Women make up about 6 percent of America's truck driving work force, with more than 200,000 female company-drivers and owner-operators delivering goods to every corner of the nation, according to Truckers News. The job offers variety, freedom, and a solid paycheck, and now it offers one additional benefit—a weekly newsletter designed to address the unique needs and interests of female drivers.
She Drives Trucks is sent weekly to 50,000 female drivers, addressing the issues that women face on the road, such as personal safety, health concerns, and job conditions.
"These are professionals who made a conscious decision to pursue a career in a male-dominated industry, even knowing the challenges they would face. She Drives helps them address those challenges and have a little fun at the same time," said Linda Longton, senior vice president, editorial, for Randall-Reilly, which publishes both magazines.
Future editions will include profiles of women drivers, guest commentaries from female drivers, and stories on topics such as health and fitness, equipment and products tailored to women's needs, and ways to make a big rig a home away from home. Through the newsletter, website, and social media, She Drives will also offer a community for women drivers to share their experiences and tips for surviving and thriving in a challenging industry.
Gartner, Inc.
