Lithium-ion batteries may be on the verge of a breakthrough in the material handling market, as prices inch down and warehouse and DC managers seek lower-maintenance, higher-productivity solutions.
Victoria Kickham started her career as a newspaper reporter in the Boston area before moving into B2B journalism. She has covered manufacturing, distribution and supply chain issues for a variety of publications in the industrial and electronics sectors, and now writes about everything from forklift batteries to omnichannel business trends for DC Velocity.
Interest in lithium-ion (l-i) batteries for material handling applications has been growing over the last 10 years, but adoption of the technology in North America has been slow, to say the least.
That may be about to change in 2018.
There was no shortage of l-i battery and forklift products introduced to the market last year, and the trend promises to continue as prices come down and warehouse and distribution center managers turn a willing ear to companies touting the advantages of lithium-ion technology. Such trends put the battery market—which has seen few technology revolutions in the last 100 years—on the verge of a major change, with some industry experts predicting that l-i will take a good portion of the lift truck market, and in particular, away from traditional lead-acid batteries, in the not-too-distant future.
"Cell prices [for lithium-ion] are dropping and are targeted to be around $100 per kilowatt hour in two to four years, and at that point, it will be less of a sticker shock to [buyers]," says Porter Harris, chief technology officer at Romeo Power Technologies, a maker of high-performance battery packs for a range of applications, including forklifts and other electric vehicles. The cost of l-i batteries has been the biggest barrier to adoption in material handling, Harris adds, and as that comes down on a broader scale, more companies will be interested in hearing the return on investment (ROI) side of the story. Still, Harris and others stop short of putting a number to the share of market l-i may capture in the short term.
"Lithium will have a significant share of the lift truck market [in] 2018 leading into 2019," Harris says. "It really depends on how quick [manufacturers] are to incorporate the new technology into their vehicles, as it already makes business sense."
Harris and others say that converting to l-i batteries makes the most business sense for warehouses and DCs running two- and three-shift operations, as well as for those operating in cold temperatures, such as grocery and food/beverage organizations. Proponents say that's because l-i batteries last longer than traditional lead-acid batteries (with lifespans that are two to three times longer), have longer run times, are maintenance-free, and can withstand cold temperatures better than their lead-acid counterparts can—an appealing prospect for organizations that make heavy use of their lift trucks.
"For those in the know, [lithium-ion] is cost effective—especially when you look at what it offers you," says Harris, who adds that Romeo Power Technologies' Thunderpack C l-i battery pack is currently in use at several U.S. customers' facilities. "It's getting down to the price point it needs to be at in order to be widely adopted."
SAVE COSTS, ENHANCE PRODUCTIVITY
The cost equation has been one of the greatest drivers of change in the lithium-ion battery market over the last 18 to 24 months, says Mil Ovan, president and chief executive officer of Navitas Systems, maker of the 24-, 36-, and 48-volt Starlifter battery, now in use with about 20 to 25 customers nationwide. The cost of lithium-ion solutions has fallen only slightly in recent years—from three to four times the cost of lead-acid, down to two to three times the cost, Ovan says—but it's enough to make a difference to organizations running 16 and 24 hours a day with lead-acid batteries that require frequent changeouts and maintenance.
That's due to the increased productivity l-i provides. Ovan cites a study of Navitas' Starlifter battery pack that showed a 17-percent increase in the number of pallets moved per hour as a result of implementing the technology at a cold storage facility in upstate New York. Navitas partnered with forklift maker The Raymond Corp. for the testing, which was supported by a grant from the New York State Energy Research and Development Authority. The study also produced an ROI (return on investment) calculator to determine the payback period for a single lithium-ion-powered truck—which Ovan says is less than two years in two- to three-shift applications and in cold food/beverage production and distribution applications.
"The biggest 'aha' is in these two- to three-shift applications, where you can prove significant uptick in productivity not available in lead-acid," says Ovan. "So if you're going to grow 15 percent next year, you can grow without [adding] more labor and forklifts. Now, the lithium battery pays for itself in 15, 16 months."
Increased efficiency goes hand in hand with those benefits, proponents also say. Organizations with large fleets of fork trucks save time and money by eliminating the maintenance protocols associated with lead-acid batteries: no more watering and ventilating required. This frees up warehouse space as well, as it also eliminates the need for a special battery room for maintenance and charging, according to Dr. Joachim Tödter, head of technology and innovation at material handling equipment maker Kion Group. Tödter adds that l-i batteries can be charged anywhere, and unlike their lead-acid counterparts, never need to be returned to a maintenance area.
Kion is a prime example of the growing interest in the advantages of l-i technology. Its North American group supplied a lithium-ion-powered fleet of forklifts, reach trucks, and tow tractors to the new Berkeley County, S.C., Volvo plant last year—the first of its kind in North America. Battery maker Flux Power offers another good example. The company announced late last year an additional $600,000 in purchase orders for its lithium-ion LiFT Pack batteries for Class 3 walkie pallet jacks. The orders come on top of previously announced orders for $500,000 worth of the equipment. Flux said it is increasing production levels for the Class 3 LiFT Packs as well as investing in research and development of its products for Class 1 and 2 lift trucks as a result of the growing interest.
COEXISTING TECHNOLOGIES
Despite their advantages and growing use, lithium-ion batteries are not ideal for every situation and are still quite a few years away from widespread adoption, according to Tödter of the Kion Group.
"Not every customer will switch to lithium-ion batteries today," Tödter explains. "But ... the share of lithium-ion batteries will rise, and in the far future, the market for lead-acid batteries might be quite limited. But for the next [several] years, I expect a coexistence of both technologies."
Ovan agrees, adding that lead-acid batteries are still the right solution for many users.
"We don't see it as a zero-sum game," says Ovan. "Of course lead-acid will be around for a while—especially for one-shift applications and occasional use. But [for instances] where customers are intensifying operations—this is where lithium makes sense."
Logistics real estate developer Prologis today named a new chief executive, saying the company’s current president, Dan Letter, will succeed CEO and co-founder Hamid Moghadam when he steps down in about a year.
After retiring on January 1, 2026, Moghadam will continue as San Francisco-based Prologis’ executive chairman, providing strategic guidance. According to the company, Moghadam co-founded Prologis’ predecessor, AMB Property Corporation, in 1983. Under his leadership, the company grew from a startup to a global leader, with a successful IPO in 1997 and its merger with ProLogis in 2011.
Letter has been with Prologis since 2004, and before being president served as global head of capital deployment, where he had responsibility for the company’s Investment Committee, deployment pipeline management, and multi-market portfolio acquisitions and dispositions.
Irving F. “Bud” Lyons, lead independent director for Prologis’ Board of Directors, said: “We are deeply grateful for Hamid’s transformative leadership. Hamid’s 40-plus-year tenure—starting as an entrepreneurial co-founder and evolving into the CEO of a major public company—is a rare achievement in today’s corporate world. We are confident that Dan is the right leader to guide Prologis in its next chapter, and this transition underscores the strength and continuity of our leadership team.”
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."