Today's lift trucks boast more designed-in safety features than ever. Operators will get the greatest benefit from these advances if they're paired with proper training.
Contributing Editor Toby Gooley is a writer and editor specializing in supply chain, logistics, and material handling, and a lecturer at MIT's Center for Transportation & Logistics. She previously was Senior Editor at DC VELOCITY and Editor of DCV's sister publication, CSCMP's Supply Chain Quarterly. Prior to joining AGiLE Business Media in 2007, she spent 20 years at Logistics Management magazine as Managing Editor and Senior Editor covering international trade and transportation. Prior to that she was an export traffic manager for 10 years. She holds a B.A. in Asian Studies from Cornell University.
It wasn't all that long ago that lift truck operators were largely on their own when it came to safety, relying almost entirely on their eyes, ears, and best judgment to prevent accidents. But as warehouse and DC operations got bigger and faster-paced, it became harder to maintain forklift safety. Fleet managers and operators needed help, and lift truck makers responded, taking advantage of new technologies and engineering methods to design an array of safety features into their trucks. As a result, today's forklifts are more stable, provide greater visibility, and offer more protection to operators than ever before.
As part of our special coverage of National Forklift Safety Day 2017, we asked manufacturers why they think it's important to incorporate safety features into their trucks, and how they decide which ones to add. Along with addressing those questions, they provided some recent examples of safety-related enhancements to their products. Finally, they offered their thoughts about the continuing responsibility of operators and fleet managers to maintain a safe work environment.
COMMITMENT TO SAFETY
When it comes to safety, lift truck operators have their work cut out for them. "Today's warehouses and manufacturing facilities are dynamic, at times unstructured environments," notes Mick McCormick, vice president of warehouse solutions for Yale Materials Handling Corp. "Operators must be aware of co-workers, foot traffic, other vehicles, and infrastructure like racking and walls—all while remaining focused on the task at hand."
Accordingly, the OEMs take their role in supporting operator safety very seriously. A focus on safety "is a given" in his company, says Mark Porwit, director, corporate planning, for UniCarriers Americas. "It is a part of any new product development, and it's always a top priority," he says. But safety is not just about the product itself, he adds. It's important to design trucks with safety-focused features that "not only assist the operators in their daily tasks, but also assist customers in creating optimal work environments," he says.
Lift truck manufacturers have many new tools at their disposal, and they believe it's their responsibility to fully utilize them in the service of safety. "As more technology is introduced to lift trucks—whether that's advancements in electronics or the mechanical aspects of the truck—it would not be consistent with our commitment to looking out for operators' safety if we didn't incorporate that to protect the operator as much as we can," says Mark Koffarnus, director of business development for Hyster Co.
Part of that commitment includes strict compliance with safety regulations and industry standards that affect forklift design and operation. The manufacturers we consulted cited the American National Standards Institute (ANSI)/Industrial Truck Standards Development Foundation (ITSDF) B56.1 standard, which governs safe design, operation, maintenance, and testing of lift trucks, and the Occupational Safety and Health Administration (OSHA) 29 CFR Section 1910.178, which covers similar ground from an operator-safety point of view along with training. Some also mentioned the Underwriters Laboratories' UL 583 standard, which covers electric-powered trucks with respect to risk of fire, electric shock, and explosion.
Forklift makers often get involved in developing safety standards and regulations. The Raymond Corp., for one, says it feels so strongly about maintaining the quality of its forklift design that it has representatives on the key committees for ANSI/ITSDF and OSHA standards and regulations. Other lift truck makers also participate in relevant committees, and all of the companies consulted for this article are actively involved in the Industrial Truck Association (ITA), which plays a major role in promoting lift truck safety. (See "Spreading the word on lift truck safety."
LISTENING TO THE CUSTOMER
As the sidebar accompanying this story attests, forklift manufacturers have plenty of ideas when it comes to ways to enhance operator safety. But how do they decide which features to design into their trucks? Customers and the dealers who serve them have an enormous influence. Most of the experts we consulted mentioned "Voice of the Customer"—a standardized market-research process for understanding a customer's needs, desires, and dislikes, and then organizing and prioritizing the findings. "End users are the driving force for any and all of our designs," says Bob Hasenstab, general product manager for Kion North America, whose products include Linde and Baoli forklifts. "We build and design with substantial and extensive customer and driver input."
