Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
The folks in the supply chain management ecosystem are a pragmatic bunch. That pragmatism includes not allowing tax consequences to drive capital investment decisions. That said, many companies will find the tax bill about to be signed into law by President Trump amply rewarding, even if they don't invest a dime in capital equipment next year.
However, if they do spend a dime—or a lot more than that—they will find Uncle Sam to be more generous than he's been in the past.
The most sweeping tax reform bill in 31 years, which passed the House Tuesday, the Senate early yesterday morning, and the House again yesterday following a re-vote on procedural grounds, bestows significant benefits on businesses. Companies that are "C" corporations—which include all Fortune 500 companies and many small businesses—will be taxed at 21 percent starting in 2018, compared to the current range of 15 percent to 35 percent. The bill is a booster shot for smaller concerns that operate as "pass-through" entities. For example, most third-party logistics (3PL) warehouse companies are structured as pass-throughs, which means they pay taxes from business income and expenses on their personal tax returns. Those businesses stand to benefit both from a cut in most individual income tax rates and a 20-percent deduction on what the bill calls "qualified business income" from pass-through enterprises.
Businesses in service industries such as health care, legal, and professional services cannot claim the pass-through deduction. The deduction starts to phase out at certain income thresholds, and it is set to expire, along with most individual tax reductions, at the end of 2025.
The bill nearly doubles, to $1 million, the size of the so-called Section 179 expense deduction, which allows businesses to write off the full amount of equipment investments in the year they are made. The new law also increases to $2.5 million (from $2.03 million) the spending limits above which companies would be ineligible for the deduction.
In addition, all companies can fully deduct the cost of equipment purchases the first year the asset is placed into service. The major difference is that the Section 179 language is permanent, while the full depreciation benefit on all equipment purchases expires after five years. All of the new expensing provisions exclude investments in facilities such as warehouses and distribution centers, which are governed by different, and highly complex, depreciation schedules.
Pat O'Connor, an attorney for the International Warehouse Logistics Association (IWLA), which represents third-party public warehouse operators, said the new Section 179 spending caps represent a "true small-business tax incentive," because larger businesses that would normally spend above that threshold won't qualify for the deduction.
The Tax Foundation, which touts itself as the nation's leading independent tax policy research group, said in a report three days ago that the plan would spur an additional $1 trillion in growth over the next decade. Of that, $600 billion would come from the bill's permanent provisions and $400 billion from its temporary provisions, according to the group's forecast. The measure would add 0.29 percent to U.S. GDP over the next 10 years and create 339,000 full-time equivalent jobs, the Tax Foundation projected.
Not surprisingly, IWLA, most of whose members are structured as pass-through entities, is thrilled by what it has analyzed so far. The tax breaks granted to pass-throughs could incent IWLA members, who are normally cautious about spending, to loosen their purse strings, because they will have more capital to plow back into their businesses, Steve DeHaan, the group's president and CEO, said in a phone interview yesterday. Most IWLA members already re-invest available capital into their businesses, and the more favorable tax treatment will give them more reason to do so, especially as customers demand more services from their providers, DeHaan said.
"I see this as very positive for 3PL employees and leadership," DeHaan said. IWLA has not yet analyzed the impact of depreciation provisions on its members, he added.
On the transport side, where asset purchases are the norm, the ability to expense investments may free companies from being forced to give tax considerations as much weight in capital spending as they have in the past. The bill's language "will give transportation companies much more flexibility in making capital expenditures, permitting more of a focus on business reasons for such decisions rather than having to focus on tax consequences," James H. Burnley IV, Transportation Secretary under President Reagan and for many years an attorney in private practice in Washington, said in an e-mail.
Alan B. Graf Jr., CFO of Memphis-based transport giant FedEx Corp., said in a conference call with analysts Tuesday that FedEx may boost its $5.9 billion fiscal year 2018 capex budget if tax reform is enacted, though such a step-up would require a significant pickup in economic activity. The company also reported on Tuesday very strong fiscal second-quarter earnings, sending the price of its shares soaring nearly $9 a share in yesterday's trading.
Large truckers may not make immediate use of the tax bill's provisions, because they are still looking for drivers to fill the seats of the trucks they have. Large fleets are more concerned with driver recruitment and higher freight rates than they are in leveraging the bill's benefits to make additional equipment purchases, Benjamin J. Hartford, transport analyst for Robert W. Baird & Company Inc., an investment firm, said.
Randy Mullett, who runs his own lobbying firm after years as chief Washington lobbyist for the former trucking and logistics giant Con-way Inc. and then Greenwich, Conn.-based XPO Logistics Inc., which acquired Con-way in 2015, said the bill's expense provisions are a "small-business issue" more suited to independent owner-operators and micro fleets rather than large operators. Mullett said, though, that the language may goose truck and trailer investment as freight demand picks up and rates rise. The tax reductions also may free up capital for more mergers and acquisitions activity, he said.
NOT FOR EVERYONE
The tax breaks in the bill are not to everyone's liking. Most agree on the need to reform the complex and outdated tax code to streamline the process for consumers and allow businesses to more effectively compete. Yet many have objected to what they consider $1.5 trillion in budget-busting giveaways to corporations that are already performing quite well and not in need of additional stimulus. Many independent economists also question the Trump administration's forecasts of the law's impact on economic growth, especially by the middle of next decade, when some business and personal tax benefits expire.
The need for more fuel on the economic fire will likely be a matter of debate within the material handling sector. That segment is enjoying a bullish run, as the e-commerce boom ignites demand for more and larger warehouses and distribution centers, and for the systems and equipment needed to support a radical shift to the so-called omnichannel fulfillment model.
