With four months to go until DOT enforces the "Hours of Service" rule, the experts' advice to the supply chain is prepare to comply, or prepare to park it.
Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
If the value of a government regulation is measured by how much its stakeholders hate it, the Federal Motor Carrier Safety Administration's (FMCSA) rule governing a truck driver's hours of service—known simply as "HOS"—is giving U.S. taxpayers maximum bang for their buck.
Carriers loathe the regulations because they cut into their productivity and require more resources to move the same amount of freight they handle now. Shippers fear them because they could be forced to reconfigure their manufacturing and distribution networks if they want to get their goods to market in a timely fashion. Drivers claim the rules curtail their ability to earn a living and force rest upon them when they don't need it. State regulators worry that carriers will put more trucks on the road to offset the productivity losses, straining their enforcement capabilities. Some in Congress argue the rule creates a safety hazard by forcing commercial drivers onto the highways at the same time as millions of morning rush-hour commuters.
Even those who pushed for changes in the nine-year-old statute aren't happy with the revised product. Safety advocacy groups think the new regulations fall short by not reducing the number of hours a driver spends behind the wheel. The Teamsters union, which in theory should favor the rules because they could foster more driver hiring, is unhappy about the various class exemptions—such as those for grape haulers—which it says will put fatigued drivers on the road when they should be resting.
The rules are set, however, and barring court action to block or delay their progress, enforcement begins July 1, 18 months after the rules were crafted and 16 months after they took effect. Late last week, the FMCSA denied a request by various manufacturing, shipper, and carrier groups for a three-month delay in the July 1 enforcement date, saying the groups didn't propose a valid reason for delaying the compliance date and that the public would be denied three months of enhanced safety if their request was granted.
In its December 2011 rules, FMCSA left unchanged a key provision allowing 11 hours of continuous drive time after a driver has spent 10 consecutive hours off duty. But it reduced a driver's seven-day workweek to 70 hours from 82, a 15-percent cut.
For the first time ever, drivers will have limits placed on their traditional 34-hour minimum restart period, requiring it to occur once every seven days and to include two rest periods between 1 a.m. and 5 a.m. over two consecutive days. Drivers are also now mandated to take a 30-minute break before driving more than eight hours.
The pros and cons will be debated March 15 before a federal appeals court in Washington that is all too familiar with the legal squabbles surrounding the case; the FMCSA has been sued over the rules three times in the past decade, and the December rules were a product of an out-of-court settlement mandating a rewrite.
The focus of the March oral arguments will undoubtedly be the controversial 34-hour restart provision. The language is also the subject of an FMCSA field study mandated by last year's transport reauthorization law to determine if the costs of the provision outweigh its purported benefits. The study is to be finished in September, though no one expects the findings to impact the law unless the study arrives at conclusions the agency isn't expecting.
The rule changes will yield $160 million to $280 million of annual "net benefits," according to estimates published on the agency's website. Most of those benefits are expected to be in improved driver wellness and performance. Critics, including the American Trucking Associations, the group representing major for-hire truckers, said the agency based its estimate on a series of concocted and unjustifiable assumptions.
There is concern the two overnight rest periods will force drivers to rest during lightly congested overnight hours when they would normally be on the road. This will result in a commingling of big trucks with millions of morning rush-hour commuters. In addition, drivers' regular work routines will be skewed because they will be forced to stay off the road even if their bodily rhythms don't demand it, according to Todd Spencer, executive director of the Owner-Operator Independent Drivers Association.
"Drivers need flexibility in the hours they have so they can rest when they need to rest," he said. "Fatigue isn't always predictable. Some days, you feel like you need that rest. Some days, you feel that you do not."
SPLIT DECISION
Opponents can take comfort in the FMCSA's uneven history of defending its positions in court. HOS regulations have been delayed before, and they could be delayed again, they reason. But a court suffering from "HOS fatigue" could simply defer to the agency's judgment and decide not to stay the enforcement.
