Victoria Kickham started her career as a newspaper reporter in the Boston area before moving into B2B journalism. She has covered manufacturing, distribution and supply chain issues for a variety of publications in the industrial and electronics sectors, and now writes about everything from forklift batteries to omnichannel business trends for DC Velocity.
As climate change continues to gain attention among government bodies, businesses, and consumers, the need for sustainable supply chains is more apparent than ever. But how do companies make their supply chains more environmentally friendly?
Sarah Watt is making that her mission. As a senior director analyst and research director with Gartner’s Supply Chain Group, she helps companies apply sustainability principles within their supply chains. Her aim is to demonstrate that embracing sustainability can be profitable for business while also being good for the planet.
DC Velocity Senior Editor Victoria Kickham recently interviewed Watt for an episode of DCV’s “Logistics Matters”podcast. What follows are excerpts from their conversation.
SARAH WATT
Q: What are the primary strategies companies are using to reduce greenhouse gas emissions today?
A: I speak to many different supply chain leaders, from logistics professionals to manufacturing leaders to sourcing and procurement professionals. When companies get started on their greenhouse gas emissions-reduction strategy, they tend to begin with those parts of the organization that are directly under their control. Principally, the starting point is manufacturing and looking at opportunities to reduce emissions there. They naturally look at their use of electricity and natural gas, but what has changed in the last couple of years is that increasingly, we are seeing focus being placed on purchased goods and services. It is raw materials coming into the organization, but also on inbound logistics and outbound transportation. But I will tell you, logistics is one of the most difficult carbon data sets to collect.
Q: One of the terms that I hear a lot in supply chain circles is “Scope 3” emissions. Can you define that for us and explain how that comes into play?
A: Sure. There is an accounting framework for greenhouse gas emissions called the Greenhouse Gas Protocol. It was put together many years ago under the U.N., and it divides greenhouse gases into three different scopes. Scope 1 is direct emissions created by the organizations themselves, so that is any fuel that is combusted within the four walls of a company. Think about natural gas consumption or combusting diesel gasoline.
Scope 2 refers to electricity that we consume within our organization or purchased goods. This is an indirect greenhouse gas emission. Someone else is creating that energy on our behalf, and we are using it within our organization.
Then we get to Scope 3, which encompasses a number of different categories both upstream and downstream within the supply chain. Upstream, it encompasses purchased goods and services, capital goods, inbound transportation, and distribution, as well as things like business travel, waste generation, and commuting.
The downstream elements of Scope 3 encompass things like the use of sold products, such as buying a laptop as a consumer. A lot of the greenhouse gas emissions are created in product use compared with the other steps in the value chain. That includes outbound transportation as well as end-of-life management.
Where we are seeing supply chain leaders pay particular attention to Scope 3 is on purchased goods and services, transportation, and distribution as well as use of products sold. That is where many of our clients are focusing their data collection activities.
Q: In your recent work, you have outlined steps companies should take to move beyond some of the internal strategies we’ve talked about, especially if they have very large emissions-reduction goals. Can you tell us about this work, and what you mean by “significant” or “considerable” emissions-reduction goals?
A: We are seeing many companies make quite big commitments, and it is very topical at the moment with the recent COP26 meetings in Glasgow, Scotland. Not only are countries making commitments, but we see companies doing likewise. These companies are setting size-based targets as well as committing to becoming net zero. A lot of these commitments extend beyond the four walls of the organization, beyond the manufacturing and operations, and into the supply chain.
When we think about a lot of the goods and services that we purchase as consumers, the big greenhouse gas emissions aren’t necessarily in the manufacturing of that product, but rather back in the supply chain in the raw materials that we use to make those goods. Those gas emissions are also in the globalized supply chain moving different products around the world. That adds up to significant greenhouse gas emissions.
What has changed in the last five years or so is that we are seeing much more of a holistic emphasis being put on emissions reduction. Whereas previously companies would only be focused on their discrete activities within their organization, now, it is much more about: How do I work with my suppliers? How do I work with my 3PL partners to reduce these greenhouse gas emissions?
