Supply chains to infinity and beyond: interview with Mark Wiese
NASA is heading back to the moon. That means it has to develop supply chains both here on Earth and in space. It's up to Mark Wiese and his team to pull it all together.
David Maloney has been a journalist for more than 35 years and is currently the group editorial director for DC Velocity and Supply Chain Quarterly magazines. In this role, he is responsible for the editorial content of both brands of Agile Business Media. Dave joined DC Velocity in April of 2004. Prior to that, he was a senior editor for Modern Materials Handling magazine. Dave also has extensive experience as a broadcast journalist. Before writing for supply chain publications, he was a journalist, television producer and director in Pittsburgh. Dave combines a background of reporting on logistics with his video production experience to bring new opportunities to DC Velocity readers, including web videos highlighting top distribution and logistics facilities, webcasts and other cross-media projects. He continues to live and work in the Pittsburgh area.
Mark Wiese is someone who understands what it means to "go boldly." As manager of the logistics element for NASA's Lunar Gateway program, it's his job to bring industry and government together to develop the support systems needed to enable NASA's return to the moon. In his current role, he's helping oversee the agency's effort to build a small lunar-orbiting spaceship that will support astronaut deployments to the moon's surface. It is the first step in eventually establishing a permanent lunar base and for further exploration that will one day carry astronauts to Mars and beyond.
Wiese relies on an extensive background as a NASA engineer and experience in executive management to drive a new model for space projects. In his role, he is reaching out to supply chain practitioners for help creating the innovative tools and systems required to support logistics demands as NASA leads the development of a commercial supply chain for deep space. Wiese spoke recently with DC Velocity Editorial Director David Maloney.
Q: NASA is embarking on what it calls its Artemis lunar exploration program. Can you tell us about this new initiative?
A: Artemis, in Greek mythology, is the goddess of the hunt and goddess of the moon. She is also the twin sister of Apollo. Apollo, of course, was our big NASA moon exploration campaign in the late 1960s. Today, we are driving forward, pushing to return humans to the moon and land the first woman and the next man on the moon's surface in 2024.
The big change this time is we are trying to do it sustainably. We want to set up a way where we can push the economy from "low Earth orbit," where it is now, even farther. We intend to use the moon as a stepping-stone, pulling commercial industry out there with us so that we can go beyond to Mars.
Q: As part of this project, NASA will build the Gateway, a small spaceship that will orbit the moon and include living quarters for astronauts, a lab for science and research, and ports for visiting spacecraft. Can you tell us a little about that?
A: To put the project in context, the International Space Station that's in use today flies in low Earth orbit—a couple hundred miles above the surface of the Earth. It's about the size of a six-bedroom house and serves as a laboratory. With Gateway, we are pushing from a couple hundred miles above Earth to 250,000 miles away to the orbit of the moon. In contrast to the International Space Station, Gateway will be more like the size of a studio apartment or a recreational vehicle. It will serve as our command hub and our waypoint to aggregate all the pieces that we need to conduct a sustainable campaign out in deep space.
With the goal of enabling a landing in 2024, the first phase of Gateway consists of a power and propulsion element, which is the power-generation piece. That goes up in 2022. Then in 2023, we will launch what we are calling HALO. That is our habitation and logistics outpost module. HALO is really the connector node that will dock the power and propulsion element and will have three ports on it plus a little bit of room inside for the crew to have extra habitable volume. Those three ports are critical because they allow build-out so it can serve as a waypoint.
One side of that port connects to our logistics element. We will bring supply ships with all of the goods that the crew needs—food, water, science experiments, and maybe the suits that they'll need to descend to the surface. So, we will bring that up and dock [the supply ship] to the Gateway to stay for the duration of the mission. The crew can also pack their trash in the supply ship for disposal.
On one of those other docking nodes, we will aggregate the various elements of the human landing system. That is where we actually put the pieces that enable a couple of the crew members to get down to the surface and then come back and redock at the Gateway. The third hub is where Orion will dock. Orion is our deep-space, human-rated spaceship.
So, Gateway serves as the aggregation point for all those pieces to come together. It will serve as the command and service center for missions that go down to the moon's surface. Crews move into a human lander, go down to the surface, conduct their mission, and come back to Gateway, where they will then transfer into Orion and journey back to Earth or farther into deep space, including Mars.
