Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
Every year for the past four, transportation and logistics professionals have waited for the high priestess of industry data, Rosalyn Wilson, to deliver them from the near-ruins of the Great Recession and into the land of bountiful returns that many had grown accustomed to prior to the downturn.
Judging by the conclusions of the Council of Supply Chain Management Professionals 24th annual "State of Logistics Report," which Wilson authors, they may have some more time to wait—at least a couple of more years.
The report, which was released today in Washington, D.C., chronicles the nation's logistics output in 2012. In it, Wilson writes that the logistics industry may be experiencing a "new order," characterized by the bump-along-the-bottom growth that has marked the post-recession era. This pattern of sluggish growth will last at least until the end of 2015, she predicts.
"The economy and the logistics sector will slowly regain sustainable momentum, but we will still experience unevenness in growth rates," Wilson writes in the report.
The picture for 2013, at least through mid-year, has a similar look to the past two years, said Wilson, whose data-crunching continued right up to the report's release. As she gathered the data and prepared her narrative, Wilson said she realized "there was not a truly new story to tell."
Recoveries in the housing and automotive sectors have been a welcome positive, she said. Offsetting those strengths, though, have been the impact of the 10-percent across-the-board federal budget cuts mandated under "sequestration;" a rise in payroll tax deductions to historical norms; higher operating costs for logistics service providers; and a global economic slowdown, she added.
Among the findings in the 2012 report:
�?� U.S. logistics costs reached $1.33 trillion, a 3.4-percent gain from 2011 levels. The rate of increase was less than half of the year-on-year increase from 2010 to 2011. Similarly, transportation costs borne by users of the logistics system rose 3 percent, about half the rate of increase reported from 2010 to 2011. Logistics costs as a percentage of nominal gross domestic product (GDP)—a ratio often cited to measure the supply chain's efficiency in moving the nation's output—came in at 8.5 percent, the same as in 2011. These trends reflect the impact of slow economic growth as well as gains in productivity, asset utilization, and inventory management made by the supply chain sector since the recession ended, according to Wilson. These improvements will allow the ratio to remain at low levels even as business and shipping activity rises through the years, she said. The ratio "compares quite favorably to that of our trading partners," she said.
�?� Inventory carrying costs rose 4 percent, as rising inventory levels in part neutralized the continued decline in interest rates. Business inventories rose in every quarter but the second. Inventory levels in the first quarter surpassed the levels of the third quarter of 2008, considered to be the worst quarter of the recession. Retail, wholesale, and manufacturing inventories all rose in 2012, with retail inventories increasing by 8.3 percent, more than double the increase of wholesale inventories and more than six times the rise in manufacturing inventories.
For all their efforts to reduce inventory levels through better forecasting methods, retailers still found themselves overstocked as retail sales began flagging in May after a strong start to the year, Wilson said. Over time, retailers will become more adept at pushing inventory back upstream through the supply chain, especially to wholesalers, Wilson said. However, the slowing inventory velocity caused in part by the decline in consumer activity from May onward caught everyone—including the retailers—flat footed, she said. "Inventory is not moving, period," she said in an interview several days before the report's release. Retail stocks must be drawn down considerably for the economy to fully recover, Wilson said.
�?� Warehousing costs increased by 7.6 percent as rising inventories fully absorbed warehouse capacity, which had already been pared back during and immediately after the recession. As a result, leasing rates also rose, the report said. New construction took up some of the slack but rising occupancy rates offset the capacity increases, the report said.
�?� Trucking costs—essentially defined as rates paid by modal users—increased by 2.9 percent. Intercity trucking costs rose 3.1 percent, while "local delivery," or non-intercity, costs climbed 2.1 percent. Truck tonnage increased 2.3 percent over 2011 levels. Truckers have been satisfied with their tonnage activity through the first half of 2013, Wilson said. However, they have been disappointed in their inability to raise prices to levels needed to neutralize a host of rising costs from labor to equipment and still make a decent return, she said.
