Ben Ames has spent 20 years as a journalist since starting out as a daily newspaper reporter in Pennsylvania in 1995. From 1999 forward, he has focused on business and technology reporting for a number of trade journals, beginning when he joined Design News and Modern Materials Handling magazines. Ames is author of the trail guide "Hiking Massachusetts" and is a graduate of the Columbia School of Journalism.
Warehouse jobs have been hard to fill this year, with distribution center managers pointing to a long-term logistics labor shortage that’s been exacerbated by pandemic disruption, an aging workforce, and a “gig economy” that offers short-term jobs for the taking.
Conventional wisdom says that automation is the answer, filling the labor gap with autonomous mobile robots (AMRs), robotic picking arms, and other such devices. The standard pitch for those automated platforms is that they can take over menial and redundant tasks, freeing up workers for more complex and creative jobs.
However, experienced pros say the solution is more complicated than just “hiring” a robot to handle simple tasks and promoting the people who used to do them. That’s because in real-world applications, adding automated equipment to the DC triggers a cascade of changes, such as shifting established workflows or creating hybrid jobs that didn’t exist before.
And because those new workflows have completely changed the way work gets done, warehouse managers may not be able to use standard tools like labor management system (LMS) software to reassign employees to new tasks. An LMS is a powerful platform for measuring labor performance against defined standards, but applying advanced technology to the DC often upends many of the assumptions on which those platforms were built. Over the long term, managers can reconfigure an LMS to allow for those changes, but first they need to explore the impacts of adding robots to the process.
A COMPLICATED EQUATION
The creation of hybrid jobs is one example of why there’s no simple equation for swapping out people and machines, according to the logistics and transportation service provider DHL. Technology has made great strides in recent years, but most sites are still nowhere near the stage where a “dark warehouse” can operate entirely without humans, executives from DHL said in a recent webcast from its Americas Innovation Center in Chicago, the company’s test bed for running pilots of advanced equipment.
“It’s going to be a little while before we see lights-out automation,” Klaus Dohrmann, vice president innovation Europe and trend research in DHL’s cross-divisional Customer Solutions & Innovation (CSI) unit, said in the webcast. “For the next 10 to 20 years, organizations will be looking to augment jobs, more than replace them with technology.”
That augmented approach is needed because logistics jobs are often highly complex and variable, adds Derrick Miller, regional sales manager for The Raymond Corp.’s iWarehouse division, which encompasses the lift truck company’s warehouse automation products, including its labor management system (LMS) and other software.
Technology is good at helping workers cut down on repetitive travel—such as pushing carts or driving forklifts down DC aisles—but those discrete actions are usually just components of more complicated overall processes. “Automation works well [when things are operating with clockwork precision], but you still need [human] labor when there’s nuance, such as when a pallet wasn’t wrapped correctly or when you need value-added activities like packing, kitting, or hands-on work,” Miller says.
That wide variability in work demands means that the best way for a company to optimize its overall operation is usually to help employees complete specific tasks faster, not to replace an entire job category. “Almost always, you see the impact of adding automation is to reallocate labor, handle natural attrition, or address a shortage that already exists, not simply cut jobs,” Miller says. “So the best solution will be people and automation existing in tandem. [DC operators] can eliminate wasteful steps not by eliminating an entire process but by replacing a component of that process [and] then having hybrid operators.”
In that manner, employers can adjust warehouse workers’ jobs to eliminate only the repetitive parts, not the entire role. And in turn, that segmented approach can help companies realize a faster return on their investment in automated systems, he says.
THE CHANGING JOB DESCRIPTION
In addition to boosting productivity, introducing automated equipment that relieves human workers of repetitive and physically demanding tasks can help with employee retention—a chronic concern for DC managers even before pandemic times.
But to reach that goal, many employers need to do a better job of communicating with employees and managing the transition process, says Dan Gilmore, chief marketing officer at Softeon, which offers warehouse automation software and other products. “Focus on the worker, and their receptivity and benefits from the automation, and you’ll get retention,” Gilmore says. “But you need to communicate the benefits of automation—that it will make your job easier and better.”
Blending automated systems with human labor on the warehouse floor is particularly critical at times like these when the industry is facing an epic labor crunch, says Madhav Durbha. Durbha is vice president of supply chain strategy at Coupa Software Inc., which provides spend management software and in 2020 acquired the LMS and supply chain software developer Llamasoft.
“Warehouse labor is [a sector] with high turnover,” Durbha says. “The pace of warehouse automation is being outstripped by the increased demand and consumption patterns, and one can’t hire fast enough to make up for the turnover. Because of this, in the short term, there is still plenty of room for the warehouse labor to work alongside robots rather than be replaced by them.”
Over the longer term, as robots take on more of the mundane daily tasks, those warehouse workers can be reassigned to higher-level tasks such as sorting e-commerce returnsor troubleshooting balky robots, Durbha says.
