James Cooke is a principal analyst with Nucleus Research in Boston, covering supply chain planning software. He was previously the editor of CSCMP?s Supply Chain Quarterly and a staff writer for DC Velocity.
Over the past few decades, logistics professionals have overwhelmingly turned to software when they wanted to give their warehouse and transportation operations a boost. But what types of software tools are they using? Are they sticking to such traditional applications as warehouse management systems (WMS), transportation management systems (TMS), and labor management systems (LMS)? Or are they venturing into new territory, embracing the powerful new tools developed for big data analysis?
To get a better sense of software's role in distribution today, DC Velocity conducted a survey of its readers earlier this year on their use of supply chain applications. Two hundred and thirty readers took part in on our research, which centered on the types of software deployed in distribution centers. When it came to the type of business they worked for, survey respondents covered the gamut, with 32 percent hailing from wholesale distribution, 29 percent from manufacturing, and 14 percent from the third-party logistics side. Another 11 percent worked in retail and 6 percent in transportation.
So what applications are readers using? Not surprisingly, warehouse management software (WMS) topped the list, with 65 percent of respondents using this type of solution. For the most part, these users are opting for the traditional approach to WMS deployment, installing the software on the company servers; only 8 percent of respondents deployed their WMS in the cloud.
The respondents were no newcomers to the WMS world. Of those survey participants using a WMS in their DCs, 59 percent had been using that type of software for more than 10 years. Another 25 percent had used a WMS between five and nine years, while 16 percent had used the software for one to four years. Only one respondent said his/her company had been using a WMS for less than a year.
Exhibit 1
What functions do readers use WMS for?
Overseeing warehouse inventory
91%
Directing receiving, putaway, and picking
82%
Cycle counting
78%
Label printing
73%
Managing business rules for task/inventory customization
46%
Serving as an interface with automated equipment
44%
Analytics
41%
Managing warehouse labor
36%
Error handling
35%
Dynamic slotting
28%
Dock scheduling
27%
When asked what they used their WMS for, 91 percent said it was to oversee warehouse inventory—no surprise, given that this was what the application was originally designed to do. Eighty-two percent said their WMS directed receiving, putaway, and picking, another predictable response. What was interesting was the extent to which logistics managers are starting to use their WMS for more than basic activities. Forty-one percent said that the application did analytics, enabling the company to glean insights into ways to improve throughput. (See Exhibit 1.)
The survey responses provided a strong indication that many readers are operating automated warehouses. When asked if their WMS worked in conjunction with a warehouse control system, 48 percent said yes. Warehouse control systems serve as a type of "information bridge" between a WMS and the facility's automated material handling equipment, transmitting instructions from the WMS to the automated devices.
STICKING TO THE TMS KNITTING
Despite the widespread availability of transportation management systems (including low-cost cloud-based versions), only 38 percent of respondents reported that they were currently using this type of software. As was the case with WMS, most of those deploying TMS were long-time users. Thirty-eight percent had used a TMS for more than 10 years. Twenty-six percent had used a TMS between five and nine years, and 31 percent had used this type of software for one to four years. Only 5 percent had used a TMS for less than a year.
When asked what they used their TMS for, 84 percent of respondents said it was to schedule domestic shipments, which is precisely what the software was originally designed to do. Another 79 percent said they used it for tendering loads to carriers, while 57 percent used it for freight bill audit/payment and 46 percent for tracking carrier performance. Only 31 percent used their TMS to schedule international shipments. Although some industry pundits predicted that shippers would use their transportation management systems to help carriers comply with the new truck driver hours-of-service rule, only 33 percent indicated they planned to use the software for that purpose.
Despite talk of more companies using software solutions to improve workforce efficiency, the survey found that only 39 percent of respondents are using labor management systems—either on a standalone basis or as part of their WMS. The results also showed that just 12 percent of respondents had deployed a yard management system, which is used to coordinate the movement of trailers and trucks at a DC site.
GROWING INTEREST IN BIG DATA
In the past year, there's been considerable talk about the use of big data analysis to fine-tune supply chain operations. As the name implies, big data analysis involves sifting through millions of bits and bytes of information for new insights into their business practices. Typically, the information comes from diverse sources—anything from telematics and sensors on carriers' equipment to radio-frequency identification (RFID) tags affixed to cases or items to social media chatter. The idea is that by analyzing these disparate sets of information, the software might detect hidden connections or patterns that could ultimately be parlayed into supply chain operational improvements.
Exhibit 2
Why companies use big data analysis ...
