The long and short of it: interview with Dr. Christopher Tang
Supply chains this year have been plagued by long delays and shortages. What can be done to assure a more reliable and resilient supply? We asked Dr. Christopher Tang of UCLA to weigh in.
David Maloney has been a journalist for more than 35 years and is currently the group editorial director for DC Velocity and Supply Chain Quarterly magazines. In this role, he is responsible for the editorial content of both brands of Agile Business Media. Dave joined DC Velocity in April of 2004. Prior to that, he was a senior editor for Modern Materials Handling magazine. Dave also has extensive experience as a broadcast journalist. Before writing for supply chain publications, he was a journalist, television producer and director in Pittsburgh. Dave combines a background of reporting on logistics with his video production experience to bring new opportunities to DC Velocity readers, including web videos highlighting top distribution and logistics facilities, webcasts and other cross-media projects. He continues to live and work in the Pittsburgh area.
Supply chains that long functioned as well-oiled machines have been no match for a world beset by Covid, a European war, and surging inflation. Those disruptions to just-in-time supply lines have caused well-publicized shortages of everything from semiconductors to baby formula this year. But there are steps we can take to avoid such supply outages in the future, according to Christopher Tang of the UCLA Anderson School of Management.
In addition to serving as a University Distinguished Professor and the holder of the Edward W. Carter Chair in Business Administration, Dr. Tang is also a recognized leader in global supply chain management and author of six books and more than 160 research articles that have appeared in TheWall Street Journal, Financial Times, Barron’s, Fortune, and Forbes, among other publications. He has also consulted with global companies, including Amazon, HP, IBM, Nestlé, and Accenture, and taught at Stanford University, UC Berkeley, Hong Kong University of Science and Technology, National University of Singapore, the Massachusetts Institute of Technology, and the London Business School.
Dr. Tang received his B.S. in mathematics from King’s College in London and an M.A. in statistics, an M.Phil. in administrative science, and a Ph.D. in management science from Yale University. He recently spoke to Group Editorial Director David Maloney as part of DC Velocity’s “Logistics Matters” podcast on supply shortages.
Q: We have seen many shortages in key supply categories this year and, of course, the reasons for those shortages are complex. But are there common denominators among the types of products that are in short supply?
A: Many of the products that are in short supply are ones that are manufactured overseas. That is why President Biden is thinking about reshoring some of the production back to the United States.
Q: For years, companies have tried to run lean supply chains, and as you mentioned, a lot of those products are manufactured overseas. How much do those lean supply chains and the lack of alternative sources contribute to the current product shortages?
A: I think lean supply chains play a role because we have had to adjust our timeframes. Lean inventory management works when there is no disruption—but then when you have Covid, port shutdowns, and factory shutdowns, these disruptions create shortages. That is point number one. Now, companies are starting to think about “just-in-case” inventory management.
Secondly, before Covid, many companies sourced all of their products in China because it is cheaper and also because China can produce on a large scale and has the capabilities to produce many different kinds of products. But now, due to the trade war that started in 2018, there is friction between the U.S. and China, which makes this kind of global supply chain a little more complicated. As a result, companies are trying to find alternative sources of supply in countries such as Vietnam, but it takes time to locate and set up a new supply partner. Therefore, right now we are caught in a transition period.
Q: As you mentioned, a lot of shortages were due to sourcing from faraway places. But one of the biggest shortages we saw this summer has been with baby formula, and that was actually from a domestic source. National news reports indicate that one plant was primarily to blame. Was that really the case?
A: Now we have to separate the issues here. The infant formula shortage is a domestic supply chain issue, but it is not so much a supply chain issue as a supply issue. In this particular case, the formula shortage was triggered by the shutdown of an Abbott Laboratories plant in Michigan that had quality-control issues due to bacterial contamination. That was actually known in 2019. The plant did not take adequate corrective action right away, plus the FDA was late in doing inspections—because of Covid, it had postponed its inspection until February 2022. As a result, the plant had to stop production for more than four months. That created the shortage in this country.
Q: Are our supply chains really so vulnerable that the closure of a single plant can trigger a shortage? Aren’t there other companies that manufacture those products?