While current economic trends continue, today’s powerful warehouse automation tools hold enormous potential for supercharging the productivity of logistics and fulfillment workers, not replacing them. Taken together, the pandemic-induced staffing challenges and the boom in e-commerce sales have created red-hot labor demand. And in response, warehouse captains are calling for “all hands on deck” to meet the need, whether those hands are human, robotic, or an all-star combination of both.
Congestion on U.S. highways is costing the trucking industry big, according to research from the American Transportation Research Institute (ATRI), released today.
The group found that traffic congestion on U.S. highways added $108.8 billion in costs to the trucking industry in 2022, a record high. The information comes from ATRI’s Cost of Congestion study, which is part of the organization’s ongoing highway performance measurement research.
Total hours of congestion fell slightly compared to 2021 due to softening freight market conditions, but the cost of operating a truck increased at a much higher rate, according to the research. As a result, the overall cost of congestion increased by 15% year-over-year—a level equivalent to more than 430,000 commercial truck drivers sitting idle for one work year and an average cost of $7,588 for every registered combination truck.
The analysis also identified metropolitan delays and related impacts, showing that the top 10 most-congested states each experienced added costs of more than $8 billion. That list was led by Texas, at $9.17 billion in added costs; California, at $8.77 billion; and Florida, $8.44 billion. Rounding out the top 10 list were New York, Georgia, New Jersey, Illinois, Pennsylvania, Louisiana, and Tennessee. Combined, the top 10 states account for more than half of the trucking industry’s congestion costs nationwide—52%, according to the research.
The metro areas with the highest congestion costs include New York City, $6.68 billion; Miami, $3.2 billion; and Chicago, $3.14 billion.
ATRI’s analysis also found that the trucking industry wasted more than 6.4 billion gallons of diesel fuel in 2022 due to congestion, resulting in additional fuel costs of $32.1 billion.
ATRI used a combination of data sources, including its truck GPS database and Operational Costs study benchmarks, to calculate the impacts of trucking delays on major U.S. roadways.
There’s a photo from 1971 that John Kent, professor of supply chain management at the University of Arkansas, likes to show. It’s of a shaggy-haired 18-year-old named Glenn Cowan grinning at three-time world table tennis champion Zhuang Zedong, while holding a silk tapestry Zhuang had just given him. Cowan was a member of the U.S. table tennis team who participated in the 1971 World Table Tennis Championships in Nagoya, Japan. Story has it that one morning, he overslept and missed his bus to the tournament and had to hitch a ride with the Chinese national team and met and connected with Zhuang.
Cowan and Zhuang’s interaction led to an invitation for the U.S. team to visit China. At the time, the two countries were just beginning to emerge from a 20-year period of decidedly frosty relations, strict travel bans, and trade restrictions. The highly publicized trip signaled a willingness on both sides to renew relations and launched the term “pingpong diplomacy.”
Kent, who is a senior fellow at the George H. W. Bush Foundation for U.S.-China Relations, believes the photograph is a good reminder that some 50-odd years ago, the economies of the United States and China were not as tightly interwoven as they are today. At the time, the Nixon administration was looking to form closer political and economic ties between the two countries in hopes of reducing chances of future conflict (and to weaken alliances among Communist countries).
The signals coming out of Washington and Beijing are now, of course, much different than they were in the early 1970s. Instead of advocating for better relations, political rhetoric focuses on the need for the U.S. to “decouple” from China. Both Republicans and Democrats have warned that the U.S. economy is too dependent on goods manufactured in China. They see this dependency as a threat to economic strength, American jobs, supply chain resiliency, and national security.
Supply chain professionals, however, know that extricating ourselves from our reliance on Chinese manufacturing is easier said than done. Many pundits push for a “China + 1” strategy, where companies diversify their manufacturing and sourcing options beyond China. But in reality, that “plus one” is often a Chinese company operating in a different country or a non-Chinese manufacturer that is still heavily dependent on material or subcomponents made in China.
This is the problem when supply chain decisions are made on a global scale without input from supply chain professionals. In an article in the Arkansas Democrat-Gazette, Kent argues that, “The discussions on supply chains mainly take place between government officials who typically bring many other competing issues and agendas to the table. Corporate entities—the individuals and companies directly impacted by supply chains—tend to be under-represented in the conversation.”
Kent is a proponent of what he calls “supply chain diplomacy,” where experts from academia and industry from the U.S. and China work collaboratively to create better, more efficient global supply chains. Take, for example, the “Peace Beans” project that Kent is involved with. This project, jointly formed by Zhejiang University and the Bush China Foundation, proposes balancing supply chains by exporting soybeans from Arkansas to tofu producers in China’s Yunnan province, and, in return, importing coffee beans grown in Yunnan to coffee roasters in Arkansas. Kent believes the operation could even use the same transportation equipment.
The benefits of working collaboratively—instead of continuing to build friction in the supply chain through tariffs and adversarial relationships—are numerous, according to Kent and his colleagues. They believe it would be much better if the two major world economies worked together on issues like global inflation, climate change, and artificial intelligence.
And such relations could play a significant role in strengthening world peace, particularly in light of ongoing tensions over Taiwan. Because, as Kent writes, “The 19th-century idea that ‘When goods don’t cross borders, soldiers will’ is as true today as ever. Perhaps more so.”
