The construction equipment company makes heavy-duty gains in lift truck driver productivity and inventory accuracy with the help of some new technologies.
Peter Bradley is an award-winning career journalist with more than three decades of experience in both newspapers and national business magazines. His credentials include seven years as the transportation and supply chain editor at Purchasing Magazine and six years as the chief editor of Logistics Management.
Bobcat's compact but powerful loaders, excavators, and other types of landscaping, construction, and industrial equipment are pretty much ubiquitous during construction season. Nearly all of those products flow out of Bobcat Co.'s main production facility in Gwinner, N.D. The 800,000-square-foot manufacturing campus includes three warehouse buildings that range in size from 25,000 to 50,000 square feet. Production materials, which include large steel coils and subassemblies from other Bobcat facilities in North Dakota and Minnesota, pass through those warehouses on their way to manufacturing.
Donnie Herbst, Bobcat's strategic materials manager, says the warehouses handle about 40 truckloads of inbound materials each day—about a thousand skids in total. And keeping track of all that inventory in a fast-moving operation had become a vexing problem for the company. Its inventory management practices could no longer keep up with the rapid flow of materials.
"We had a significant amount of error in trying to locate product," Herbst says. "We had used a gatekeeper or check-out philosophy, but humans make mistakes." Essentially, the company relied on forklift drivers to report where they had picked up or dropped specific pallets. But pallets were often not where they were expected to be, and quantities were sometimes incorrect. "We were looking for a solution that would take out the human error," he says. With some 4,000 slotting locations in the warehouses, the manufacturer needed a robust system for keeping accurate real-time data on every pallet.
Bobcat ruled out the use of radio-frequency identification (RFID) tagging. Previous experience with automated guided vehicles had shown that the radio-based technology would not work reliably in the Bobcat warehouses. "We knew that the volume of steel in the facilities would lead to inaccuracy or lost signals," Herbst says. What the company needed, he adds, was something visually based.
AN "INDOOR GPS"
The company found the solution it sought in SmartLIFT technology from Swisslog. SmartLIFT (an acronym for Smart Labor, Inventory, and Forklift Tracking) is an integrated software suite that generates business intelligence by processing "traditional" warehouse management system (WMS) or labor management system (LMS) data with "new" data collected via sensor technology powered by TotalTrax Inc. A.K. Schultz, Swisslog's vice president responsible for the SmartLIFT product, puts it this way: "This is where big data meets forklifts. We have taken WMS data, combined it with telemetry from sensors, and created all-new dashboards and algorithms that never existed before."
An extension of Swisslog's automated material handling solutions for warehouses and DCs, SmartLIFT essentially serves as a real-time location system designed for indoor use—you could think of it as an "indoor GPS." It combines a number of technologies into a system that provides information on current lift truck speed, location, and direction—information that is accurate to within an inch, the company says—and data capture tools that can deliver accurate location information on every pallet handled.
As for how it all works, Sahil Patel, Swisslog's program manager for SmartLIFT, explains that the tracking system relies on 11- by 11-inch 2-D bar codes affixed to the ceiling of the warehouse. Mounted on the roof of each SmartLIFT-equipped lift truck is an infrared optical position sensor that determines the vehicle's location by scanning the overhead bar codes. The sensor needs a visual line to only one of those bar codes to establish accurate location information. Between the lift truck masts is an optical label reader, which allows the lift truck driver to automatically scan a pallet label. Also mounted to the forks are a lift height sensor and a pallet detector. All those tools feed information in real time through a terminal mounted on the vehicle to an enterprise resource planning (ERP) system or WMS.
Patel says the system provides a number of advantages. Because it links forklift movement with the data on the pallets, the system tracks inventory movement as well as forklift movement. Once the pallet is scanned, its real-time location information is captured and updated.
SmartLIFT is also designed to boost driver productivity. Patel says the automated scanning saves drivers time by eliminating the need to manually scan a label with a radio-frequency (RF) gun and in some cases, to dismount from the truck to scan a pallet. Swisslog estimates the system can improve driver productivity by up to 30 percent. That's crucial, because drivers represent about 77 percent of lift truck operational costs, according to data from Crown Equipment Corp. provided by Swisslog.
A SEAMLESS TRANSITION
Bobcat deployed SmartLIFT on 25 of the more than 100 lift trucks at the Gwinner manufacturing facility. Those are the vehicles used in receiving and putaway, and for ferrying pallets to a kitting area. They are about evenly split between 3,000-pound stand-up trucks and 6,000-pound propane vehicles. The system became operational in May.