The Voice of the Customer process is extremely important when making a design change to a forklift, says Koffarnus. Through intensive interviews with end users, Hyster learns what aspects they think could be improved. And it's not just current customers who have a chance to offer suggestions; the company also polls users of competitors' equipment. Casting a wider net can have a big payoff. For example, Koffarnus notes that Hyster's Operator Sensing System, which helps operators move safely within the operator compartment, grew out of conversations with users of competitive equipment who were concerned about the rising number of workers' compensation claims and were looking for a different solution from anything available at the time.
But not every idea that comes along is—or should be—implemented, says Kevin Krakora, vice president, design, quality, and product support for Mitsubishi Caterpillar Forklift America Inc. (MCFA) and chairman of ITA's National Forklift Safety Day. That's because no change in a forklift's design happens in isolation, he points out. "Before adding any new feature, we consider if an item will have a potential adverse effect on other functions of the forklift as well as other applications," he says.
Ron Grisez, director of product safety for Crown Equipment Corp., agrees. "If the features integrated into the forklift will provide a net positive improvement to overall safety of the forklift, then we endeavor to include the feature as standard," he says. "However, if we believe a requested feature could negatively affect the safe operation of a product, then Crown may decide not to allow the feature on our product."
Not all safety enhancements should be designed into the truck, Hasenstab notes. Any feature that would affect the machine as a whole—the center of gravity, vibration reduction, noise level, all-around visibility, and so forth—will be designed in, he says. Other types of features, such as speed and lift limits, seat-belt interlocks, and the like, would typically be add-ons and may be optional.
THE HUMAN FACTOR
All of the experts we consulted agreed that design alone is not sufficient to maintain safety. "Human error cannot be eliminated, so equipment and procedures must be as secure as possible. However, operators and fleet managers are responsible for keeping lift truck operations accident-free, and proper operation still requires appropriate operator knowledge, training, skill, and attitude," says Susan Comfort, product manager, narrow-aisle products, for The Raymond Corp.
In an increasingly automated world, though, complacency about safety is a growing concern, says Raymond's John Rosenberger, product manager, iWarehouse Gateway and global telematics. Technology can help combat operator complacency; for example, alarms can be used to warn of a potential problem and draw the operator's attention back to the task at hand, he says. Rosenberger adds that his company is making these alarms more proactive so they warn the operator earlier of possible safety issues.
Another useful tool is a fleet management system, which gives end users access to objective data regarding the safe or unsafe operation of the forklift and the vehicle's condition, says Crown's Grisez. "End users can help avoid complacency by actively using this available data to have real-time discussions with operators, so that performance and safety can be improved," he says. "The same data can also be used to recognize and reward operators who consistently demonstrate safe behaviors."
McCormick says using an asset management system, such as his company's wireless Yale Vision product, to continuously monitor and evaluate operators' adherence to safety protocols "is a reliable avenue to keep safety procedures top of mind and stave off complacency." But at the highest level, he continues, "the way to help operators stay safe is to create a culture in which safety is always top of mind." That requires education for both operators and pedestrians, he adds.
Grisez believes a core part of a safety culture is ongoing training at multiple levels of an organization. He's not alone in that thinking: The ANSI/ITSDF B56.1-2016 standard now includes new requirements for fleet supervisors, he says. Under the revised rule, supervisors must be trained in how to reinforce safe operator practices and compliance, and to correct unsafe operator behavior or performance that does not conform to the standard, he explains.
For training to have the greatest beneficial impact, Krakora says, operators and fleet managers should make it a practice to continuously observe and evaluate how end users perform. "Operators and fleet managers should look with a critical eye at their applications and work environments and ask 'what if' more often," he advises. "This will help them to be proactive in identifying risks—and then they must be diligent in determining how to reduce those risks."