Whichever direction the legal worm turns, it is unlikely a ruling will come sooner than late spring or early summer, according to Thomas E. Bray, HOS expert at J.J. Keller & Associates Inc., a Neenah, Wis.-based consultancy working with carriers to prepare for the changes.
Bray said many carrier clients are taking a wait-and-see approach, refusing to commit time and resources to meet a deadline that may not come to pass. However, should the court refuse to stay the order, then carriers who haven't prepared will have precious little time to ramp up, he warned.
Bray added that those carriers may need to tell shippers their network is no longer capable of moving their freight in the way the shippers are accustomed to. For businesses who maintain low inventories and use trucks to support just-in-time replenishment and distribution, the effect could be severe, he said.
Even those who think the courts may order a delay of some kind believe the time for discussing the topic is over, and the trucking supply chain needs to get busy.
"This is one of those issues that is easy to sit around and complain about, but we're past that," said Derek J. Leathers, president and COO of Omaha, Neb.-based truckload carrier Werner Enterprises. For his part, Leathers expects the rhetoric leading up to the enforcement date to become so heated that it will compel the court to impose a delay.
Measured by capacity reductions, the productivity loss to truckers is expected to be 2 to 3 percent on the low end, and "worse on the high-end," according to Leathers. Michael P. Regan, president of Elmhurst, Ill.-based consultancy TranzAct Technologies, said based on conversations with multiple carriers, he estimates the reduction in miles will run from 7 to 8 percent for tandem drivers, to 9 to 12 percent for solo drivers.
Eric Starks, head of Nashville, Ind.-based consultancy FTR Associates, expects a significant tightening of capacity at least through the rest of the year if enforcement takes effect as scheduled. This will lead to a pricing pop as carriers use driver capacity rationalization— the higher costs of paying existing drivers and finding new ones—to raise freight rates, he predicted. Ironically, the higher prices will benefit all carriers whether they are ready on July 1 or not, Starks said.
Gary Palmer, senior director of transportation for True Value Co., a Chicago-based cooperative that runs a private fleet serving 5,000 company-owned hardware, equipment rental, and lawn and garden stores, is expecting a 3- to 5-percent reduction in his company's route capabilities, and a 2- to 3-percent rise in operating costs.
Palmer said the magnitude of the adjustments will depend on overall economic conditions and the willingness of the stores—which are independently owned and which receive shipments on fixed delivery schedules—to work with the company to reconfigure their routes. So far, some of the storeowners have been cooperative, while others haven't, he said.
The consensus is that the rules will mostly impact truckload drivers operating over long distances. However, less-than-truckload (LTL) carriers will be affected as well, according to Bray.
For example, if an LTL driver operating between hubs or between terminals makes a 2 a.m. delivery on a Monday, finishes the shift at that time and starts the 34-hour clock, the driver would have to wait until after 5 a.m. on Thursday to return to the road, Bray said. That's because the requirement for two consecutive days of rest between 1 and 5 a.m. nullifies the driver's ability to operate on Tuesday and Wednesday, he added.
Donald A. Osterberg, senior vice president of safety and security for Green Bay, Wis.-based truckload and logistics giant Schneider National Inc., predicted that enforcement would begin July 1 as scheduled. "Two months ago, I wouldn't have said that," Osterberg said in an interview in early January.
Osterberg argued the appellate court is "HOS-weary" and will bow to the FMCSA's opinion regarding the best balance between safety and economics. To prepare, Schneider is reconfiguring the routes operated by the portion of its fleet providing dedicated capacity and miles to customers, he said.
In a post-2013 HOS world, Osterberg said, shippers must reframe their service expectations of their carrier partners and accept some friction in the supply chain as a cost of doing business and keeping the roads safe.
"The shipper's view has always been that 'The drivers will figure it out,'" he said. "The belief was that the driver was the elastic link in the supply chain. Well, the driver link is becoming inelastic."