Hyster-Yale Materials Handling today announced its plans to fulfill the domestic manufacturing requirements of the Build America, Buy America (BABA) Act for certain portions of its lineup of forklift trucks and container handling equipment.
That means the Greenville, North Carolina-based company now plans to expand its existing American manufacturing with a targeted set of high-capacity models, including electric options, that align with the needs of infrastructure projects subject to BABA requirements. The company’s plans include determining the optimal production location in the United States, strategically expanding sourcing agreements to meet local material requirements, and further developing electric power options for high-capacity equipment.
As a part of the 2021 Infrastructure Investment and Jobs Act, the BABA Act aims to increase the use of American-made materials in federally funded infrastructure projects across the U.S., Hyster-Yale says. It was enacted as part of a broader effort to boost domestic manufacturing and economic growth, and mandates that federal dollars allocated to infrastructure – such as roads, bridges, ports and public transit systems – must prioritize materials produced in the USA, including critical items like steel, iron and various construction materials.
Hyster-Yale’s footprint in the U.S. is spread across 10 locations, including three manufacturing facilities.
“Our leadership is fully invested in meeting the needs of businesses that require BABA-compliant material handling solutions,” Tony Salgado, Hyster-Yale’s chief operating officer, said in a release. “We are working to partner with our key domestic suppliers, as well as identifying how best to leverage our own American manufacturing footprint to deliver a competitive solution for our customers and stakeholders. But beyond mere compliance, and in line with the many areas of our business where we are evolving to better support our customers, our commitment remains steadfast. We are dedicated to delivering industry-leading standards in design, durability and performance — qualities that have become synonymous with our brands worldwide and that our customers have come to rely on and expect.”
In a separate move, the U.S. Environmental Protection Agency (EPA) also gave its approval for the state to advance its Heavy-Duty Omnibus Rule, which is crafted to significantly reduce smog-forming nitrogen oxide (NOx) emissions from new heavy-duty, diesel-powered trucks.
Both rules are intended to deliver health benefits to California citizens affected by vehicle pollution, according to the environmental group Earthjustice. If the state gets federal approval for the final steps to become law, the rules mean that cars on the road in California will largely be zero-emissions a generation from now in the 2050s, accounting for the average vehicle lifespan of vehicles with internal combustion engine (ICE) power sold before that 2035 date.
“This might read like checking a bureaucratic box, but EPA’s approval is a critical step forward in protecting our lungs from pollution and our wallets from the expenses of combustion fuels,” Paul Cort, director of Earthjustice’s Right To Zero campaign, said in a release. “The gradual shift in car sales to zero-emissions models will cut smog and household costs while growing California’s clean energy workforce. Cutting truck pollution will help clear our skies of smog. EPA should now approve the remaining authorization requests from California to allow the state to clean its air and protect its residents.”
However, the truck drivers' industry group Owner-Operator Independent Drivers Association (OOIDA) pushed back against the federal decision allowing the Omnibus Low-NOx rule to advance. "The Omnibus Low-NOx waiver for California calls into question the policymaking process under the Biden administration's EPA. Purposefully injecting uncertainty into a $588 billion American industry is bad for our economy and makes no meaningful progress towards purported environmental goals," (OOIDA) President Todd Spencer said in a release. "EPA's credibility outside of radical environmental circles would have been better served by working with regulated industries rather than ramming through last-minute special interest favors. We look forward to working with the Trump administration's EPA in good faith towards achievable environmental outcomes.”
Editor's note:This article was revised on December 18 to add reaction from OOIDA.
Global trade will see a moderate rebound in 2025, likely growing by 3.6% in volume terms, helped by companies restocking and households renewing purchases of durable goods while reducing spending on services, according to a forecast from trade credit insurer Allianz Trade.
The end of the year for 2024 will also likely be supported by companies rushing to ship goods in anticipation of the higher tariffs likely to be imposed by the coming Trump administration, and other potential disruptions in the coming quarters, the report said.
However, that tailwind for global trade will likely shift to a headwind once the effects of a renewed but contained trade war are felt from the second half of 2025 and in full in 2026. As a result, Allianz Trade has throttled back its predictions, saying that global trade in volume will grow by 2.8% in 2025 (reduced by 0.2 percentage points vs. its previous forecast) and 2.3% in 2026 (reduced by 0.5 percentage points).
The same logic applies to Allianz Trade’s forecast for export prices in U.S. dollars, which the firm has now revised downward to predict growth reaching 2.3% in 2025 (reduced by 1.7 percentage points) and 4.1% in 2026 (reduced by 0.8 percentage points).
In the meantime, the rush to frontload imports into the U.S. is giving freight carriers an early Christmas present. According to Allianz Trade, data released last week showed Chinese exports rising by a robust 6.7% y/y in November. And imports of some consumer goods that have been threatened with a likely 25% tariff under the new Trump administration have outperformed even more, growing by nearly 20% y/y on average between July and September.