Our piece is enabling that commercial supply chain to find ways to transport and supply the different pieces to build up Gateway and all the things the crew needs to actually conduct the missions.
Q: This would be within lunar orbit? How far away from the moon will the Gateway actually orbit?
A: The Gateway will be in what we call a "Near-Rectilinear Halo Orbit," or NRHO. Think of the International Space Station today. It is in a low Earth orbit, where it constantly stays within 200 or so miles of Earth. Gateway will be in a highly elliptical or stretched-out oval-type seven-day orbit. That gets us as close as 1,900 miles to the surface of the moon. Then it will jump out to as far as 43,000 miles on the far end of that orbit. That will make it easier for us to move things to a point that is closer to Earth but farther away from the moon. The supplies can be delivered and then ride the rest of the way in on the Gateway, as it completes its orbit and moves closer to the moon.
For moon missions, we can depart with the human landing system to get down the rest of the way to a low lunar orbit and then all the way down to the surface. Gateway sets up this aggregation point in this NRHO orbit to give us a lot of flexibility to really utilize commercial abilities we have developed for low Earth orbit today.
Q: You've said that with Artemis, you're taking a different approach from the Apollo lunar exploration program in the 1960s. Can you elaborate on that?
A: When we went with Apollo, we brought everything on one launch. It took a lot of energy to get down to the surface. We counted in hours the amount of time that the crew actually spent on the surface. This was just like when people began migrating across our country; they only went from the East Coast to the West Coast in the early days. Then, we set up supply chains so that more people could go back and forth. We set up the right infrastructure to enable the economy to grow.
What we're doing differently this time is we're putting a permanent presence in orbit and then finding ways to utilize assets out there. For a long time, we thought the moon was really dry. But about a decade ago, a surface probe confirmed that there is water ice on the moon, especially at the poles and in areas that are in constant shadow. Knowing that there are these resources on the moon is huge because launching things off of Earth is expensive. If we can find a way to start tapping some of these resources, then we can use that to refuel pieces of our architecture, which really sets up a new logistics node for us to drive farther and farther out.
Q: You mentioned a need for logistics. What role can our logistics and supply chain community play in helping you fulfill this mission?
A: It is important for us to constantly drive ways to push research and development (R&D) in space that could have applications here on Earth. For a long time, NASA has essentially been the R&D leg of the government. We take taxpayer dollars and invest them in areas where we want to advance technology beyond what we think is possible. We are good at that. But we also need help. We need to find ways to partner with industry to understand use cases down here on Earth and how we can drive that technology development out in deep space. We want to find ways for industry to make money and sustainably drive the economy.
Q: So, this is a different approach from the 1960s, when the government and NASA did most of the development and industry just followed behind?
A: Yes. In the '60s, the government was definitely in the driver's seat and was driving design as well. Our logistics element now is unique because we are not saying **ital{how} we want industry to do the work out there—we are simply stating what we need. We are opening it up so that we can find ways to really help each other.
With the biggest piece of the Artemis program, we have a 15-year contract and a 12-year ordering period. We have left this wide open because we know we will have lots of innovation. There is artificial intelligence and there are a lot of internal robotics solutions. We want to be an access point to try to drive solutions that will help both on the ground and in space.
Q: NASA was famous for producing innovations during the Apollo program. Are you looking to see the same kind of outgrowth from Artemis?
A: We know that will happen. We are really good at solving technical challenges. I think we are definitely motivated by finding unique solutions to things that people hadn't really thought of as a problem yet. We know that will happen as a part of Artemis, and that is the exciting part too. It may be a relationship where we are helping each other and it helps us pull that whole economy with us.
The biggest risk we face in pulling off Artemis isn't the technical challenges. It's the political risks. It's making sure the public understands the value in investing in what we do and sees the potential for spinoffs from all this to improve life here on Earth. We will look to develop supply chains outside of Earth's orbit. We may also solve some of our greenhouse-gas problems here on Earth because we will look at ways to harness fuels and energies outside the bounds of Earth's gravity.
Q: What particular technologies are you looking at right now, and what are some of the problems you want to solve logistically?
A: We have all the technologies to pull this mission off. The biggest change for us from the International Space Station today and the Apollo mission in the '60s is that we have always had a crew. We have always had a person there. One of the biggest things we are trying to figure out is how to do things autonomously. So, if we bring up this huge cargo container to pre-dock to Gateway, how do we make sure the unloading and retrieval process is as efficient as possible for our crew when they get up there? We don't want them spending a lot of time trying to find things or moving things around. So, can we use internal robotics? How can we have the right systems that intelligently help them find what they need—whether it's the food for the next week or a piece that they're looking for?