In daily operations, the information captured from the pallet labels feeds directly into Bobcat's ERP system, which then directs drivers to storage locations. This allows the company to keep similar products close to one another. That's important because most of the palletized goods are destined for a kitting area, where goods are depalletized and assembled into kits bound for manufacturing locations.
As for the transition, Herbst says that training drivers proved relatively easy. "We had no significant issues," he says. "With a day's instruction, people were able to do runs that were 100-percent accurate. It is a very intuitive system."
SYSTEM YIELDS QUICK GAINS
So how is it working out? By all accounts, SmartLIFT has produced the improvements that Bobcat had been looking for. In the few short months since the company began using the system, driver productivity has risen by between 25 and 30 percent with near zero mis-location of pallets.
On top of that, the operation is benefiting from better information. "We've seen a significant improvement in inventory accuracy," Herbst says. "I don't know the last time something wasn't where it was supposed to be." He says it's difficult to assign specific numbers to SmartLIFT, but he credits the system with much of the improvement. He has told Swisslog that the system is trending toward an 18-month return on investment.
Bobcat is already expanding the use of SmartLIFT technology to other facilities. Herbst says the system will enable managers to see inventory moves at all of those sites as well as at Gwinner. "We'll be able to track goods dock to dock. That will be a huge advantage that we don't have today."
Congestion on U.S. highways is costing the trucking industry big, according to research from the American Transportation Research Institute (ATRI), released today.
The group found that traffic congestion on U.S. highways added $108.8 billion in costs to the trucking industry in 2022, a record high. The information comes from ATRI’s Cost of Congestion study, which is part of the organization’s ongoing highway performance measurement research.
Total hours of congestion fell slightly compared to 2021 due to softening freight market conditions, but the cost of operating a truck increased at a much higher rate, according to the research. As a result, the overall cost of congestion increased by 15% year-over-year—a level equivalent to more than 430,000 commercial truck drivers sitting idle for one work year and an average cost of $7,588 for every registered combination truck.
The analysis also identified metropolitan delays and related impacts, showing that the top 10 most-congested states each experienced added costs of more than $8 billion. That list was led by Texas, at $9.17 billion in added costs; California, at $8.77 billion; and Florida, $8.44 billion. Rounding out the top 10 list were New York, Georgia, New Jersey, Illinois, Pennsylvania, Louisiana, and Tennessee. Combined, the top 10 states account for more than half of the trucking industry’s congestion costs nationwide—52%, according to the research.
The metro areas with the highest congestion costs include New York City, $6.68 billion; Miami, $3.2 billion; and Chicago, $3.14 billion.
ATRI’s analysis also found that the trucking industry wasted more than 6.4 billion gallons of diesel fuel in 2022 due to congestion, resulting in additional fuel costs of $32.1 billion.
ATRI used a combination of data sources, including its truck GPS database and Operational Costs study benchmarks, to calculate the impacts of trucking delays on major U.S. roadways.
Hyster-Yale Materials Handling today announced its plans to fulfill the domestic manufacturing requirements of the Build America, Buy America (BABA) Act for certain portions of its lineup of forklift trucks and container handling equipment.
That means the Greenville, North Carolina-based company now plans to expand its existing American manufacturing with a targeted set of high-capacity models, including electric options, that align with the needs of infrastructure projects subject to BABA requirements. The company’s plans include determining the optimal production location in the United States, strategically expanding sourcing agreements to meet local material requirements, and further developing electric power options for high-capacity equipment.
As a part of the 2021 Infrastructure Investment and Jobs Act, the BABA Act aims to increase the use of American-made materials in federally funded infrastructure projects across the U.S., Hyster-Yale says. It was enacted as part of a broader effort to boost domestic manufacturing and economic growth, and mandates that federal dollars allocated to infrastructure – such as roads, bridges, ports and public transit systems – must prioritize materials produced in the USA, including critical items like steel, iron and various construction materials.
Hyster-Yale’s footprint in the U.S. is spread across 10 locations, including three manufacturing facilities.
“Our leadership is fully invested in meeting the needs of businesses that require BABA-compliant material handling solutions,” Tony Salgado, Hyster-Yale’s chief operating officer, said in a release. “We are working to partner with our key domestic suppliers, as well as identifying how best to leverage our own American manufacturing footprint to deliver a competitive solution for our customers and stakeholders. But beyond mere compliance, and in line with the many areas of our business where we are evolving to better support our customers, our commitment remains steadfast. We are dedicated to delivering industry-leading standards in design, durability and performance — qualities that have become synonymous with our brands worldwide and that our customers have come to rely on and expect.”
