The latest yard management systems are using computer vision and mobile apps to marshal incoming trucks and trailers into an orderly parade, then move them through the yard efficiently and get drivers right back on the road.
Ben Ames has spent 20 years as a journalist since starting out as a daily newspaper reporter in Pennsylvania in 1995. From 1999 forward, he has focused on business and technology reporting for a number of trade journals, beginning when he joined Design News and Modern Materials Handling magazines. Ames is author of the trail guide "Hiking Massachusetts" and is a graduate of the Columbia School of Journalism.
A warehouse yard can be a messy, raucous place. Trucks loaded with freight sometimes arrive earlier or later than expected. New arrivals may have to wait their turn if all of the dock doors are occupied. Facilities sometimes lack enough workers to unload the trucks and reload them with outbound freight due to the nationwide labor shortage. And there may not be any space to slot the incoming goods if operations inside the distribution center are backed up.
Those complications happen every day, but the right yard management system (YMS) can bring order to the chaos, creating an optimized flow of goods that minimizes backups and wasted time. And that’s good news for all three parties with a stake in the operation: the truck drivers hauling the goods, the warehouse operators handling them, and the retailer or manufacturer who owns the inventory and is eagerly waiting for it to reach its destination.
There’s more than one way to get the job done. Just as a judge might pick a gavel of a specific size or shape to restore order to a fractious court, DCs can choose from a variety of YMS products with differing capabilities.
TECH TO THE RESCUE
A key tool for taming the chaos of a warehouse yard is vision sensor technology, according to supply chain software developer Blue Yonder. The company recently introduced its own YMS product—one that’s enabled with outdoor cameras, computer vision technology, and machine learning—and announced that Penske Logistics had become the software’s first user.
As a logistics service provider (LSP), Penske was looking for a way to track and monitor the trailers and containers in its yards, as part of its overall mission to work with shippers and carriers to optimize shipments, reduce miles, cut transportation costs, and improve asset utilization, according to the company.
Blue Yonder’s computer vision-based YMS supports those goals by automatically checking in trucks as they arrive at the gate and identifying the incoming trailers so users know what shipments are in the yard and where the trailer or container is parked. The YMS also automatically checks the trailers out as they leave the yard, providing time stamps to record their exit time.
Automating the process provides benefits on many levels, according to Ann Marie Jonkman, vice president for industry strategies at Blue Yonder. For starters, the system eliminates manual errors, logs precise times instead of estimates, helps mitigate detention fees, and improves safety by reducing the need for employees to walk around the yard searching for missing trailers, she says. It also boosts freight processing speed by coordinating trailer movements with orders in the facility’s warehouse management system to determine which trucks to unload first.
And crucially, adopting that kind of data-based approach strengthens accountability, heading off the disputes that can arise when, say, a DC claims a truck arrived late but the driver insists it was on time.
“It’s like when an e-commerce order is delivered to your home, and your doorbell camera records the time,” Jonkman says. “[With our YMS,] you get driver accountability: ‘What time did they arrive, when did they leave, was there idle time?’”
PLAYING WELL WITH OTHERS
Like Blue Yonder, software developer Manhattan Associates considers tracking and monitoring to be key capabilities for any YMS. But the company believes there’s more to it than that, arguing that it’s also critical that the yard management platform be able to orchestrate with other software products. For that reason, Manhattan sells its YMS only in combination with its warehouse management system (WMS) or transportation management system (TMS), not as a standalone product, says Blake Coram, the company’s director of product management.
“Our edge is [that we offer] a unified solution. That allows each component to inform and be informed by the others. We see the yard as a great opportunity for that approach because it’s the physical contact point between WMS and execution,” Coram says.
Instead of using automated cameras to record truck arrivals, Manhattan Associates relies on a mobile app that generates a quick response (QR) code that truck drivers can show to the guard when they enter and exit the yard. “The mobile app is scan-and-go, so when [truck drivers] arrive, they theoretically don’t even have to say anything to the gatekeeper,” Coram notes. “They just hold up their phone and the guard scans it.”
Among other advantages, the scanning system forestalls disputes over the yard’s recordkeeping practices. “The possibility of detention fees can be contentious; drivers might ask, ‘When did you start the clock?’ or ‘Why did you start the clock?’” Coram says. But with an automated system, that’s not an issue. “The TMS ‘informs’ the process by tracking the carrier, the trucker, the shipment, the [purchase order], and the shipment pickup. So there are fewer lookups by guardhouse or clerical staff.”
The integrated system also helps minimize drivers’ “time on yard” to get them in and out as swiftly as possible. It does that by making dynamic decisions based on real-time arrival estimates sent when trucks are still on the road to ensure that a warehouse door is available when they arrive.
