Ben Ames has spent 20 years as a journalist since starting out as a daily newspaper reporter in Pennsylvania in 1995. From 1999 forward, he has focused on business and technology reporting for a number of trade journals, beginning when he joined Design News and Modern Materials Handling magazines. Ames is author of the trail guide "Hiking Massachusetts" and is a graduate of the Columbia School of Journalism.
Robots have long suffered from a bad rap in the supply chain, often written off as expensive, high-maintenance specialty tools that could only generate a return on investment (ROI) under highly specific circumstances.
Their reputation has been largely rehabilitated in recent years, however, as labor shortages, rising wages, and an explosion in e-commerce orders have pushed many warehouses to their limits. Desperate for a solution, some companies are giving robotic systems another look, and they're finding that robot manufacturers have upped their game.
Robotic solutions are still a long way from being the perfect fit for small businesses or operations that handle specialty items like oversized goods. But a growing number of companies—particularly large third-party logistics service providers (3PLs)—are finding that the technology can pay off fast.
While that's partly a result of falling prices, it has more to do with recent technological advances. The latest generation of warehouse robots offer the flexibility to handle a variety of tasks—such as identifying, picking, and bringing goods to people; palletizing cases; and loading and emptying trailers—rather than a single specialized function. That newfound flexibility holds particular appeal for 3PLs, which typically serve a diverse array of clients with equally diverse handling needs.
For a recent example, you need look no farther than Greenwich, Conn.-based transportation and logistics provider XPO Logistics Inc. XPO has deployed robotic equipment made by French automated handling and storage systems maker Alstef Automation S.A. at a facility in France that XPO manages for the McLean, Va.-based snack-food giant Mars.
Alstef supplied the operation with a robot with an articulated arm that can handle 50,000 to 60,000 packages per day, using grippers and a pneumatic system to pick up as many as five stacks of packages at a time to assemble pallets, according to XPO. Encouraged by its initial success with the robotic equipment, XPO said in March it had launched a cloud-based warehouse management system (WMS) designed to support the quick launch of other robotics-based distribution centers.
ROBOTS THAT DELIVER
Another industry player that has opted for the robotics route is French 3PL Geodis Group, which recently launched a pilot program using 30 autonomous mobile robots. The units, which were supplied by Wilmington, Mass.-based warehouse automation specialist Locus Robotics, have been deployed at a 139,000-square-foot warehouse in Indianapolis. Geodis said it launched the program in an effort to address a warehouse labor shortage in the region.
Third-party logistics provider Geodis is using Locus robots to help fill orders for a vendor that needs error-free manual picking—from an inventory of more than 30,000 SKUs.
At the Indianapolis facility, the 3PL is using the robots to help fill orders for one of its clients, an online vendor of women's apparel that requires error-free manual picking from an inventory of more than 30,000 stock-keeping units (SKUs). The robots work in collaboration with human pickers, ferrying order bins around the facility to collect items selected by the workers.
The Locus robots go about their daily work with little to no human intervention. To initiate the fulfillment process, a robot automatically rolls up to the aisle and rack where the desired item is stored, then "communicates" with the worker at that station via tablet computer, displaying an image of the needed item along with instructions on its location and the quantity to be picked. After the worker selects the products and places them in the robot's bin, the bot drives itself over to the next location. Once the order is complete, it delivers the bin to the packing station, where other workers prepare the order for shipment.
The new system expedites picking because workers no longer have to roam the aisles in search of items or push carts full of inventory back to the packing station, Geodis says. To further accelerate the workflow, the system uses software to calculate the shortest route for each bot to follow.
EVERYTHING'S BETTER WITH BOTS
In a market where good warehouse labor is hard to find, the robots foster a better work environment for employees, according to Eric Douglas, executive vice president of technology and engineering at Geodis. Picking units to the robots has reduced physical demands on workers by eliminating the need to trudge through the aisles pulling pick carts and by minimizing travel overall.
The robots have also proved to be a good fit with the site's multicultural work force. The messaging on their screens automatically displays in the worker's preferred language, eliminating some of the frustrations caused by language barriers. The Locus robots at Geodis' Indianapolis DC "talk" to workers in English, Burmese, Spanish, and Chin, a Southeast Asian language spoken in Burma, India, and Bangladesh.
In addition to creating a better work environment, the new process has allowed the facility to get more product out the door. "Our labor force is more productive with the robots than without. And every percentage point in a 10-percent-margin business is critical," Douglas said.
It helps that the economics of robotics have changed greatly over the years. Robots have become more affordable because the falling cost of components like circuit boards and chassis has made them cheaper to manufacture, according to Douglas.
Maintenance costs have also come down, since much of the complexity of robotics operations lies in their routing and control software. That means the bots themselves can be tuned and repaired by Geodis' in-house mechanics. "We have our own technicians in the field, and let me tell you, if they can fix a lift truck, they can fix a robot," Douglas said. "If you open up one of these Locus robots, they're not R2-D2; it's just caster wheels and a circuit board, and they can replace either of those."