The report predicted that the shortage of qualified drivers, now believed to stand at about 30,000, could swell to nearly four times that by 2016. That increase will be caused by various government regulations that will take drivers off the road as well as industry struggles to hire and retain younger drivers to replace those who retire, quit, or die. Only about 17 percent of the current driver population is under 35, according to the report.
�?� Rail transport costs paid by users rose 4.9 percent, down from an increase of more than 16 percent in 2011. The large drop came despite the second best year on record for intermodal volume and a leveling off in a severe multi-year decline in coal traffic, which accounted for more than 40 percent of rail tonnage. Wilson said rail equipment and infrastructure is ample and in excellent shape, a result of the industry pouring a record $13 billion last year into capital spending, a 16.1-percent increase over 2011 levels.
Wilson blamed the sharp decline in rail shipping costs on fall-offs in tonnage for coal, grain, and chemicals, which accounted for 62 percent of total tonnage hauled. Intermodal, despite reporting year-over-year gains, came under severe rate pressure from truck competition, especially as railroads began expanding into shorter-haul lanes traditionally the province of motor carriers. Three commodities reporting tonnage gains—petroleum products; motor vehicles and equipment; and crushed stone, sand, and gravel—comprised only 15 percent of rail tonnage last year, according to the report.
�?� The ocean and international air sectors had a tough time of it last year with slack global economies and a glut of capacity combining to curb demand and pricing. For example, ocean costs fell by 0.9 percent last year as vessel capacity rose 7.2 percent. Capacity is expected to rise by 10 percent in 2013 as new vessel deliveries exceed demand to fill it, Wilson said.
The report is produced by the Council of Supply Chain Management Professionals (CSCMP) and sponsored by Penske Logistics.
Occupiers signed leases for 49 such mega distribution centers last year, up from 43 in 2023. However, the 2023 total had marked the first decline in the number of mega distribution center leases, which grew sharply during the pandemic and peaked at 61 in 2022.
Despite the 2024 increase in mega distribution center leases, the average size of the largest 100 industrial leases fell slightly to 968,000 sq. ft. from 987,000 sq. ft. in 2023.
Another wrinkle in the numbers was the fact that 40 of the largest 100 leases were renewals, up from 30 in 2023. According to CBRE, the increase in renewals reflected economic uncertainty, prompting many major occupiers to take a wait-and-see approach to their leasing strategies.
“The rise in lease renewals underscores a strategic shift in the market,” John Morris, president of Americas Industrial & Logistics at CBRE, said in a release. “Companies are more frequently prioritizing stability and efficiency by extending their current leases in established logistics hubs.”
Broken out into sectors, traditional retailers and wholesalers increased their share of the top 100 leases to 38% from 30%. Conversely, the food & beverage, automotive, and building materials sectors accounted for fewer of this year's top 100 leases than they did in 2023. Notably, building materials suppliers and electric vehicle manufacturers were also significantly less active than in 2023, allowing retailers and wholesalers to claim a larger share.
Activity from third-party logistics operators (3PLs) also dipped slightly, accounting for one fewer lease among the top 100 (28 in total) than it did in 2023. Nevertheless, the 2024 total was well above the 15 leases in 2020 and 18 in 2022, underscoring the increasing reliance of big industrial users on 3PLs to manage their logistics, CBRE said.
Oh, you work in logistics, too? Then you’ve probably met my friends Truedi, Lumi, and Roger.
No, you haven’t swapped business cards with those guys or eaten appetizers together at a trade-show social hour. But the chances are good that you’ve had conversations with them. That’s because they’re the online chatbots “employed” by three companies operating in the supply chain arena—TrueCommerce,Blue Yonder, and Truckstop. And there’s more where they came from. A number of other logistics-focused companies—like ChargePoint,Packsize,FedEx, and Inspectorio—have also jumped in the game.
While chatbots are actually highly technical applications, most of us know them as the small text boxes that pop up whenever you visit a company’s home page, eagerly asking questions like:
“I’m Truedi, the virtual assistant for TrueCommerce. Can I help you find what you need?”
