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Gnarlywood Chooses inVia Robotics to Optimize Fulfillment Operations

inVia's modular offering lets businesses adopt technology at their own pace, starting with WES software that can double productivity immediately

inVia Robotics, provider of next-generation e-commerce warehouse automation solutions, today announced that Gnarlywood Group, a provider of complete backend merchandising fulfillment solutions for entertainment brands, has selected inVia Logic AI-powered warehouse execution system (WES) software to modernize its Carlsbad, CA warehouse. The software will bring immediate picking and replenishment productivity gains that will later be increased with the addition of inVia Picker autonomous mobile robots.

Gnarlywood has seen unprecedented growth in demand for its entertainment merchandise and has chosen inVia's software to bring efficiency to its fulfillment processes. The system will identify the ideal slotting of inventory at all times, direct pickers to follow the most efficient pick paths, and coordinate the movement of all goods, people and equipment to ensure continuous order flow. All of these improvements are part of inVia's software-only implementation, which delivers 2-3x increases in productivity over manual processes.


inVia designed its technology so it can be brought into a warehouse's operations at a pace that's right for each individual business. AI-powered software is easily integrated into legacy systems with a proprietary translation tool, inVia Connect. The same intelligence used to direct robots to pick with machine precision can first be applied to an existing workforce to help people operate at peak productivity.

Gnarlywood has chosen to bring the benefits of inVia Logic to its team to immediately ramp up and keep pace with growth. They will later augment that labor with inVia Picker robots as they expand capacity with new mobile fulfillment centers that are ideal sites for mobile robots. This system enables scale and flexibility as e-commerce demand patterns shift over time.

"We needed a technology partner that could deliver immediate productivity gains, as well as a path to full warehouse automation in parallel with our plans for business growth. inVia provides a unique solution that includes the most advanced warehouse technology and the ability for us to integrate it over time with maximum benefit and minimal disruption," said Dayton Hicks, founder and chief executive officer at Gnarlywood. "We have big expansion plans and want a partner that can ensure we're always benefitting from the most advanced technology. We knew we found that with inVia."

Founded in 2012, Gnarlywood manages e-commerce fulfillment for some of the world's biggest entertainment brands. They manage storage, customization, value-added services, marketing, and shipping for a variety of products - from apparel to one-of-a-kind memorabilia. The variety of products and services they offer demands a flexible fulfillment process that can handle complexity.

"inVia's scalable system will dramatically improve Gnarlywood's order fulfillment productivity and accuracy, enabling their business to keep up with growing customer demand," said Lior Elazary, co-founder and chief executive officer of inVia Robotics. "The flexible nature of inVia's system allows for quick implementation and the ability to adapt as business needs change. We're excited to become a partner to Gnarlywood as their business scales."

About inVia Robotics
inVia Robotics is a robotics company that provides the next generation of warehouse automation solutions. Our system helps e-commerce businesses move products through fulfillment centers more efficiently with our mobile robots and AI-driven software. It dramatically increases productivity and accuracy and minimizes labor-management - all at a fraction of the cost of traditional automation.

https://c212.net/c/link/?t=0&l=en&o=3119381-1&h=3028868140&u=http%3A%2F%2Finviarobotics.com%2F&a=inVia+Robotics

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Parsec Achieves Transformative Growth in 2024 with Double-Digit ARR Increases and Global Expansion

ANAHEIM, Calif. (28 January 2025) – Parsec Automation, LLC (Parsec), a leading innovator in Manufacturing Execution Systems (MES), today announced exceptional performance and transformative milestones achieved in 2024. With very strong, double-digit growth in Annual Recurring Revenue (ARR), significant increases in bookings, and continued global expansion, Parsec solidified its leadership in delivering solutions that redefine operational excellence for manufacturers worldwide.2024 Highlights: A Year of Transformation

  • Exceptional Growth: Parsec experienced very strong, double-digit year-over-year growth in ARR, driven by the rapid adoption of TrakSYS across industries such as pharmaceuticals, food and beverages, and chemicals. TrakSYS now powers thousands of manufacturing plants globally, enabling customers to reduce downtime, optimize efficiency, and improve profitability.
  • Leadership Expansion: Strengthened the executive leadership team with key additions, including:
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  • Industry Recognition: Secured notable awards, underscoring Parsec’s leadership in innovation and customer success:
    • American Business Awards: Recognized for customer focus and manufacturing expertise.
    • Data Breakthrough Award: Celebrated advancements in data technology, cementing Parsec as a digital transformation leader.
    • BIG 2024 Small Business Executive of the Year Award: Honored Founder Eddy Azad for visionary leadership in advancing manufacturing solutions.
  • Industry Insights: Published the second annual State of Manufacturing Survey in partnership with Wakefield Research, highlighting optimism and challenges manufacturers face in adopting Industry 4.0 technologies. The report reflects perspectives from 1,200 manufacturers across North America and Europe.
  • Commitment to Quality: Maintained ISO 27001 and ISO 9001 certifications, reinforcing Parsec’s dedication to secure, high-quality solutions for manufacturers worldwide.
Redefining Manufacturing Innovation
Eddy Azad, CEO of Parsec, reflected on the year’s achievements: "2024 was a transformative year for Parsec, showcasing how innovation, customer focus, and strategic vision drive extraordinary results. As leaders in the MES industry, we are not just addressing today’s challenges—we’re reshaping the future of manufacturing. The upcoming launch of TrakSYS 13 marks the next chapter in our journey, equipping manufacturers with powerful tools to streamline operations, embrace digital transformation, and achieve measurable success. Our commitment to delivering exceptional value remains unwavering as we empower customers to unlock their potential and drive meaningful change."

Looking Ahead: TrakSYS 13 and Beyond
Parsec is preparing to launch TrakSYS 13, the next generation of its flagship platform. The new release will incorporate meaningful advancements, including AI-driven innovations, designed to significantly enhance outcomes and deliver a more intuitive, scalable user experience. By streamlining complex manufacturing operations and empowering manufacturers to achieve ambitious goals, TrakSYS 13 reaffirms Parsec’s mission to provide transformative, impactful solutions tailored to the evolving needs of the industry.Building on its foundation of innovation and customer success, Parsec will continue to expand TrakSYS capabilities in 2025, enabling manufacturers to adapt, thrive, and achieve sustainable success in an increasingly competitive landscape.

About ParsecParsec is driven by a clear mission: simplifying the management of complex manufacturing operations. To achieve this, the company has leveraged over 30 years of manufacturing software development experience to create TrakSYS™, a best-in-class operations management software platform deployed in thousands of factories across more than 140 countries.TrakSYS is designed to provide actionable intelligence that helps manufacturers reduce production costs, optimize resources, improve quality, and increase profitability. From enhancing operational efficiency to ensuring regulatory compliance, TrakSYS transforms data into a strategic advantage, enabling facilities to thrive in the digital era. With TrakSYS, manufacturers can confidently adapt to change, embrace innovation, and achieve lasting success. Parsec is shaping the future of manufacturing.

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