ROBOTS PULL THEIR WEIGHT
As for the outcome of the pilot, Geodis reports that the results have been "staggering." Since the program began in October 2017, the 3PL has shipped over 600,000 units in over 300,000 orders. Today, 80 percent of units are picked to the robots.
Deploying robots for goods-to-person work in the warehouse has also helped Geodis save on labor costs. On top of that, employee productivity has doubled and training time for new hires has been cut in half, the company says.
Douglas acknowledges that the 100-pound Locus bots might not be as effective if Geodis were handling heavy pallets or large automobile tires at the DC. But they've been a great fit for an operation that mainly handles small to medium-sized orders requiring a high percentage of each-picks, he said. "Although goods-to-person robotics is relatively new," he added, "it's showing up at the perfect time [to help users meet knotty industry challenges]."
With those kinds of eye-popping results, robots are definitely speaking a language that any 3PL can understand. Time will tell whether the technology catches on in markets beyond the large 3PLs. But this much is clear: Robots have the potential to transform fulfillment. And nobody's putting them in a corner now.
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."
IT projects can be daunting, especially when the project involves upgrading a warehouse management system (WMS) to support an expansive network of warehousing and logistics facilities. Global third-party logistics service provider (3PL) CJ Logistics experienced this first-hand recently, embarking on a WMS selection process that would both upgrade performance and enhance security for its U.S. business network.
The company was operating on three different platforms across more than 35 warehouse facilities and wanted to pare that down to help standardize operations, optimize costs, and make it easier to scale the business, according to CIO Sean Moore.
Moore and his team started the WMS selection process in late 2023, working with supply chain consulting firm Alpine Supply Chain Solutions to identify challenges, needs, and goals, and then to select and implement the new WMS. Roughly a year later, the 3PL was up and running on a system from Körber Supply Chain—and planning for growth.
SECURING A NEW SOLUTION
Leaders from both companies explain that a robust WMS is crucial for a 3PL's success, as it acts as a centralized platform that allows seamless coordination of activities such as inventory management, order fulfillment, and transportation planning. The right solution allows the company to optimize warehouse operations by automating tasks, managing inventory levels, and ensuring efficient space utilization while helping to boost order processing volumes, reduce errors, and cut operational costs.
CJ Logistics had another key criterion: ensuring data security for its wide and varied array of clients, many of whom rely on the 3PL to fill e-commerce orders for consumers. Those clients wanted assurance that consumers' personally identifying information—including names, addresses, and phone numbers—was protected against cybersecurity breeches when flowing through the 3PL's system. For CJ Logistics, that meant finding a WMS provider whose software was certified to the appropriate security standards.
"That's becoming [an assurance] that our customers want to see," Moore explains, adding that many customers wanted to know that CJ Logistics' systems were SOC 2 compliant, meaning they had met a standard developed by the American Institute of CPAs for protecting sensitive customer data from unauthorized access, security incidents, and other vulnerabilities. "Everybody wants that level of security. So you want to make sure the system is secure … and not susceptible to ransomware.
"It was a critical requirement for us."
That security requirement was a key consideration during all phases of the WMS selection process, according to Michael Wohlwend, managing principal at Alpine Supply Chain Solutions.
"It was in the RFP [request for proposal], then in demo, [and] then once we got to the vendor of choice, we had a deep-dive discovery call to understand what [security] they have in place and their plan moving forward," he explains.
Ultimately, CJ Logistics implemented Körber's Warehouse Advantage, a cloud-based system designed for multiclient operations that supports all of the 3PL's needs, including its security requirements.
GOING LIVE
When it came time to implement the software, Moore and his team chose to start with a brand-new cold chain facility that the 3PL was building in Gainesville, Georgia. The 270,000-square-foot facility opened this past November and immediately went live running on the Körber WMS.
Moore and Wohlwend explain that both the nature of the cold chain business and the greenfield construction made the facility the perfect place to launch the new software: CJ Logistics would be adding customers at a staggered rate, expanding its cold storage presence in the Southeast and capitalizing on the location's proximity to major highways and railways. The facility is also adjacent to the future Northeast Georgia Inland Port, which will provide a direct link to the Port of Savannah.
"We signed a 15-year lease for the building," Moore says. "When you sign a long-term lease … you want your future-state software in place. That was one of the key [reasons] we started there.
"Also, this facility was going to bring on one customer after another at a metered rate. So [there was] some risk reduction as well."
Wohlwend adds: "The facility plus risk reduction plus the new business [element]—all made it a good starting point."
The early benefits of the WMS include ease of use and easy onboarding of clients, according to Moore, who says the plan is to convert additional CJ Logistics facilities to the new system in 2025.
"The software is very easy to use … our employees are saying they really like the user interface and that you can find information very easily," Moore says, touting the partnership with Alpine and Körber as key to making the project a success. "We are on deck to add at least four facilities at a minimum [this year]."