“Hey! Want to connect with a rep from our team now?”
“Hi there. Can I ask you a quick question?”
Chatbots have proved particularly popular among retailers—an October survey by artificial intelligence (AI) specialist NLX found that a full 92% of U.S. merchants planned to have generative AI (GenAI) chatbots in place for the holiday shopping season. The companies said they planned to use those bots for both consumer-facing applications—like conversation-based product recommendations and customer service automation—and for employee-facing applications like automating business processes in buying and merchandising.
But how smart are these chatbots really? It varies. At the high end of the scale, there’s “Rufus,” Amazon’s GenAI-powered shopping assistant. Amazon says millions of consumers have used Rufus over the past year, asking it questions either by typing or speaking. The tool then searches Amazon’s product listings, customer reviews, and community Q&A forums to come up with answers. The bot can also compare different products, make product recommendations based on the weather where a consumer lives, and provide info on the latest fashion trends, according to the retailer.
Another top-shelf chatbot is “Manhattan Active Maven,” a GenAI-powered tool from supply chain software developer Manhattan Associates that was recently adopted by the Army and Air Force Exchange Service. The Exchange Service, which is the 54th-largest retailer in the U.S., is using Maven to answer inquiries from customers—largely U.S. soldiers, airmen, and their families—including requests for information related to order status, order changes, shipping, and returns.
However, not all chatbots are that sophisticated, and not all are equipped with AI, according to IBM. The earliest generation—known as “FAQ chatbots”—are only clever enough to recognize certain keywords in a list of known questions and then respond with preprogrammed answers. In contrast, modern chatbots increasingly use conversational AI techniques such as natural language processing to “understand” users’ questions, IBM said. It added that the next generation of chatbots with GenAI capabilities will be able to grasp and respond to increasingly complex queries and even adapt to a user’s style of conversation.
Given their wide range of capabilities, it’s not always easy to know just how “smart” the chatbot you’re talking to is. But come to think of it, maybe that’s also true of the live workers we come in contact with each day. Depending on who picks up the phone, you might find yourself speaking with an intern who’s still learning the ropes or a seasoned professional who can handle most any challenge. Either way, the best way to interact with our new chatbot colleagues is probably to take the same approach you would with their human counterparts: Start out simple, and be respectful; you never know what you’ll learn.
With the hourglass dwindling before steep tariffs threatened by the new Trump Administration will impose new taxes on U.S. companies importing goods from abroad, organizations need to deploy strategies to handle those spiraling costs.
American companies with far-flung supply chains have been hanging for weeks in a “wait-and-see” situation to learn if they will have to pay increased fees to U.S. Customs and Border Enforcement agents for every container they import from certain nations. After paying those levies, companies face the stark choice of either cutting their own profit margins or passing the increased cost on to U.S. consumers in the form of higher prices.
The impact could be particularly harsh for American manufacturers, according to Kerrie Jordan, Group Vice President, Product Management at supply chain software vendor Epicor. “If higher tariffs go into effect, imported goods will cost more,” Jordan said in a statement. “Companies must assess the impact of higher prices and create resilient strategies to absorb, offset, or reduce the impact of higher costs. For companies that import foreign goods, they will have to find alternatives or pay the tariffs and somehow offset the cost to the business. This can take the form of building up inventory before tariffs go into effect or finding an equivalent domestic alternative if they don’t want to pay the tariff.”
Tariffs could be particularly painful for U.S. manufacturers that import raw materials—such as steel, aluminum, or rare earth minerals—since the impact would have a domino effect throughout their operations, according to a statement from Matt Lekstutis, Director at consulting firm Efficio. “Based on the industry, there could be a large detrimental impact on a company's operations. If there is an increase in raw materials or a delay in those shipments, as being the first step in materials / supply chain process, there is the possibility of a ripple down effect into the rest of the supply chain operations,” Lekstutis said.
