, we are checking the boxes and doing the work in those areas that need attention to ensure reliable scheduling, movement, and cargo availability.”
Congestion on U.S. highways is costing the trucking industry big, according to research from the American Transportation Research Institute (ATRI), released today.
The group found that traffic congestion on U.S. highways added $108.8 billion in costs to the trucking industry in 2022, a record high. The information comes from ATRI’s Cost of Congestion study, which is part of the organization’s ongoing highway performance measurement research.
Total hours of congestion fell slightly compared to 2021 due to softening freight market conditions, but the cost of operating a truck increased at a much higher rate, according to the research. As a result, the overall cost of congestion increased by 15% year-over-year—a level equivalent to more than 430,000 commercial truck drivers sitting idle for one work year and an average cost of $7,588 for every registered combination truck.
The analysis also identified metropolitan delays and related impacts, showing that the top 10 most-congested states each experienced added costs of more than $8 billion. That list was led by Texas, at $9.17 billion in added costs; California, at $8.77 billion; and Florida, $8.44 billion. Rounding out the top 10 list were New York, Georgia, New Jersey, Illinois, Pennsylvania, Louisiana, and Tennessee. Combined, the top 10 states account for more than half of the trucking industry’s congestion costs nationwide—52%, according to the research.
The metro areas with the highest congestion costs include New York City, $6.68 billion; Miami, $3.2 billion; and Chicago, $3.14 billion.
ATRI’s analysis also found that the trucking industry wasted more than 6.4 billion gallons of diesel fuel in 2022 due to congestion, resulting in additional fuel costs of $32.1 billion.
ATRI used a combination of data sources, including its truck GPS database and Operational Costs study benchmarks, to calculate the impacts of trucking delays on major U.S. roadways.
There’s a photo from 1971 that John Kent, professor of supply chain management at the University of Arkansas, likes to show. It’s of a shaggy-haired 18-year-old named Glenn Cowan grinning at three-time world table tennis champion Zhuang Zedong, while holding a silk tapestry Zhuang had just given him. Cowan was a member of the U.S. table tennis team who participated in the 1971 World Table Tennis Championships in Nagoya, Japan. Story has it that one morning, he overslept and missed his bus to the tournament and had to hitch a ride with the Chinese national team and met and connected with Zhuang.
Cowan and Zhuang’s interaction led to an invitation for the U.S. team to visit China. At the time, the two countries were just beginning to emerge from a 20-year period of decidedly frosty relations, strict travel bans, and trade restrictions. The highly publicized trip signaled a willingness on both sides to renew relations and launched the term “pingpong diplomacy.”
Kent, who is a senior fellow at the George H. W. Bush Foundation for U.S.-China Relations, believes the photograph is a good reminder that some 50-odd years ago, the economies of the United States and China were not as tightly interwoven as they are today. At the time, the Nixon administration was looking to form closer political and economic ties between the two countries in hopes of reducing chances of future conflict (and to weaken alliances among Communist countries).
The signals coming out of Washington and Beijing are now, of course, much different than they were in the early 1970s. Instead of advocating for better relations, political rhetoric focuses on the need for the U.S. to “decouple” from China. Both Republicans and Democrats have warned that the U.S. economy is too dependent on goods manufactured in China. They see this dependency as a threat to economic strength, American jobs, supply chain resiliency, and national security.
Supply chain professionals, however, know that extricating ourselves from our reliance on Chinese manufacturing is easier said than done. Many pundits push for a “China + 1” strategy, where companies diversify their manufacturing and sourcing options beyond China. But in reality, that “plus one” is often a Chinese company operating in a different country or a non-Chinese manufacturer that is still heavily dependent on material or subcomponents made in China.
This is the problem when supply chain decisions are made on a global scale without input from supply chain professionals. In an article in the Arkansas Democrat-Gazette, Kent argues that, “The discussions on supply chains mainly take place between government officials who typically bring many other competing issues and agendas to the table. Corporate entities—the individuals and companies directly impacted by supply chains—tend to be under-represented in the conversation.”
Kent is a proponent of what he calls “supply chain diplomacy,” where experts from academia and industry from the U.S. and China work collaboratively to create better, more efficient global supply chains. Take, for example, the “Peace Beans” project that Kent is involved with. This project, jointly formed by Zhejiang University and the Bush China Foundation, proposes balancing supply chains by exporting soybeans from Arkansas to tofu producers in China’s Yunnan province, and, in return, importing coffee beans grown in Yunnan to coffee roasters in Arkansas. Kent believes the operation could even use the same transportation equipment.
The benefits of working collaboratively—instead of continuing to build friction in the supply chain through tariffs and adversarial relationships—are numerous, according to Kent and his colleagues. They believe it would be much better if the two major world economies worked together on issues like global inflation, climate change, and artificial intelligence.
And such relations could play a significant role in strengthening world peace, particularly in light of ongoing tensions over Taiwan. Because, as Kent writes, “The 19th-century idea that ‘When goods don’t cross borders, soldiers will’ is as true today as ever. Perhaps more so.”