Q: Does this get into what you mentioned earlier about the difficulty of determining the logistics portion of supply chain emissions?
A: Absolutely. When we collect greenhouse gas information for our organization, it is relatively straightforward. At a minimum, we can use billing information from the utility provider. But logistics is a very difficult data set to collect. We’ve got to think about where we are moving goods around the world or the different carbon factors associated with different modes of transportation. We’ve got to think about warehousing and how much space we are taking up in that warehouse. That data set becomes quite tricky quite quickly.
However, there are some great digital solutions on the market and, of course, logistics service providers themselves are able to provide this information to some extent. The GLEC framework, which stands for Global Logistics Emissions Council, is really a fantastic framework that helps companies clarify their data collection protocols when it comes to greenhouse gas emissions.
Q: You also mentioned in your recent work three strategic partnerships that are necessary for greatly reducing greenhouse gas emissions. Can you tell us what those partnerships are?
A: Absolutely. Logistics leaders can’t reduce emissions by themselves. We have been really good at focusing on optimization types of activities, whether it be modal shifts or load optimization or network design. On a good day, depending on where you start from, maybe that gets you up to a 15% emissions reduction, depending on your baseline condition. But we know that many leaders have got really big ambitions when it comes to reducing emissions for Scope 3 and that includes logistics. The only way we can achieve that is through partnerships.
In our research, we are advocating for logistics leaders to form three partnership relationships. The first is to work together through industry associations. That gives us insight into new technology that has been tested in different markets. It helps us to come together with other companies and learn and then collectively work on scaling those new technologies.
The second partner we need to work with is customers. Our customers often have similar emissions-reduction goals to our own, but they might not be aware of how their shipping choices are creating adverse impacts. Now, I am not advocating “choice editing,” where we force customers to receive products in a certain way. That would be a disaster from a customer service perspective, but it is about creating awareness. A customer may already have a commitment to net zero, or they want to radically reduce their greenhouse gas emissions and have their science-based targets in place. So, it is creating visibility of the emissions associated with their shipping choices, and it is giving them alternatives as well.
Lastly, I would encourage you to partner with your 3PL [third-party logistics service provider] to understand its investment strategy and to develop a joint roadmap for emissions reduction. I often see a little bit of a mismatch in expectations here when I speak to clients. Shippers and logistics professionals often express a very strong commitment to decarbonization. But when I speak to 3PLs, I often hear that they have the commitment, but the journey is taking slightly longer. So, there is a slight mismatch in expectations as to how quickly we are going to go.
Part of the problem is that we are relying on decarbonization of the logistics ecosystem. We are relying on new technologies coming to market, such as EV [electric vehicle] and hydrogen technologies to power trucks. Then for sea and air freight, it is a little more difficult because those assets are in the field for such a long time. What it looks like will happen is that we will be seeing biofuel solutions as an interim on that decarbonization journey.
The partnership with the 3PL is really important; we can’t expect our 3PLs to achieve our goals for us. We need to be working with them to identify opportunities for current investment and joint action.
Editor’s note: This story was based on an interview conducted for a recent episode of DCV’s “Logistics Matters” podcast, a weekly roundup of news and industry trends and developments. To learn more about the “Logistics Matters” podcast, go to dcvelocity.com/podcasts or subscribe at your favorite podcast platform.
The venture-backed fleet telematics technology provider Platform Science will acquire a suite of “global transportation telematics business units” from supply chain technology provider Trimble Inc., the firms said Sunday.
Trimble's other core transportation business units — Enterprise, Maps, Vusion and Transporeon — are not included in the proposed transaction and will remain part of Trimble's Transportation & Logistics segment, with a continued focus on priority growth areas following completion of the proposed transaction.