Still, more direct control may sometimes be necessary to avoid overconfident operation, suggests Kion's Hasenstab. Various limits can be automatically enforced and improper operation prevented, he says, citing the examples of systems that link lifted weight and elevated height and automate travel-speed reductions to match conditions like load weight and forward, backward, indoor, and outdoor motion. "As these systems are costly, management has to take ownership of the issues and implementation," he cautions.
Even as forklifts incorporate increasingly sophisticated safety features—often at customers' request—the customers themselves may be making it more challenging for OEMs to fulfill safety goals. "They want more productivity, but faster and bigger is not necessarily safer," observes Koffarnus. "That is why we focus on controlled performance: helping them to be as productive as possible while still being as safe as possible." Nevertheless, as many of the OEMs noted, end users ultimately are responsible for ensuring safe operation. Koffarnus compares it with driving a car. "As much as technology like backup cameras and sensors helps with safe operation, the onus is still on the driver to safely drive on the road."
Gallery of safety features
We asked the forklift manufacturers consulted for this article to provide an example or two of safety features they've designed into or offer in conjunction with their lift trucks. The examples below are just the tip of the iceberg; there are many, many more safety-focused products on the market from these and other OEMs.
Yale Materials Handling Corp.'s Yale Vision wireless asset management system includes restricted access so only properly trained operators can use equipment. It can also be used as a coaching tool, enabling managers to track operator behaviors and encourage safe operating procedures. Yale has also released a virtual reality forklift simulator that lets operators test their skills on a stationary truck before they start operating mobile equipment. The training simulator can also be used to reinforce safe driving habits for all drivers.
UniCarriers Americas offers a number of product solutions incorporating technology that promotes optimal operator control. Examples include:
Operator Presence System, a seat-actuated power-interrupt system that shifts the drive system to neutral and locks out hydraulic functions if the operator is not seated
Lift and tilt lock, which stops any mast operation once the driver leaves the seat
Audible warnings that remind the driver to engage the seatbelt before startup and to engage the parking brake when leaving the seat.
The Raymond Corp.'s iWarehouse telematics system includes numerous safety-related features, such as an integrated multifunction display that presents only information that is pertinent at that time; for instance, when lifting, the display will only present the camera view. Text-messaging capabilities can only be accessed when the forklift is stationary. Raymond has also introduced a virtual reality program that converts any of its lift trucks to a training simulator, helping new forklift operators become comfortable with the vehicle and its controls before operating in the warehouse.
Mitsubishi Caterpillar Forklift America, which also includes Jungheinrich brand trucks, incorporates numerous standard safety features into its forklifts, such as forward LED work lights and audible travel alarms. Other key features include its proprietary Presence Detection System, which activates whenever the operator leaves the normal operating position, and a bright orange seat belt, which allows managers to more easily see at a distance whether the seat belt is in use.
Kion North America, provider of the Linde and Baoli lines of lift trucks, has designed a truck-mounted warning light that produces a bright blue spot on the floor, indicating to pedestrians that a forklift is nearby. "Invisible" safety features that are integral to Linde's trucks include a low center of gravity, even weight distribution, and low vibration and noise levels. Visible features include ergonomically driven designs, comfortable operational controls, and a triplex mast rail that reduces visual obstruction compared with conventional side-by-side rail setups.
The Hyster Stability System incorporates a mechanical device that uses gravity to optimize steering articulation and reduces truck lean, helping to protect the operator from tipovers. Brand new this year is the Hyster Operator Sensing System, which uses light emitters and sensors to keep the operator safely within the confines of the truck while still permitting free movement during truck operation. Software interlocks confirm operator entry, positioning, and exit; if safe boundaries are violated, the interlocks will reduce or halt truck functionality.
Crown Equipment Corp.'s standup counterbalance and straddle lift trucks have been designed with the operator positioned in a "side stance," allowing him or her to maintain a clear view of the direction of travel to avoid colliding with fixed objects, other vehicles, and pedestrians. Floorboard pedals/sensors independently position the operator's feet within the operator compartment during operation. Additional safety is provided by the entry-bar safety switch at the compartment opening, which slows the truck to a stop and sounds an alarm if the operator attempts to drive the truck with part of his or her foot resting on the ledge.