To better understand our supply chain
13%
To recommend solutions to problems
17%
To examine hypothetical situations
3%
All of the above
68%
Exhibit 3
... and why they don't
No perceived value
40%
No time for additional work
19%
Lack of IT support
14%
Too expensive
7%
Other
19%
Despite all the hype, only 43 percent of survey respondents said they were engaging in big data analysis right now. When asked about their reasons for doing so, respondents indicated it was to better understand their supply chain, examine hypothetical situations, and to obtain recommendations for solving operational problems. (See Exhibit 2.)
The flip side, of course, is that 57 percent of respondents are not engaging in big data analysis at this time. When asked why, 40 percent said they perceived no value from it. Another 19 percent said they didn't have the time for additional work, and 14 percent said they lacked IT support, generally seen as critical for this undertaking. Another 7 percent said this type of analysis was too expensive. (See Exhibit 3.)
Yet despite the relatively slow uptake, many experts still believe that supply chain and logistics operations are good candidates for big data analysis. Based on reader responses, it appears software vendors may have to develop more low-cost, intuition-based products and then demonstrate their value before logistics managers will be persuaded to take the plunge.
The Port of Oakland has been awarded $50 million from the U.S. Department of Transportation’s Maritime Administration (MARAD) to modernize wharves and terminal infrastructure at its Outer Harbor facility, the port said today.
Those upgrades would enable the Outer Harbor to accommodate Ultra Large Container Vessels (ULCVs), which are now a regular part of the shipping fleet calling on West Coast ports. Each of these ships has a handling capacity of up to 24,000 TEUs (20-foot containers) but are currently restricted at portions of Oakland’s Outer Harbor by aging wharves which were originally designed for smaller ships.
According to the port, those changes will let it handle newer, larger vessels, which are more efficient, cost effective, and environmentally cleaner to operate than older ships. Specific investments for the project will include: wharf strengthening, structural repairs, replacing container crane rails, adding support piles, strengthening support beams, and replacing electrical bus bar system to accommodate larger ship-to-shore cranes.
The Florida logistics technology startup OneRail has raised $42 million in venture backing to lift the fulfillment software company its next level of growth, the company said today.
The “series C” round was led by Los Angeles-based Aliment Capital, with additional participation from new investors eGateway Capital and Florida Opportunity Fund, as well as current investors Arsenal Growth Equity, Piva Capital, Bullpen Capital, Las Olas Venture Capital, Chicago Ventures, Gaingels and Mana Ventures. According to OneRail, the funding comes amidst a challenging funding environment where venture capital funding in the logistics sector has seen a 90% decline over the past two years.
The latest infusion follows the firm’s $33 million Series B round in 2022, and its move earlier in 2024 to acquire the Vancouver, Canada-based company Orderbot, a provider of enterprise inventory and distributed order management (DOM) software.
Orlando-based OneRail says its omnichannel fulfillment solution pairs its OmniPoint cloud software with a logistics as a service platform and a real-time, connected network of 12 million drivers. The firm says that its OmniPointsoftware automates fulfillment orchestration and last mile logistics, intelligently selecting the right place to fulfill inventory from, the right shipping mode, and the right carrier to optimize every order.
“This new funding round enables us to deepen our decision logic upstream in the order process to help solve some of the acute challenges facing retailers and wholesalers, such as order sourcing logic defaulting to closest store to customer to fulfill inventory from, which leads to split orders, out-of-stocks, or worse, cancelled orders,” OneRail Founder and CEO Bill Catania said in a release. “OneRail has revolutionized that process with a dynamic fulfillment solution that quickly finds available inventory in full, from an array of stores or warehouses within a localized radius of the customer, to meet the delivery promise, which ultimately transforms the end-customer experience.”
Commercial fleet operators are steadily increasing their use of GPS fleet tracking, in-cab video solutions, and predictive analytics, driven by rising costs, evolving regulations, and competitive pressures, according to an industry report from Verizon Connect.
Those conclusions come from the company’s fifth annual “Fleet Technology Trends Report,” conducted in partnership with Bobit Business Media, and based on responses from 543 fleet management professionals.
The study showed that for five consecutive years, at least four out of five respondents have reported using at least one form of fleet technology, said Atlanta-based Verizon Connect, which provides fleet and mobile workforce management software platforms, embedded OEM hardware, and a connected vehicle device called Hum by Verizon.