A: The infant formula situation is complicated. It is not about the number of plants. Actually, in the U.S., we have four manufacturers producing formula, and they also have multiple plants. So, one plant shutdown would not typically create this kind of chaos. The problem in this instance is that the WIC program, which stands for the Women, Infants, and Children program, stipulates that a lot of states must source from a single brand. Therefore, when a brand like Abbott formula is not available, the WIC program in those states may not support formula produced by other manufacturers. That is point number one.
Point number two is that baby formula is a stable product—the demand is very stable and there is really no excess capacity, and no need for extra capacity. Therefore, when one plant shuts down, the other plants do not have capacity to make up the shortfall. That is the problem.
Q: What can be done to prevent similar shortages in the future? Is it just a matter of better management within the plants themselves, and should we be looking at finding other sources for critical products?
A: For infant formula, there is actually an easy solution. First, I think we need to make sure these four manufacturers are doing their due diligence and doing preventive maintenance. They need risk-mitigation contingency plans in case they have bacterial contamination issues, so they can shift the production at the plant. The FDA also needs to improve its efficiency. It needs to follow up with inspections when issues arise and then force companies to shut down the plants or recall the affected products to protect the consumers and the infants.
Third, the FDA should consider preapproving some of the international brands that are produced in Europe or Australia, so that if this kind of situation occurs again, foreign suppliers can immediately begin shipping formula to the United States. That can be done. This is really about scenario planning and risk-mitigation strategies that it needs to put in place.
Q: That all makes sense, especially for that specific product. But there are other commodities that are in short supply as well. You talked about preventive maintenance. We are living in a time of economic uncertainty, when it is difficult to find workers. How can our supply chains ensure that proper maintenance is being performed in our factories to assure a continuous supply of materials and goods in the face of staffing and financial concerns?
A: You raise a very good question. This is a very tricky period because, as a result of the Covid pandemic, most companies are struggling. Point one, they are struggling just with production to make supply meet demand. Secondly, we are facing a potential recession, and the cost of doing business is very high, so companies ought to try to be lean in terms of operations to keep their costs down.
When you’re facing this kind of situation, very few companies will actually take the time to think about risk mitigation in terms of factory safety, in terms of building safety. This is not on their radar screen. Therefore, we need to drive home the point that even during this challenging period, companies should not lose sight of what is fundamental. What is fundamental is employee safety, product safety, and quality. Without that, these companies will not survive. I think that instead of just fighting the short-term fires, they should be planning with an eye toward long-term survival.
Q: Should the government be doing more to make the supply chains for critical products more resilient? And should it require companies to do a better job of communicating with the public when there are impending supply chain issues on critical products like baby formula?
A: Yes, absolutely. I think that right now, the government is beginning to realize that we don’t have supply chain transparency. If you think about the situation with infant formula, President Biden and the White House staff did not know that a severe shortage was brewing until after it became a problem. Now, this is not uncommon. Actually, during Covid, many companies realized that they don’t even know who is producing their products. Therefore, when they had shortages, they had to try to trace it back to exactly who is producing their products.
During these difficult periods of time, I think it is important for governments to work with manufacturers and suppliers to improve supply chain transparency so that if shortages or disruptions arise, they can share this information with the public.
Q: In addition to improving transparency, are there practical steps companies can take to make their supply chains less vulnerable to disruption?
A: Well, I think global supply chains have grown and are becoming overly complex. I think the pendulum has swung too far. Now is the moment for companies to think about how they can shorten and simplify their supply chain configurations. For example, I think companies in the U.S. should take advantage of the USMCA [U.S.-Mexico-Canada] free-trade agreement to relocate some of their manufacturing operations either here or to Mexico. That would result in a shortened supply chain, and possibly better communication and visibility, so that supply chains would be less vulnerable to disruptions.
Q: Of course, the main reason for manufacturing in China is that it is cheap. Moving to North America may add to costs that are already on the rise due to inflation. How do you view reshoring as a business strategy?
A: Right now, there is severe inflation. We are aware of that. But on the other hand, for the long-term survival and also the long-term resilience of supply chains, I do not see a single solution.