Hyster-Yale Materials Handling today announced its plans to fulfill the domestic manufacturing requirements of the Build America, Buy America (BABA) Act for certain portions of its lineup of forklift trucks and container handling equipment.
That means the Greenville, North Carolina-based company now plans to expand its existing American manufacturing with a targeted set of high-capacity models, including electric options, that align with the needs of infrastructure projects subject to BABA requirements. The company’s plans include determining the optimal production location in the United States, strategically expanding sourcing agreements to meet local material requirements, and further developing electric power options for high-capacity equipment.
As a part of the 2021 Infrastructure Investment and Jobs Act, the BABA Act aims to increase the use of American-made materials in federally funded infrastructure projects across the U.S., Hyster-Yale says. It was enacted as part of a broader effort to boost domestic manufacturing and economic growth, and mandates that federal dollars allocated to infrastructure – such as roads, bridges, ports and public transit systems – must prioritize materials produced in the USA, including critical items like steel, iron and various construction materials.
Hyster-Yale’s footprint in the U.S. is spread across 10 locations, including three manufacturing facilities.
“Our leadership is fully invested in meeting the needs of businesses that require BABA-compliant material handling solutions,” Tony Salgado, Hyster-Yale’s chief operating officer, said in a release. “We are working to partner with our key domestic suppliers, as well as identifying how best to leverage our own American manufacturing footprint to deliver a competitive solution for our customers and stakeholders. But beyond mere compliance, and in line with the many areas of our business where we are evolving to better support our customers, our commitment remains steadfast. We are dedicated to delivering industry-leading standards in design, durability and performance — qualities that have become synonymous with our brands worldwide and that our customers have come to rely on and expect.”
In a separate move, the U.S. Environmental Protection Agency (EPA) also gave its approval for the state to advance its Heavy-Duty Omnibus Rule, which is crafted to significantly reduce smog-forming nitrogen oxide (NOx) emissions from new heavy-duty, diesel-powered trucks.
Both rules are intended to deliver health benefits to California citizens affected by vehicle pollution, according to the environmental group Earthjustice. If the state gets federal approval for the final steps to become law, the rules mean that cars on the road in California will largely be zero-emissions a generation from now in the 2050s, accounting for the average vehicle lifespan of vehicles with internal combustion engine (ICE) power sold before that 2035 date.
“This might read like checking a bureaucratic box, but EPA’s approval is a critical step forward in protecting our lungs from pollution and our wallets from the expenses of combustion fuels,” Paul Cort, director of Earthjustice’s Right To Zero campaign, said in a release. “The gradual shift in car sales to zero-emissions models will cut smog and household costs while growing California’s clean energy workforce. Cutting truck pollution will help clear our skies of smog. EPA should now approve the remaining authorization requests from California to allow the state to clean its air and protect its residents.”
However, the truck drivers' industry group Owner-Operator Independent Drivers Association (OOIDA) pushed back against the federal decision allowing the Omnibus Low-NOx rule to advance. "The Omnibus Low-NOx waiver for California calls into question the policymaking process under the Biden administration's EPA. Purposefully injecting uncertainty into a $588 billion American industry is bad for our economy and makes no meaningful progress towards purported environmental goals," (OOIDA) President Todd Spencer said in a release. "EPA's credibility outside of radical environmental circles would have been better served by working with regulated industries rather than ramming through last-minute special interest favors. We look forward to working with the Trump administration's EPA in good faith towards achievable environmental outcomes.”
Editor's note:This article was revised on December 18 to add reaction from OOIDA.
A Canadian startup that provides AI-powered logistics solutions has gained $5.5 million in seed funding to support its concept of creating a digital platform for global trade, according to Toronto-based Starboard.
The round was led by Eclipse, with participation from previous backers Garuda Ventures and Everywhere Ventures. The firm says it will use its new backing to expand its engineering team in Toronto and accelerate its AI-driven product development to simplify supply chain complexities.
According to Starboard, the logistics industry is under immense pressure to adapt to the growing complexity of global trade, which has hit recent hurdles such as the strike at U.S. east and gulf coast ports. That situation calls for innovative solutions to streamline operations and reduce costs for operators.
As a potential solution, Starboard offers its flagship product, which it defines as an AI-based transportation management system (TMS) and rate management system that helps mid-sized freight forwarders operate more efficiently and win more business. More broadly, Starboard says it is building the virtual infrastructure for global trade, allowing freight companies to leverage AI and machine learning to optimize operations such as processing shipments in real time, reconciling invoices, and following up on payments.
"This investment is a pivotal step in our mission to unlock the power of AI for our customers," said Sumeet Trehan, Co-Founder and CEO of Starboard. "Global trade has long been plagued by inefficiencies that drive up costs and reduce competitiveness. Our platform is designed to empower SMB freight forwarders—the backbone of more than $20 trillion in global trade and $1 trillion in logistics spend—with the tools they need to thrive in this complex ecosystem."