We are looking for a lot of different ways to leverage artificial intelligence and to leverage autonomy. We know we have a different radiation environment out there, so that is something we're working on. We know there will be hazards created by the lunar dust that gets kicked up when we go down to the moon's surface. We've got a lot of things that we're working on, but I think one of the biggest ones to leverage with the Earth-based logistics community is autonomy and how to be as efficient as possible.
Q: Are there particular warehousing and transportation technologies that you have already identified as being suited for use in space?
A: We use RFID [radio-frequency identification] today on the International Space Station. That technology is important to us. We are starting the early discussions on internal robotics and what that would look like. How do we pre-position some kind of robotic system to move things around? We need the right interfaces so that we don't limit our abilities to procure different systems.
We are really at the leading edge right now, so it is the perfect time to start partnering with industry. We hope to award our contracts soon for the logistics piece and then that will identify our prime companies that are going to help pull this off. Then, we can start pushing the studies to help us fill in the details on how this will operate once it's in orbit.
Q: What type of earthbound logistics support are you looking for to help pull all of this together?
A: Right now for the space station, we have warehousing that happens in Houston and packing that happens here at the Kennedy Space Center. We are hoping to leverage some of that, but we know this is going to open up new markets and drive things a little differently. We're keeping our ears open to make sure we do this right and do this sustainably and efficiently—so that it's not just government driving it but that it's done in a way that leverages the greatest minds on how to move things around the globe commercially.
Q: How can companies in the supply chain that provide technologies and services participate in this?
A: Once we award our contracts and have the prime vendors for the service, we are going to make sure we are constantly pushing studies to understand how to improve and how to drive those next enhancements. We will drive these prime contractors to reach out more broadly. I think the other piece that can be done is for us to make sure we are pulling you guys into what we do here in the space industry so you are aware of it and you know what companies have been awarded contracts. Companies can then create relationships with them. So, the government will not be in the way and can help enable those synergies.
There is a huge drive for cross competition in the aerospace market, and there have been huge disruptions over the last decade that have resulted in our getting away from that traditional model and doing things differently. We have seen a lot of that with companies like SpaceX, Blue Origin, and Virgin Galactic. There are many more players entering the market. We want to use our resources and our name recognition and brand to help connect all these pieces. It's not just the traditional aerospace industry, but it is also pulling in all the ground logistics infrastructure here on Earth to help drive that innovation forward.
Q: What are the next steps?
A: We released the final RFP [request for proposals] in August, and proposals were due in October. My team is evaluating proposals now. As soon as Congress approves the budget, we are moving forward. We will announce awards and they will be the prime contractors that will integrate all of this. They will then potentially put RFPs out for different things that they need help with. NASA will continue to make sure we are sending messages to the right industries and talking to our prime contractors to drive them to look at innovative solutions around continued competition.
Q: What message do you have for the supply chain community with regard to how it can help you with the Gateway and Artemis programs?
A: NASA is the research and development leg of this country, so we are the place where science fiction becomes science fact. We need logistics and supply chain players to think about activities and processes that they have always dreamed of trying to innovate—always dreamed of trying to disrupt. We are the avenue to get that started. We are the best people to partner with because our dollars are all going to R&D and efficiencies of scale. We can be the spark to move a technology from infancy to fruition. We can help buy down risk for technologies and innovations that will really drive industries here on Earth.
Think about how these industries could merge down the road. Someday, it could open up ways for us to ship things across the globe using rockets. Instead of overnighting something for next-day delivery, we can use that technology to transport something in a couple of hours between coasts or across continents.
Q: How can companies find out what the needs are and the kind of problems you are looking to solve?
A: They can visit our website, which provides information on the overall NASA Artemis program. In the near future, we'll set up a dedicated web space for innovators to visit and learn how to pitch ideas for R&D seed money.
We recognize at NASA how important it is to inspire the next generation. We've got to always think beyond our vision if we're going to grow and expand. NASA is at the leading edge of that with the Artemis program.
Progress in generative AI (GenAI) is poised to impact business procurement processes through advancements in three areas—agentic reasoning, multimodality, and AI agents—according to Gartner Inc.