Because it’s linked to the WMS, the system can also speed up truck turnarounds by directing each trailer to the dock door closest to where its cargo needs to go inside the building. “You need put-away optimization because everything you unload off the trailer needs to be put away. And the YMS can do that because it has access to data on the SKUs [stock-keeping units], quantities, and license plates [identifying numbers assigned to each pallet or containment unit]. Then that is fed into the WMS, which knows the location of the inventory,” Coram says. “So then we can turn more trailers overall, and therefore, get the drivers out faster and increase throughput at the dock.”
THERE’S AN APP FOR THAT
Getting drivers in and out of the yard quickly is key to maintaining peak yard efficiency, agrees Scott Hebel, solutions director at software developer Kaleris, which also offers a YMS product.
To help streamline drivers’ journey through the yard, Kaleris’s YMS app includes a “driver pre-check-in” feature that allows drivers to use their mobile phones to notify a facility they’re on their way, enabling the warehouse to prepare for their arrival.
“As the driver completes app check-in, the YMS reserves a dock door or parking spot and queues drivers for arrival appointments to reduce gate congestion, which is understandably a major source of frustration for drivers. The driver then receives a QR code to scan for entry at the gate, along with in-app instructions on how to proceed to their assigned location,” Hebel says.
Kaleris says its app reduces check-in time by over 80%, which accelerates gate velocity. And because the app supports two-way communications, drivers can remain safely in their cabs and receive regular status updates from the facility.
“Once a driver is in the gate, the clock is ticking [to ensure that drivers have] a wonderful experience [at the facility]. The best shippers strategically plan operations to avoid putting drivers in ‘hurry up and wait’ [mode],” Hebel says. “YMS technology fills in the gaps created by manual operations. Those gaps—lack of communication, safety issues, unclear instructions, and long wait times—negatively impact the driver experience and yard efficiency. The great news for today’s shippers is that these challenges are easily solved with a YMS.”
Online merchants should consider seven key factors about American consumers in order to optimize their sales and operations this holiday season, according to a report from DHL eCommerce.
First, many of the most powerful sales platforms are marketplaces. With nearly universal appeal, 99% of U.S. shoppers buy from marketplaces, ranked in popularity from Amazon (92%) to Walmart (68%), eBay (47%), Temu (32%), Etsy (28%), and Shein (21%).
Second, they use them often, with 61% of American shoppers buying online at least once a week. Among the most popular items are online clothing and footwear (63%), followed by consumer electronics (33%) and health supplements (30%).
Third, delivery is a crucial aspect of making the sale. Fully 94% of U.S. shoppers say delivery options influence where they shop online, and 45% of consumers abandon their baskets if their preferred delivery option is not offered.
That finding meshes with another report released this week, as a white paper from FedEx Corp. and Morning Consult said that 75% of consumers prioritize free shipping over fast shipping. Over half of those surveyed (57%) prioritize free shipping when making an online purchase, even more than finding the best prices (54%). In fact, 81% of shoppers are willing to increase their spending to meet a retailer’s free shipping threshold, FedEx said.
In additional findings from DHL, the Weston, Florida-based company found:
43% of Americans have an online shopping subscription, with pet food subscriptions being particularly popular (44% compared to 25% globally). Social Media Influence:
61% of shoppers use social media for shopping inspiration, and 26% have made a purchase directly on a social platform.
37% of Americans buy from online retailers in other countries, with 70% doing so at least once a month. Of the 49% of Americans who buy from abroad, most shop from China (64%), followed by the U.K. (29%), France (23%), Canada (15%), and Germany (13%).
While 58% of shoppers say sustainability is important, they are not necessarily willing to pay more for sustainable delivery options.
Schneider says its FreightPower platform now offers owner-operators significantly more access to Schneider’s range of freight options. That can help drivers to generate revenue and strengthen their business through: increased access to freight, high drop and hook rates of over 95% of loads, and a trip planning feature that calculates road miles.
“Collaborating with owner-operators is an important component in the success of our business and the reliable service we can provide customers, which is why the network has grown tremendously in the last 25 years,” Schneider Senior Vice President and General Manager of Truckload and Mexico John Bozec said in a release. "We want to invest in tools that support owner-operators in running and growing their businesses. With Schneider FreightPower, they gain access to better load management, increasing their productivity and revenue potential.”
Economic activity in the logistics industry continued its expansion streak in October, growing for the 11th straight month and reaching its highest level in two years, according to the most recent Logistics Managers’ Index report (LMI), released this week.