New tariffs could also hurt consumer packaged goods (CPG) retailers, which are already being hit by the mere threat of tariffs in the form of inventory fluctuations seen as companies have rushed many imports into the country before the new administration began, according to a report from Iowa-based third party logistics provider (3PL) JT Logistics. That jump in imported goods has quickly led to escalating demands for expanded warehousing, since CPG companies need a place to store all that material, Jamie Cord, president and CEO of JT Logistics, said in a release
Immediate strategies to cope with that disruption include adopting strategies that prioritize agility, including capacity planning and risk diversification by leveraging multiple fulfillment partners, and strategic inventory positioning across regional warehouses to bypass bottlenecks caused by trade restrictions, JT Logistics said. And long-term resilience recommendations include scenario-based planning, expanded supplier networks, inventory buffering, multimodal transportation solutions, and investment in automation and AI for insights and smarter operations, the firm said.
“Navigating the complexities of tariff-driven disruptions requires forward-thinking strategies,” Cord said. “By leveraging predictive modeling, diversifying warehouse networks, and strategically positioning inventory, JT Logistics is empowering CPG brands to remain adaptive, minimize risks, and remain competitive in the current dynamic market."
With so many variables at play, no company can predict the final impact of the potential Trump tariffs, so American companies should start planning for all potential outcomes at once, according to a statement from Nari Viswanathan, senior director of supply chain strategy at Coupa Software. Faced with layers of disruption—with the possible tariffs coming on top of pre-existing geopolitical conflicts and security risks—logistics hubs and businesses must prepare for any what-if scenario. In fact, the strongest companies will have scenarios planned as far out as the next three to five years, Viswanathan said.
Grocery shoppers at select IGA, Price Less, and Food Giant stores will soon be able to use an upgraded in-store digital commerce experience, since store chain operator Houchens Food Group said it would deploy technology from eGrowcery, provider of a retail food industry white-label digital commerce platform.
Kentucky-based Houchens Food Group, which owns and operates more than 400 grocery, convenience, hardware/DIY, and foodservice locations in 15 states, said the move would empower retailers to rethink how and when to engage their shoppers best.
“At HFG we are focused on technology vendors that allow for highly targeted and personalized customer experiences, data-driven decision making, and e-commerce capabilities that do not interrupt day to day customer service at store level. We are thrilled to partner with eGrowcery to assist us in targeting the right audience with the right message at the right time,” Craig Knies, Chief Marketing Officer of Houchens Food Group, said in a release.
Michigan-based eGrowcery, which operates both in the United States and abroad, says it gives retail groups like Houchens Food Group the ability to provide a white-label e-commerce platform to the retailers it supplies, and integrate the program into the company’s overall technology offering. “Houchens Food Group is a great example of an organization that is working hard to simultaneously enhance its technology offering, engage shoppers through more channels and alleviate some of the administrative burden for its staff,” Patrick Hughes, CEO of eGrowcery, said.
The 40-acre solar facility in Gentry, Arkansas, includes nearly 18,000 solar panels and 10,000-plus bi-facial solar modules to capture sunlight, which is then converted to electricity and transmitted to a nearby electric grid for Carroll County Electric. The facility will produce approximately 9.3M kWh annually and utilize net metering, which helps transfer surplus power onto the power grid.
Construction of the facility began in 2024. The project was managed by NextEra Energy and completed by Verogy. Both Trio (formerly Edison Energy) and Carroll Electric Cooperative Corporation provided ongoing consultation throughout planning and development.
“By commissioning this solar facility, J.B. Hunt is demonstrating our commitment to enhancing the communities we serve and to investing in economically viable practices aimed at creating a more sustainable supply chain,” Greer Woodruff, executive vice president of safety, sustainability and maintenance at J.B. Hunt, said in a release. “The annual amount of clean energy generated by the J.B. Hunt Solar Facility will be equivalent to that used by nearly 1,200 homes. And, by drawing power from the sun and not a carbon-based source, the carbon dioxide kept from entering the atmosphere will be equivalent to eliminating 1,400 passenger vehicles from the road each year.”