Those functions will redefine how procurement operates and significantly impact the agendas of chief procurement officers (CPOs). And 72% of procurement leaders are already prioritizing the integration of GenAI into their strategies, thus highlighting the recognition of its potential to drive significant improvements in efficiency and effectiveness, Gartner found in a survey conducted in July, 2024, with 258 global respondents.
Gartner defined the new functions as follows:
Agentic reasoning in GenAI allows for advanced decision-making processes that mimic human-like cognition. This capability will enable procurement functions to leverage GenAI to analyze complex scenarios and make informed decisions with greater accuracy and speed.
Multimodality refers to the ability of GenAI to process and integrate multiple forms of data, such as text, images, and audio. This will make GenAI more intuitively consumable to users and enhance procurement's ability to gather and analyze diverse information sources, leading to more comprehensive insights and better-informed strategies.
AI agents are autonomous systems that can perform tasks and make decisions on behalf of human operators. In procurement, these agents will automate procurement tasks and activities, freeing up human resources to focus on strategic initiatives, complex problem-solving and edge cases.
As CPOs look to maximize the value of GenAI in procurement, the study recommended three starting points: double down on data governance, develop and incorporate privacy standards into contracts, and increase procurement thresholds.
“These advancements will usher procurement into an era where the distance between ideas, insights, and actions will shorten rapidly,” Ryan Polk, senior director analyst in Gartner’s Supply Chain practice, said in a release. "Procurement leaders who build their foundation now through a focus on data quality, privacy and risk management have the potential to reap new levels of productivity and strategic value from the technology."
Businesses are cautiously optimistic as peak holiday shipping season draws near, with many anticipating year-over-year sales increases as they continue to battle challenging supply chain conditions.
That’s according to the DHL 2024 Peak Season Shipping Survey, released today by express shipping service provider DHL Express U.S. The company surveyed small and medium-sized enterprises (SMEs) to gauge their holiday business outlook compared to last year and found that a mix of optimism and “strategic caution” prevail ahead of this year’s peak.
Nearly half (48%) of the SMEs surveyed said they expect higher holiday sales compared to 2023, while 44% said they expect sales to remain on par with last year, and just 8% said they foresee a decline. Respondents said the main challenges to hitting those goals are supply chain problems (35%), inflation and fluctuating consumer demand (34%), staffing (16%), and inventory challenges (14%).
But respondents said they have strategies in place to tackle those issues. Many said they began preparing for holiday season earlier this year—with 45% saying they started planning in Q2 or earlier, up from 39% last year. Other strategies include expanding into international markets (35%) and leveraging holiday discounts (32%).
Sixty percent of respondents said they will prioritize personalized customer service as a way to enhance customer interactions and loyalty this year. Still others said they will invest in enhanced web and mobile experiences (23%) and eco-friendly practices (13%) to draw customers this holiday season.
That challenge is one of the reasons that fewer shoppers overall are satisfied with their shopping experiences lately, Lincolnshire, Illinois-based Zebra said in its “17th Annual Global Shopper Study.”th Annual Global Shopper Study.” While 85% of shoppers last year were satisfied with both the in-store and online experiences, only 81% in 2024 are satisfied with the in-store experience and just 79% with online shopping.
In response, most retailers (78%) say they are investing in technology tools that can help both frontline workers and those watching operations from behind the scenes to minimize theft and loss, Zebra said.
Just 38% of retailers currently use AI-based prescriptive analytics for loss prevention, but a much larger 50% say they plan to use it in the next 1-3 years. That was followed by self-checkout cameras and sensors (45%), computer vision (46%), and RFID tags and readers (42%) that are planned for use within the next three years, specifically for loss prevention.
Those strategies could help improve the brick and mortar shopping experience, since 78% of shoppers say it’s annoying when products are locked up or secured within cases. Adding to that frustration is that it’s hard to find an associate while shopping in stores these days, according to 70% of consumers. In response, some just walk out; one in five shoppers has left a store without getting what they needed because a retail associate wasn’t available to help, an increase over the past two years.
The survey also identified additional frustrations faced by retailers and associates:
challenges with offering easy options for click-and-collect or returns, despite high shopper demand for them
the struggle to confirm current inventory and pricing
lingering labor shortages and increasing loss incidents, even as shoppers return to stores
“Many retailers are laying the groundwork to build a modern store experience,” Matt Guiste, Global Retail Technology Strategist, Zebra Technologies, said in a release. “They are investing in mobile and intelligent automation technologies to help inform operational decisions and enable associates to do the things that keep shoppers happy.”