In a separate move, the U.S. Environmental Protection Agency (EPA) also gave its approval for the state to advance its Heavy-Duty Omnibus Rule, which is crafted to significantly reduce smog-forming nitrogen oxide (NOx) emissions from new heavy-duty, diesel-powered trucks.
Both rules are intended to deliver health benefits to California citizens affected by vehicle pollution, according to the environmental group Earthjustice. If the state gets federal approval for the final steps to become law, the rules mean that cars on the road in California will largely be zero-emissions a generation from now in the 2050s, accounting for the average vehicle lifespan of vehicles with internal combustion engine (ICE) power sold before that 2035 date.
“This might read like checking a bureaucratic box, but EPA’s approval is a critical step forward in protecting our lungs from pollution and our wallets from the expenses of combustion fuels,” Paul Cort, director of Earthjustice’s Right To Zero campaign, said in a release. “The gradual shift in car sales to zero-emissions models will cut smog and household costs while growing California’s clean energy workforce. Cutting truck pollution will help clear our skies of smog. EPA should now approve the remaining authorization requests from California to allow the state to clean its air and protect its residents.”
However, the truck drivers' industry group Owner-Operator Independent Drivers Association (OOIDA) pushed back against the federal decision allowing the Omnibus Low-NOx rule to advance. "The Omnibus Low-NOx waiver for California calls into question the policymaking process under the Biden administration's EPA. Purposefully injecting uncertainty into a $588 billion American industry is bad for our economy and makes no meaningful progress towards purported environmental goals," (OOIDA) President Todd Spencer said in a release. "EPA's credibility outside of radical environmental circles would have been better served by working with regulated industries rather than ramming through last-minute special interest favors. We look forward to working with the Trump administration's EPA in good faith towards achievable environmental outcomes.”
Editor's note:This article was revised on December 18 to add reaction from OOIDA.
DAT Freight & Analytics has acquired Trucker Tools, calling the deal a strategic move designed to combine Trucker Tools' approach to load tracking and carrier sourcing with DAT’s experience providing freight solutions.
Beaverton, Oregon-based DAT operates what it calls the largest truckload freight marketplace and truckload freight data analytics service in North America. Terms of the deal were not disclosed, but DAT is a business unit of the publicly traded, Fortune 1000-company Roper Technologies.
Following the deal, DAT said that brokers will continue to get load visibility and capacity tools for every load they manage, but now with greater resources for an enhanced suite of broker tools. And in turn, carriers will get the same lifestyle features as before—like weigh scales and fuel optimizers—but will also gain access to one of the largest networks of loads, making it easier for carriers to find the loads they want.
Trucker Tools CEO Kary Jablonski praised the deal, saying the firms are aligned in their goals to simplify and enhance the lives of brokers and carriers. “Through our strategic partnership with DAT, we are amplifying this mission on a greater scale, delivering enhanced solutions and transformative insights to our customers. This collaboration unlocks opportunities for speed, efficiency, and innovation for the freight industry. We are thrilled to align with DAT to advance their vision of eliminating uncertainty in the freight industry,” Jablonski said.
Global trade will see a moderate rebound in 2025, likely growing by 3.6% in volume terms, helped by companies restocking and households renewing purchases of durable goods while reducing spending on services, according to a forecast from trade credit insurer Allianz Trade.
The end of the year for 2024 will also likely be supported by companies rushing to ship goods in anticipation of the higher tariffs likely to be imposed by the coming Trump administration, and other potential disruptions in the coming quarters, the report said.
However, that tailwind for global trade will likely shift to a headwind once the effects of a renewed but contained trade war are felt from the second half of 2025 and in full in 2026. As a result, Allianz Trade has throttled back its predictions, saying that global trade in volume will grow by 2.8% in 2025 (reduced by 0.2 percentage points vs. its previous forecast) and 2.3% in 2026 (reduced by 0.5 percentage points).
The same logic applies to Allianz Trade’s forecast for export prices in U.S. dollars, which the firm has now revised downward to predict growth reaching 2.3% in 2025 (reduced by 1.7 percentage points) and 4.1% in 2026 (reduced by 0.8 percentage points).
In the meantime, the rush to frontload imports into the U.S. is giving freight carriers an early Christmas present. According to Allianz Trade, data released last week showed Chinese exports rising by a robust 6.7% y/y in November. And imports of some consumer goods that have been threatened with a likely 25% tariff under the new Trump administration have outperformed even more, growing by nearly 20% y/y on average between July and September.