Bear in mind that the cost of doing business in China is not so low anymore; that is why even China is actually shifting production—to Vietnam, to Bangladesh, to Myanmar. I think that is where things are trending for the future. But that is also why companies should consider diversifying their supply chain configurations to avoid putting all their eggs in one basket.
And yes, there is a cost factor to be considered. But on the other hand, there is also risk, and if you want low risk, you have to pay a higher cost. Just like if you want to buy the insurance to reduce risk, you have to pay the premium. If you don’t pay for insurance, you are incurring bigger risks.
I think this is the time that companies need to re-evaluate how they balance the risk, the disruption, and also the cost. If you don’t do this kind of balancing, you may actually end up not having the product to sell at all.
The Port of Oakland has been awarded $50 million from the U.S. Department of Transportation’s Maritime Administration (MARAD) to modernize wharves and terminal infrastructure at its Outer Harbor facility, the port said today.
Those upgrades would enable the Outer Harbor to accommodate Ultra Large Container Vessels (ULCVs), which are now a regular part of the shipping fleet calling on West Coast ports. Each of these ships has a handling capacity of up to 24,000 TEUs (20-foot containers) but are currently restricted at portions of Oakland’s Outer Harbor by aging wharves which were originally designed for smaller ships.
According to the port, those changes will let it handle newer, larger vessels, which are more efficient, cost effective, and environmentally cleaner to operate than older ships. Specific investments for the project will include: wharf strengthening, structural repairs, replacing container crane rails, adding support piles, strengthening support beams, and replacing electrical bus bar system to accommodate larger ship-to-shore cranes.
The Florida logistics technology startup OneRail has raised $42 million in venture backing to lift the fulfillment software company its next level of growth, the company said today.
The “series C” round was led by Los Angeles-based Aliment Capital, with additional participation from new investors eGateway Capital and Florida Opportunity Fund, as well as current investors Arsenal Growth Equity, Piva Capital, Bullpen Capital, Las Olas Venture Capital, Chicago Ventures, Gaingels and Mana Ventures. According to OneRail, the funding comes amidst a challenging funding environment where venture capital funding in the logistics sector has seen a 90% decline over the past two years.
The latest infusion follows the firm’s $33 million Series B round in 2022, and its move earlier in 2024 to acquire the Vancouver, Canada-based company Orderbot, a provider of enterprise inventory and distributed order management (DOM) software.
Orlando-based OneRail says its omnichannel fulfillment solution pairs its OmniPoint cloud software with a logistics as a service platform and a real-time, connected network of 12 million drivers. The firm says that its OmniPointsoftware automates fulfillment orchestration and last mile logistics, intelligently selecting the right place to fulfill inventory from, the right shipping mode, and the right carrier to optimize every order.
“This new funding round enables us to deepen our decision logic upstream in the order process to help solve some of the acute challenges facing retailers and wholesalers, such as order sourcing logic defaulting to closest store to customer to fulfill inventory from, which leads to split orders, out-of-stocks, or worse, cancelled orders,” OneRail Founder and CEO Bill Catania said in a release. “OneRail has revolutionized that process with a dynamic fulfillment solution that quickly finds available inventory in full, from an array of stores or warehouses within a localized radius of the customer, to meet the delivery promise, which ultimately transforms the end-customer experience.”
Commercial fleet operators are steadily increasing their use of GPS fleet tracking, in-cab video solutions, and predictive analytics, driven by rising costs, evolving regulations, and competitive pressures, according to an industry report from Verizon Connect.
Those conclusions come from the company’s fifth annual “Fleet Technology Trends Report,” conducted in partnership with Bobit Business Media, and based on responses from 543 fleet management professionals.
The study showed that for five consecutive years, at least four out of five respondents have reported using at least one form of fleet technology, said Atlanta-based Verizon Connect, which provides fleet and mobile workforce management software platforms, embedded OEM hardware, and a connected vehicle device called Hum by Verizon.
The most commonly used of those technologies is GPS fleet tracking, with 69% of fleets across industries reporting its use, the survey showed. Of those users, 72% find it extremely or very beneficial, citing improved efficiency (62%) and a reduction in harsh driving/speeding events (49%).