For example, the Conveyor Equipment Manufacturers Association (CEMA) said that booked orders for conveyor equipment in October rose 40.3 percent compared to October 2016, while shipments, otherwise known as "billed sales," increased by 29.3 percent over the same period, CEMA said.
"For the past couple of years, we've been on a record pace," said Bob Reinfried, CEMA's executive vice president. That's because warehouses have been investing in systems that allow them to handle high volumes of small e-commerce orders instead of pallet-sized loads, Reinfried said. "The strength of the market now is in unit handling, while the bulk side of the business has been relatively flat for a while," he said.
The expensing changes will "be a huge feature that will stimulate capital improvements in small to medium-sized companies," Mark K. Nelson, president of Nelson Equipment, a conveyor systems and pallet rack supplier in Shreveport, La., said. However, Scott Hennie, president of the Hudson, Ohio-based consulting firm Elite Supply Chain Solutions, and a board member of the Material Handling Equipment Distributors Association (MHEDA), said the overall impact may be limited, because buyers have already been opening their wallets.
"I don't believe that successful businesses wait on Washington to make their purchasing or strategic decisions," said Hennie. "Businesses, generally, are not going to stall or move their business based on what is decided by political bureaucrats."
Given surging demand for material handling equipment and systems, a tax incentive is more likely to sustain the current trend than trigger large jumps in new orders, said Philip Evers, a logistics professor at the University of Maryland's Robert H. Smith School of Business.
"A tax cut could certainly spur investment in some of those new technologies, but industrial buyers won't necessarily buy more expensive equipment than whatever will get the job done," Evers said. "They're more attuned to purchasing what's needed, nothing more."
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."
IT projects can be daunting, especially when the project involves upgrading a warehouse management system (WMS) to support an expansive network of warehousing and logistics facilities. Global third-party logistics service provider (3PL) CJ Logistics experienced this first-hand recently, embarking on a WMS selection process that would both upgrade performance and enhance security for its U.S. business network.
The company was operating on three different platforms across more than 35 warehouse facilities and wanted to pare that down to help standardize operations, optimize costs, and make it easier to scale the business, according to CIO Sean Moore.
Moore and his team started the WMS selection process in late 2023, working with supply chain consulting firm Alpine Supply Chain Solutions to identify challenges, needs, and goals, and then to select and implement the new WMS. Roughly a year later, the 3PL was up and running on a system from Körber Supply Chain—and planning for growth.
SECURING A NEW SOLUTION
Leaders from both companies explain that a robust WMS is crucial for a 3PL's success, as it acts as a centralized platform that allows seamless coordination of activities such as inventory management, order fulfillment, and transportation planning. The right solution allows the company to optimize warehouse operations by automating tasks, managing inventory levels, and ensuring efficient space utilization while helping to boost order processing volumes, reduce errors, and cut operational costs.
CJ Logistics had another key criterion: ensuring data security for its wide and varied array of clients, many of whom rely on the 3PL to fill e-commerce orders for consumers. Those clients wanted assurance that consumers' personally identifying information—including names, addresses, and phone numbers—was protected against cybersecurity breeches when flowing through the 3PL's system. For CJ Logistics, that meant finding a WMS provider whose software was certified to the appropriate security standards.
"That's becoming [an assurance] that our customers want to see," Moore explains, adding that many customers wanted to know that CJ Logistics' systems were SOC 2 compliant, meaning they had met a standard developed by the American Institute of CPAs for protecting sensitive customer data from unauthorized access, security incidents, and other vulnerabilities. "Everybody wants that level of security. So you want to make sure the system is secure … and not susceptible to ransomware.
"It was a critical requirement for us."
That security requirement was a key consideration during all phases of the WMS selection process, according to Michael Wohlwend, managing principal at Alpine Supply Chain Solutions.
"It was in the RFP [request for proposal], then in demo, [and] then once we got to the vendor of choice, we had a deep-dive discovery call to understand what [security] they have in place and their plan moving forward," he explains.
Ultimately, CJ Logistics implemented Körber's Warehouse Advantage, a cloud-based system designed for multiclient operations that supports all of the 3PL's needs, including its security requirements.
GOING LIVE
When it came time to implement the software, Moore and his team chose to start with a brand-new cold chain facility that the 3PL was building in Gainesville, Georgia. The 270,000-square-foot facility opened this past November and immediately went live running on the Körber WMS.
Moore and Wohlwend explain that both the nature of the cold chain business and the greenfield construction made the facility the perfect place to launch the new software: CJ Logistics would be adding customers at a staggered rate, expanding its cold storage presence in the Southeast and capitalizing on the location's proximity to major highways and railways. The facility is also adjacent to the future Northeast Georgia Inland Port, which will provide a direct link to the Port of Savannah.
"We signed a 15-year lease for the building," Moore says. "When you sign a long-term lease … you want your future-state software in place. That was one of the key [reasons] we started there.
"Also, this facility was going to bring on one customer after another at a metered rate. So [there was] some risk reduction as well."
Wohlwend adds: "The facility plus risk reduction plus the new business [element]—all made it a good starting point."
The early benefits of the WMS include ease of use and easy onboarding of clients, according to Moore, who says the plan is to convert additional CJ Logistics facilities to the new system in 2025.
"The software is very easy to use … our employees are saying they really like the user interface and that you can find information very easily," Moore says, touting the partnership with Alpine and Körber as key to making the project a success. "We are on deck to add at least four facilities at a minimum [this year]."