Other articles about National Forklift Safety Day 2017:
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."
IT projects can be daunting, especially when the project involves upgrading a warehouse management system (WMS) to support an expansive network of warehousing and logistics facilities. Global third-party logistics service provider (3PL) CJ Logistics experienced this first-hand recently, embarking on a WMS selection process that would both upgrade performance and enhance security for its U.S. business network.
The company was operating on three different platforms across more than 35 warehouse facilities and wanted to pare that down to help standardize operations, optimize costs, and make it easier to scale the business, according to CIO Sean Moore.
Moore and his team started the WMS selection process in late 2023, working with supply chain consulting firm Alpine Supply Chain Solutions to identify challenges, needs, and goals, and then to select and implement the new WMS. Roughly a year later, the 3PL was up and running on a system from Körber Supply Chain—and planning for growth.
SECURING A NEW SOLUTION
Leaders from both companies explain that a robust WMS is crucial for a 3PL's success, as it acts as a centralized platform that allows seamless coordination of activities such as inventory management, order fulfillment, and transportation planning. The right solution allows the company to optimize warehouse operations by automating tasks, managing inventory levels, and ensuring efficient space utilization while helping to boost order processing volumes, reduce errors, and cut operational costs.
CJ Logistics had another key criterion: ensuring data security for its wide and varied array of clients, many of whom rely on the 3PL to fill e-commerce orders for consumers. Those clients wanted assurance that consumers' personally identifying information—including names, addresses, and phone numbers—was protected against cybersecurity breeches when flowing through the 3PL's system. For CJ Logistics, that meant finding a WMS provider whose software was certified to the appropriate security standards.
"That's becoming [an assurance] that our customers want to see," Moore explains, adding that many customers wanted to know that CJ Logistics' systems were SOC 2 compliant, meaning they had met a standard developed by the American Institute of CPAs for protecting sensitive customer data from unauthorized access, security incidents, and other vulnerabilities. "Everybody wants that level of security. So you want to make sure the system is secure … and not susceptible to ransomware.
"It was a critical requirement for us."
That security requirement was a key consideration during all phases of the WMS selection process, according to Michael Wohlwend, managing principal at Alpine Supply Chain Solutions.
"It was in the RFP [request for proposal], then in demo, [and] then once we got to the vendor of choice, we had a deep-dive discovery call to understand what [security] they have in place and their plan moving forward," he explains.
Ultimately, CJ Logistics implemented Körber's Warehouse Advantage, a cloud-based system designed for multiclient operations that supports all of the 3PL's needs, including its security requirements.
GOING LIVE
When it came time to implement the software, Moore and his team chose to start with a brand-new cold chain facility that the 3PL was building in Gainesville, Georgia. The 270,000-square-foot facility opened this past November and immediately went live running on the Körber WMS.
Moore and Wohlwend explain that both the nature of the cold chain business and the greenfield construction made the facility the perfect place to launch the new software: CJ Logistics would be adding customers at a staggered rate, expanding its cold storage presence in the Southeast and capitalizing on the location's proximity to major highways and railways. The facility is also adjacent to the future Northeast Georgia Inland Port, which will provide a direct link to the Port of Savannah.
"We signed a 15-year lease for the building," Moore says. "When you sign a long-term lease … you want your future-state software in place. That was one of the key [reasons] we started there.
"Also, this facility was going to bring on one customer after another at a metered rate. So [there was] some risk reduction as well."
Wohlwend adds: "The facility plus risk reduction plus the new business [element]—all made it a good starting point."
The early benefits of the WMS include ease of use and easy onboarding of clients, according to Moore, who says the plan is to convert additional CJ Logistics facilities to the new system in 2025.
"The software is very easy to use … our employees are saying they really like the user interface and that you can find information very easily," Moore says, touting the partnership with Alpine and Körber as key to making the project a success. "We are on deck to add at least four facilities at a minimum [this year]."