The survey was administered online by Azure Knowledge Corporation and included 4,200 adult shoppers (age 18+), decision-makers, and associates, who replied to questions about the topics of shopper experience, device and technology usage, and delivery and fulfillment in store and online.
An eight-year veteran of the Georgia company, Hakala will begin his new role on January 1, when the current CEO, Tero Peltomäki, will retire after a long and noteworthy career, continuing as a member of the board of directors, Cimcorp said.
According to Hakala, automation is an inevitable course in Cimcorp’s core sectors, and the company’s end-to-end capabilities will be crucial for clients’ success. In the past, both the tire and grocery retail industries have automated individual machines and parts of their operations. In recent years, automation has spread throughout the facilities, as companies want to be able to see their entire operation with one look, utilize analytics, optimize processes, and lead with data.
“Cimcorp has always grown by starting small in the new business segments. We’ve created one solution first, and as we’ve gained more knowledge of our clients’ challenges, we have been able to expand,” Hakala said in a release. “In every phase, we aim to bring our experience to the table and even challenge the client’s initial perspective. We are interested in what our client does and how it could be done better and more efficiently.”
Although many shoppers will
return to physical stores this holiday season, online shopping remains a driving force behind peak-season shipping challenges, especially when it comes to the last mile. Consumers still want fast, free shipping if they can get it—without any delays or disruptions to their holiday deliveries.
One disruptor that gets a lot of headlines this time of year is package theft—committed by so-called “porch pirates.” These are thieves who snatch parcels from front stairs, side porches, and driveways in neighborhoods across the country. The problem adds up to billions of dollars in stolen merchandise each year—not to mention headaches for shippers, parcel delivery companies, and, of course, consumers.
Given the scope of the problem, it’s no wonder online shoppers are worried about it—especially during holiday season. In its annual report on package theft trends, released in October, the
security-focused research and product review firm Security.org found that:
17% of Americans had a package stolen in the past three months, with the typical stolen parcel worth about $50. Some 44% said they’d had a package taken at some point in their life.
Package thieves poached more than $8 billion in merchandise over the past year.
18% of adults said they’d had a package stolen that contained a gift for someone else.
Ahead of the holiday season, 88% of adults said they were worried about theft of online purchases, with more than a quarter saying they were “extremely” or “very” concerned.
But it doesn’t have to be that way. There are some low-tech steps consumers can take to help guard against porch piracy along with some high-tech logistics-focused innovations in the pipeline that can protect deliveries in the last mile. First, some common-sense advice on avoiding package theft from the Security.org research:
Install a doorbell camera, which is a relatively low-cost deterrent.
Bring packages inside promptly or arrange to have them delivered to a secure location if no one will be at home.
Consider using click-and-collect options when possible.
If the retailer allows you to specify delivery-time windows, consider doing so to avoid having packages sit outside for extended periods.
These steps may sound basic, but they are by no means a given: Fewer than half of Americans consider the timing of deliveries, less than a third have a doorbell camera, and nearly one-fifth take no precautions to prevent package theft, according to the research.
Tech vendors are stepping up to help. One example is
Arrive AI, which develops smart mailboxes for last-mile delivery and pickup. The company says its Mailbox-as-a-Service (MaaS) platform will revolutionize the last mile by building a network of parcel-storage boxes that can be accessed by people, drones, or robots. In a nutshell: Packages are placed into a weatherproof box via drone, robot, driverless carrier, or traditional delivery method—and no one other than the rightful owner can access it.
Although the platform is still in development, the company already offers solutions for business clients looking to secure high-value deliveries and sensitive shipments. The health-care industry is one example: Arrive AI offers secure drone delivery of medical supplies, prescriptions, lab samples, and the like to hospitals and other health-care facilities. The platform provides real-time tracking, chain-of-custody controls, and theft-prevention features. Arrive is conducting short-term deployments between logistics companies and health-care partners now, according to a company spokesperson.
The MaaS solution has a pretty high cool factor. And the common-sense best practices just seem like solid advice. Maybe combining both is the key to a more secure last mile—during peak shipping season and throughout the year as well.