Terms of the deal were not disclosed but as part of this agreement, Colorado-based Trimble will become a shareholder in Platform Science's expanded business. Specifically, Trimble will have a 32.5% stake in the newly expanded global Platform Science business and will receive a Platform Science board seat. The company joins C.R. England, Cummins, Daimler Truck, PACCAR, Prologis, RyderVentures, and Schneider as a key strategic investor in Platform Science along with financial investors 8VC, Activant Capital, BDT & MSD Partners, Softbank, and NewRoad Capital Partners.
According to San Diego-based Platform Science, the proposed transaction aims to enhance driver experience, fleet safety, efficiency, and compliance by combining two cutting-edge in-cab commercial vehicle ecosystems, which will give customers access to more applications and offerings.
From Trimble customers’ point of view, they will continue to enjoy the benefits of their Trimble solutions, with the added flexibility of the Virtual Vehicle platform from Platform Science. That means Virtual Vehicle-enabled fleets will receive access to the Virtual Vehicle Marketplace, offering hundreds of new and expanded applications, software, and solution providers focused on innovating and improving drivers' quality of life and fleet performance.
Meanwhile, Platform Science customers will enjoy the added choice of Trimble's remaining portfolio of transportation solutions which will be available on the Virtual Vehicle platform, the partners said.
"We believe combining our global transportation telematics portfolio with Platform Science's will further advance fleet mobility and provide our customers with a broader portfolio of solutions to solve industry problems," Rob Painter, president and CEO of Trimble, said in a release. "Increased collaboration between the new Platform Science business and Trimble's remaining transportation businesses will enhance our ability to provide positive outcomes for our global customers of commercial mapping, transportation management, freight procurement, and visibility solutions. This deal will result in significant synergies along with tremendous opportunities for employees to continue to grow in a more-competitive business."
The acquisition comes just five months after Platform Science raised $125 million in growth capital from some of the biggest names in freight trucking, saying the money would help accelerate innovation in the commercial transportation sector.
Nearly one-third of American consumers have increased their secondhand purchases in the past year, revealing a jump in “recommerce” according to a buyer survey from ShipStation, a provider of web-based shipping and order fulfillment solutions.
The number comes from a survey of 500 U.S. consumers showing that nearly one in four (23%) Americans lack confidence in making purchases over $200 in the next six months. Due to economic uncertainty, savvy shoppers are looking for ways to save money without sacrificing quality or style, the research found.
Younger shoppers are leading the charge in that trend, with 59% of Gen Z and 48% of Millennials buying pre-owned items weekly or monthly. That rate makes Gen Z nearly twice as likely to buy second hand compared to older generations.
The primary reason that shoppers say they have increased their recommerce habits is lower prices (74%), followed by the thrill of finding unique or rare items (38%) and getting higher quality for a lower price (28%). Only 14% of Americans cite environmental concerns as a primary reason they shop second-hand.
Despite the challenge of adjusting to the new pattern, recommerce represents a strategic opportunity for businesses to capture today’s budget-minded shoppers and foster long-term loyalty, Austin, Texas-based ShipStation said.
For example, retailers don’t have to sell used goods to capitalize on the secondhand boom. Instead, they can offer trade-in programs swapping discounts or store credit for shoppers’ old items. And they can improve product discoverability to help customers—particularly older generations—find what they’re looking for.
Other ways for retailers to connect with recommerce shoppers are to improve shipping practices. According to ShipStation:
70% of shoppers won’t return to a brand if shipping is too expensive.
51% of consumers are turned off by late deliveries
40% of shoppers won’t return to a retailer again if the packaging is bad.
The “CMA CGM Startup Awards”—created in collaboration with BFM Business and La Tribune—will identify the best innovations to accelerate its transformation, the French company said.
Specifically, the company will select the best startup among the applicants, with clear industry transformation objectives focused on environmental performance, competitiveness, and quality of life at work in each of the three areas:
Shipping: Enabling safer, more efficient, and sustainable navigation through innovative technological solutions.
Logistics: Reinventing the global supply chain with smart and sustainable logistics solutions.
Media: Transform content creation, and customer engagement with innovative media technologies and strategies.
