Skip to content
Search AI Powered

Latest Stories

BIG PICTURE

What is truth?

Often, truth is what we want to believe—but does that make it so?

During his interrogation of Jesus in the Bible, the Roman governor Pontius Pilate poses an interesting question. He asks, “What is truth?”

As a savvy politician, he knew that the perception of truth can often be manipulated.


Now, I realize I have already waded deep into the waters of two of the most delicate of subjects: religion and politics. So, rather than get in over my head, I will turn around and head for shore, avoiding direct references to both.

But this question of What is truth? is an interesting one, and one I wish to discuss. Is truth really relative?

Observers of current events would answer with an unequivocal YES!

It seems today that each person has their own view of what is truth—a view that is often based on the facts they want to hear. Many will twist those facts to get the outcome they desire, in the belief that the ends justify the means.

To quote one of my literary heroes, Mark Twain once wrote that, “What gets us into trouble is not what we don’t know. It’s what we know for sure that just ain’t so.” He knew that what one wants to believe is often truth to them—even if it “ain’t so.”

As a journalist for more than 40 years, I’m saddened to see that, for many people, truth is often an afterthought so long as their intended goal is achieved. However, our job as journalists is to tell the truth, whether we like that truth or not.

In an age of social media, we no longer have those trusted sources of truth we relied on in the past. At one time, CBS news anchor Walter Cronkite was regularly ranked as the most trusted man in America, scoring much higher than whoever was the sitting president. Could we say the same of the television and social media pundits who interpret the news today?

It pains me to see how trust in my profession has eroded, not to mention trust in our administrations, Congress, courts, and other institutions. We all tend to be cynics and unbelievers when it comes to what we are told. It’s understandable, considering that many public figures and celebrities regularly promote implausible claims as truth.

For me, truth and integrity are integral to what I believe as a person and as an editor. In this magazine, we will always strive to tell you the truth. We will not pander to our advertisers by making claims that are just not true. And when we make mistakes, we will admit to them.

Facts are truth. I simply want you to know that this is a trusted source of industry information written by like-minded business professionals—ones who value truth above all else.

The Latest

More Stories

ITS Logistics truck carrying Sherwin Williams products
ITS Logistics

Transportation challenges, solved

Sometimes, all you need is the right partner to solve your logistics problems.

In 2021, global paint supplier Sherwin Williams faced driver and hazardous material (hazmat) capacity constraints: There simply weren’t enough hazmat drivers available in its fleet to maintain the company’s 90% fleet utilization rate expectations for key partner store deliveries while also meeting growing demand for service. Those challenges threatened to become even more acute in the future, as a competing paint supply company began to scale back its operations in the Pacific Northwest, leaving Sherwin Williams with an opportunity to fill the gap.

Keep ReadingShow less

Featured

drone flying through warehouse

Robotic revolution

Robots are revolutionizing factories, warehouses, and distribution centers (DCs) around the world, thanks largely to heavy investments in the technology between 2019 and 2021. And although investment has slowed since then, the long-term outlook calls for steady growth over the next four years. According to data from research and consulting firm Interact Analysis, revenues from shipments of industrial robots are forecast to grow nearly 4% per year, on average, between 2024 and 2028 (see Exhibit 1).

market forecast for industrial robots - revenues graphEXHIBIT 1: Market forecast for industrial robots - revenuesInteract Analysis

Keep ReadingShow less
Freight Science dashboard screen
Freight Science

High-tech solution helps truckload carrier drive change

The trucking industry faces a range of challenges these days, particularly when it comes to load planning—a resource-intensive task that often results in suboptimal decisions, unnecessary empty miles, late deliveries, and inefficient asset utilization. What’s more, delays in decision-making due to a lack of real-time insights can hinder operational efficiency, making cost management a constant struggle.

Truckload carrier Paper Transport Inc. (PTI) experienced this firsthand when the company sought to expand its over the-road (OTR), intermodal, and brokerage offerings to include dedicated fleet services for high-volume shippers—adding a layer of complexity to the business. The additional personnel required for such a move would be extremely costly, leading PTI to investigate technology solutions that could help close the gap.

Keep ReadingShow less
indigo software screenshot WMS

Aptean adds British WMS vendor in latest acquisition

The Georgia-based enterprise software vendor Aptean today said it had acquired Indigo Software Ltd., a British provider of purpose-built warehouse management and logistics software solutions.

Terms of the deal were not disclosed, but Aptean said the move will add new capabilities to its warehouse management and supply chain management offerings for manufacturers, wholesalers, distributors, retailers, and 3PLs. Aptean currently provides enterprise resource planning (ERP), transportation management systems (TMS), and product lifecycle management (PLM) platforms.

Keep ReadingShow less
schneider app screenshot for owner operators

Schneider seeks more business with owner-operators

Transportation and logistics service provider Schneider National Inc. is reaching out to owner-operators, encouraging them to do more business with the Wisconsin company using an updated digital platform.

Schneider says its FreightPower platform now offers owner-operators significantly more access to Schneider’s range of freight options. That can help drivers to generate revenue and strengthen their business through: increased access to freight, high drop and hook rates of over 95% of loads, and a trip planning feature that calculates road miles.

Keep ReadingShow less