The LMI registered 58.9, up from 58.6 in September, and continued a run of moderate growth that began late in 2023. The LMI is a monthly measure of business activity across warehousing and transportation markets. A reading above 50 indicates expansion, and a reading below 50 indicates contraction.
October’s reading showed the fastest rate of expansion in the overall index since September of 2022, when the index hit 61.4. The results show that the industry is continuing its steady recovery from the volatility and sluggish freight market conditions that plagued the sector just after the Covid-19 pandemic, according to the LMI researchers.
“The big takeaway is that we’re continuing the slow, steady recovery,” said LMI researcher Zac Rogers, associate professor of supply chain management at Colorado State University. “I think, ultimately, it’s better to have the slow and steady recovery because it is more sustainable.”
All eight of the LMI’s indices grew during the month, with the Transportation Prices index showing the most growth, at nearly 6 points higher than September, reflecting increased activity across transportation markets. Transportation capacity expanded slightly during the month, remaining just above the 50-point threshold. Rogers said more capacity will enter the market if prices continue to rise, citing idle capacity across the market due to overbuilding during the pandemic years.
“Normally we don’t have this much slack in the market,” he said. “We overbuilt in 2021, so there’s more slack available to soak up this additional demand.”
The LMI is a monthly survey of logistics managers from across the country. It tracks industry growth overall and across eight areas: inventory levels and costs; warehousing capacity, utilization, and prices; and transportation capacity, utilization, and prices. The report is released monthly by researchers from Arizona State University, Colorado State University, Rochester Institute of Technology, Rutgers University, and the University of Nevada, Reno, in conjunction with the Council of Supply Chain Management Professionals (CSCMP).
The port worker strike that began yesterday on Canada’s west coast could cost that country $765 million a day in lost trade, according to the ALPS Marine analysis by Russell Group, a British data and analytics company.
Specifically, the labor strike at the ports of Vancouver, Prince Rupert, and Fraser-Surrey will hurt the commodities of furniture, metal products, meat products, aluminum, and clothing. But since the strike action is focused on stopping containers and general cargo, it will not slow operations in grain vessels or cruise ships, the firm said.
“The Canadian port strike is a microcosm of many of the issues that are impacting Western economies today; protection against automation, better work-life balance, and a cost-of-living crisis,” Russell Group Managing Director Suki Basi said in a release. “Taken together, these pressures are creating a cocktail of connected risk for countries, business, individuals and entire sectors such as marine insurance, which help to mitigate cargo exposures.”
The strike is also sending ripples through neighboring U.S. ports, which are hustling to absorb the diverted cargo, according to David Kamran, assistant vice president for Moody’s Ratings.
“The recurrence of strikes at Canadian seaports is positive for U.S. ports that may gain cargo throughput, depending on the strike duration,” Kamran said in a statement. “The current dispute at Vancouver is another example of the resistance of port unions to automation and the social risk involved with implementing these technologies. Persistent disruption in Canadian port access would strengthen the competitive position of US West Coast ports over the medium-term, as shippers seek to diversify cargo away from unreliable gateways.”
The strike is also affected rail movements, according to ocean cargo carrier Maersk. CN has stopped all international intermodal shipments bound for the west coast ports of Prince Rupert, Robbank, Centerm, Vanterm, and Fraser Surrey Docks. And CPKC has stopped acceptance of all export loads and pre-billed empties destined for Vancouver ports.
Connected with the turmoil, Maersk has suspended its import and export carrier demurrage and detention clock for most affected operations. The ultimate duration of the strike is unknown, but the situation is “rapidly evolving” as talks continue between the Longshore Workers Union (ILWU 514) and the British Columbia Maritime Employers Association (BCMEA), Maersk said.
Terms of the acquisition were not disclosed, but Mode Global said it will now assume Jillamy's comprehensive logistics and freight management solutions, while Jillamy's warehousing, packaging and fulfillment services remain unchanged. Under the agreement, Mode Global will gain more than 200 employees and add facilities in Pennsylvania, Arizona, Florida, Texas, Illinois, South Carolina, Maryland, and Ontario to its existing national footprint.
Chalfont, Pennsylvania-based Jillamy calls itself a 3PL provider with expertise in international freight, intermodal, less than truckload (LTL), consolidation, over the road truckload, partials, expedited, and air freight.
"We are excited to welcome the Jillamy freight team into the Mode Global family," Lance Malesh, Mode’s president and CEO, said in a release. "This acquisition represents a significant step forward in our growth strategy and aligns perfectly with Mode's strategic vision to expand our footprint, ensuring we remain at the forefront of the logistics industry. Joining forces with Jillamy enhances our service portfolio and provides our clients with more comprehensive and efficient logistics solutions."