Respondents also reported a focus on safety, with 57% of respondents citing improved driver safety as a key benefit of GPS fleet tracking. And 68% of users said in-cab video solutions are extremely or very beneficial. Together, those technologies help reduce distracted driving incidents, improve coaching sessions, and help reduce accident and insurance costs, Verizon Connect said.
Looking at the future, fleet management software is evolving to meet emerging challenges, including sustainability and electrification, the company said. "The findings from this year's Fleet Technology Trends Report highlight a strong commitment across industries to embracing fleet technology, with GPS tracking and in-cab video solutions consistently delivering measurable results,” Peter Mitchell, General Manager, Verizon Connect, said in a release. “As fleets face rising costs and increased regulatory pressures, these technologies are proving to be indispensable in helping organizations optimize their operations, reduce expenses, and navigate the path toward a more sustainable future.”
Businesses engaged in international trade face three major supply chain hurdles as they head into 2025: the disruptions caused by Chinese New Year (CNY), the looming threat of potential tariffs on foreign-made products that could be imposed by the incoming Trump Administration, and the unresolved contract negotiations between the International Longshoremen’s Association (ILA) and the U.S. Maritime Alliance (USMX), according to an analysis from trucking and logistics provider Averitt.
Each of those factors could lead to significant shipping delays, production slowdowns, and increased costs, Averitt said.
First, Chinese New Year 2025 begins on January 29, prompting factories across China and other regions to shut down for weeks, typically causing production to halt and freight demand to skyrocket. The ripple effects can range from increased shipping costs to extended lead times, disrupting even the most well-planned operations. To prepare for that event, shippers should place orders early, build inventory buffers, secure freight space in advance, diversify shipping modes, and communicate with logistics providers, Averitt said.
Second, new or increased tariffs on foreign-made goods could drive up the cost of imports, disrupt established supply chains, and create uncertainty in the marketplace. In turn, shippers may face freight rate volatility and capacity constraints as businesses rush to stockpile inventory ahead of tariff deadlines. To navigate these challenges, shippers should prepare advance shipments and inventory stockpiling, diversity sourcing, negotiate supplier agreements, explore domestic production, and leverage financial strategies.
Third, unresolved contract negotiations between the ILA and the USMX will come to a head by January 15, when the current contract expires. Labor action or strikes could cause severe disruptions at East and Gulf Coast ports, triggering widespread delays and bottlenecks across the supply chain. To prepare for the worst, shippers should adopt a similar strategy to the other potential January threats: collaborate early, secure freight, diversify supply chains, and monitor policy changes.
According to Averitt, companies can cushion the impact of all three challenges by deploying a seamless, end-to-end solution covering the entire path from customs clearance to final-mile delivery. That strategy can help businesses to store inventory closer to their customers, mitigate delays, and reduce costs associated with supply chain disruptions. And combined with proactive communication and real-time visibility tools, the approach allows companies to maintain control and keep their supply chains resilient in the face of global uncertainties, Averitt said.
Bloomington, Indiana-based FTR said its Trucking Conditions Index declined in September to -2.47 from -1.39 in August as weakness in the principal freight dynamics – freight rates, utilization, and volume – offset lower fuel costs and slightly less unfavorable financing costs.
Those negative numbers are nothing new—the TCI has been positive only twice – in May and June of this year – since April 2022, but the group’s current forecast still envisions consistently positive readings through at least a two-year forecast horizon.
“Aside from a near-term boost mostly related to falling diesel prices, we have not changed our Trucking Conditions Index forecast significantly in the wake of the election,” Avery Vise, FTR’s vice president of trucking, said in a release. “The outlook continues to be more favorable for carriers than what they have experienced for well over two years. Our analysis indicates gradual but steadily rising capacity utilization leading to stronger freight rates in 2025.”
But FTR said its forecast remains unchanged. “Just like everyone else, we’ll be watching closely to see exactly what trade and other economic policies are implemented and over what time frame. Some freight disruptions are likely due to tariffs and other factors, but it is not yet clear that those actions will do more than shift the timing of activity,” Vise said.
The TCI tracks the changes representing five major conditions in the U.S. truck market: freight volumes, freight rates, fleet capacity, fuel prices, and financing costs. Combined into a single index indicating the industry’s overall health, a positive score represents good, optimistic conditions while a negative score shows the inverse.