The most commonly used of those technologies is GPS fleet tracking, with 69% of fleets across industries reporting its use, the survey showed. Of those users, 72% find it extremely or very beneficial, citing improved efficiency (62%) and a reduction in harsh driving/speeding events (49%).
Respondents also reported a focus on safety, with 57% of respondents citing improved driver safety as a key benefit of GPS fleet tracking. And 68% of users said in-cab video solutions are extremely or very beneficial. Together, those technologies help reduce distracted driving incidents, improve coaching sessions, and help reduce accident and insurance costs, Verizon Connect said.
Looking at the future, fleet management software is evolving to meet emerging challenges, including sustainability and electrification, the company said. "The findings from this year's Fleet Technology Trends Report highlight a strong commitment across industries to embracing fleet technology, with GPS tracking and in-cab video solutions consistently delivering measurable results,” Peter Mitchell, General Manager, Verizon Connect, said in a release. “As fleets face rising costs and increased regulatory pressures, these technologies are proving to be indispensable in helping organizations optimize their operations, reduce expenses, and navigate the path toward a more sustainable future.”
Businesses engaged in international trade face three major supply chain hurdles as they head into 2025: the disruptions caused by Chinese New Year (CNY), the looming threat of potential tariffs on foreign-made products that could be imposed by the incoming Trump Administration, and the unresolved contract negotiations between the International Longshoremen’s Association (ILA) and the U.S. Maritime Alliance (USMX), according to an analysis from trucking and logistics provider Averitt.
Each of those factors could lead to significant shipping delays, production slowdowns, and increased costs, Averitt said.
First, Chinese New Year 2025 begins on January 29, prompting factories across China and other regions to shut down for weeks, typically causing production to halt and freight demand to skyrocket. The ripple effects can range from increased shipping costs to extended lead times, disrupting even the most well-planned operations. To prepare for that event, shippers should place orders early, build inventory buffers, secure freight space in advance, diversify shipping modes, and communicate with logistics providers, Averitt said.
Second, new or increased tariffs on foreign-made goods could drive up the cost of imports, disrupt established supply chains, and create uncertainty in the marketplace. In turn, shippers may face freight rate volatility and capacity constraints as businesses rush to stockpile inventory ahead of tariff deadlines. To navigate these challenges, shippers should prepare advance shipments and inventory stockpiling, diversity sourcing, negotiate supplier agreements, explore domestic production, and leverage financial strategies.
Third, unresolved contract negotiations between the ILA and the USMX will come to a head by January 15, when the current contract expires. Labor action or strikes could cause severe disruptions at East and Gulf Coast ports, triggering widespread delays and bottlenecks across the supply chain. To prepare for the worst, shippers should adopt a similar strategy to the other potential January threats: collaborate early, secure freight, diversify supply chains, and monitor policy changes.
According to Averitt, companies can cushion the impact of all three challenges by deploying a seamless, end-to-end solution covering the entire path from customs clearance to final-mile delivery. That strategy can help businesses to store inventory closer to their customers, mitigate delays, and reduce costs associated with supply chain disruptions. And combined with proactive communication and real-time visibility tools, the approach allows companies to maintain control and keep their supply chains resilient in the face of global uncertainties, Averitt said.
Bloomington, Indiana-based FTR said its Trucking Conditions Index declined in September to -2.47 from -1.39 in August as weakness in the principal freight dynamics – freight rates, utilization, and volume – offset lower fuel costs and slightly less unfavorable financing costs.
Those negative numbers are nothing new—the TCI has been positive only twice – in May and June of this year – since April 2022, but the group’s current forecast still envisions consistently positive readings through at least a two-year forecast horizon.
“Aside from a near-term boost mostly related to falling diesel prices, we have not changed our Trucking Conditions Index forecast significantly in the wake of the election,” Avery Vise, FTR’s vice president of trucking, said in a release. “The outlook continues to be more favorable for carriers than what they have experienced for well over two years. Our analysis indicates gradual but steadily rising capacity utilization leading to stronger freight rates in 2025.”
But FTR said its forecast remains unchanged. “Just like everyone else, we’ll be watching closely to see exactly what trade and other economic policies are implemented and over what time frame. Some freight disruptions are likely due to tariffs and other factors, but it is not yet clear that those actions will do more than shift the timing of activity,” Vise said.
The TCI tracks the changes representing five major conditions in the U.S. truck market: freight volumes, freight rates, fleet capacity, fuel prices, and financing costs. Combined into a single index indicating the industry’s overall health, a positive score represents good, optimistic conditions while a negative score shows the inverse.