Three winners will be selected during a final event organized on November 15 at the Orange Vélodrome Stadium in Marseille, during the 2nd Artificial Intelligence Marseille (AIM) forum organized by La Tribune and BFM Business. The selection will be made by a jury chaired by Rodolphe Saadé, Chairman and CEO of the Group, and including members of the executive committee representing the various sectors of CMA CGM.
With the economy slowing but still growing, and inflation down as the Federal Reserve prepares to lower interest rates, the United States appears to have dodged a recession, according to the National Retail Federation (NRF).
“The U.S. economy is clearly not in a recession nor is it likely to head into a recession in the home stretch of 2024,” NRF Chief Economist Jack Kleinhenz said in a release. “Instead, it appears that the economy is on the cusp of nailing a long-awaited soft landing with a simultaneous cooling of growth and inflation.”
Despite an “eventful August” with initial reports of rising unemployment and a slowdown in manufacturing, more recent data has “calmed fears of a deteriorating U.S. economy,” Kleinhenz said. “Concerns are now focused on the direction of the labor market and the possibility of a job market slowdown, but a recession is far less likely.”
That analysis is based on data in the NRF’s Monthly Economic Review, which said annualized gross domestic product growth for the second quarter has been revised upward to 3% from the original report of 2.8%. And consumer spending, the largest component of GDP, was revised up to 2.9% growth for the quarter from 2.3%.
Compared to its recent high point of 9.1% in July of 2022, inflation is nearly back to normal. Year-over-year growth in the Personal Consumption Expenditures Price Index – the Fed’s preferred measure of inflation – was at 2.5% in July, unchanged from June and only half a percentage point above the Fed’s target of 2%.
The labor market “is not terribly weak” but “is showing signs of tottering,” Kleinhenz said. Only 114,000 jobs were added in July, lower than expected, and the unemployment rate rose to 4.3% from 4.1% in June. Despite the increase, the unemployment rate is still within the normal range, Kleinhenz said.
“Now the guessing game begins on the magnitude and frequency of rate cuts and how far the federal funds rate will be reduced,” Kleinhenz said. “While lowering interest rates would be good news, it takes time for rate reductions to work their way through the various credit channels and the economy as a whole. Consequently, a reduction is not expected to provide an immediate uplift to the economy but would stabilize current conditions.”
Going forward, Kleinhenz said lower rates should benefit households under pressure from loans used to meet daily needs. Lower rates will also make it more affordable to borrow through mortgages, home improvement loans, car loans, and credit cards, encouraging spending and increasing demand for goods and services. Small businesses would also benefit, since lower intertest rates could lower their financing costs on existing loans or allow them to take out new loans to invest in equipment and plants or to hire more workers.
The global air cargo market’s hot summer of double-digit demand growth continued in August with average spot rates showing their largest year-on-year jump with a 24% increase, according to the latest weekly analysis by Xeneta.
Xeneta cited two reasons to explain the increase. First, Global average air cargo spot rates reached $2.68 per kg in August due to continuing supply and demand imbalance. That came as August's global cargo supply grew at its slowest ratio in 2024 to-date at 2% year-on-year, while global cargo demand continued its double-digit growth, rising +11%.
The second reason for higher rates was an ocean-to-air shift in freight volumes due to Red Sea disruptions and e-commerce demand.
Those factors could soon be amplified as e-commerce shows continued strong growth approaching the hotly anticipated winter peak season. E-commerce and low-value goods exports from China in the first seven months of 2024 increased 30% year-on-year, including shipments to Europe and the US rising 38% and 30% growth respectively, Xeneta said.
“Typically, air cargo market performance in August tends to follow the July trend. But another month of double-digit demand growth and the strongest rate growths of the year means there was definitely no summer slack season in 2024,” Niall van de Wouw, Xeneta’s chief airfreight officer, said in a release.
“Rates we saw bottoming out in late July started picking up again in mid-August. This is too short a period to call a season. This has been a busy summer, and now we’re at the threshold of Q4, it will be interesting to see what will happen and if all the anticipation of a red-hot peak season materializes,” van de Wouw said.