Osterberg said the advent of electronic logging with on-board recorders has reduced the use of paper-based logs, thus making it impossible for drivers to be creative with their trip reports. In addition, the launch of CSA 2010, the FMCSA initiative to identify and winnow out unsafe drivers, holds drivers and their carriers accountable for proper logging and HOS compliance, he said.
The rule's enforcement could also mark a turning point in trucking's role in the supply chain, according to Osterberg.
"Historic levels of service are not achievable or sustainable," he said. "We've trained a generation of supply chain professionals to believe that inventory is bad. It's time to slow the supply chain down, both from a safety and productivity standpoint."
SAFETY FIRST
The paramount concern is the well-being of all who use the nation's highways and roads. Since trucking deregulation in 1980, annual truck-related fatalities—based on miles traveled—have been cut in half, according to National Highway Traffic Safety Administration (NHTSA) data. In 2010, there were 3,484 large trucks involved in fatal crashes, compared with 4,902 in 2004. There were nearly 2.6 million more "large" trucks—those with a gross vehicle weight of more than 10,000 pounds—registered in 2010 than in 2004, NHTSA said.
In 2010, 3,675 Americans were killed in crashes involving large trucks, a 9-percent increase over 2009 fatalities, NHTSA said. The increase came despite NHTSA data showing that 200,000 fewer big trucks were registered in 2010 than in 2009.
Opponents of the new rules contend they go too far to address a problem that is already well on its way to being fixed. Despite occasional upward blips, the long-term trend in truck-related deaths is down, they said.
However, Osterberg said the status quo is far from good enough. "Can we say that because there's been a historical improvement, that 3,675 deaths—or about 10 truck-related fatalities a day—is somehow OK?" he asked. "The numbers are better, but they are not acceptable. It's still too high."
How not to get HOSed
With the clock ticking down to the scheduled July 1 enforcement of the new driver "Hours of Service" rule, shippers and carriers that are acting—or not acting—on the assumption the courts will delay the process could be making a potentially costly wager.
On one hand, there have been delays before, and the decibel level surrounding the current rules could get so loud that the court will stay them again. On the other, courts have been known to stand aside simply because they are tired of hearing the same case time and again. The dispute over driver work hours has repeatedly come before the U.S. Court of Appeals in Washington over the past decade.
The court could take the position that as the government's truck safety experts, the Federal Motor Carrier Safety Administration (FMCSA) has done a thorough job of balancing safety and economic imperatives. The judges may also reason that the industry has been given ample time—16 months since the rule was adopted in February 2012—to adjust.
Experts said it's critical for both sides to drop the hyperbole and hand-wringing about the rules, and start performing a detailed analysis of what their operations will look like in a post-July 1 world. "You need to study the data and simulate where the biggest pain points will be," said Derek J. Leathers, president and CEO of truckload carrier Werner Enterprises Inc.
For Werner, that pain point will be the new requirement that drivers take a 30-minute break before driving more than eight hours. The provision will force many Werner drivers off the road during their trips, potentially causing service delays.
Leathers said the carrier has ramped up its investment in trailers to ensure an abundance of equipment to match with rigs and drivers. In addition, Werner has equipped its fleet with electronic on-board recorders, or EOBRs, devices that monitor a truck's location to ensure a driver's HOS compliance. "Without EOBRs, it would be difficult to get an accurate read" on a driver's status, Leathers said.
Thomas E. Bray, HOS expert at consultancy J.J. Keller & Associates Inc., advised carriers to pull driver logs to determine which drivers have a pattern of behavior that would be at odds with the new rules. Fleet managers should then quantify the impact of the rules on operations and operational capacity, Bray said.
Bray suggested carriers "test drive" an operation benchmarked to the new rules but based on their customers' current distribution patterns. Carriers and shippers can then discuss the impact on the customers' supply chains if there are no operational changes, and what modifications need to be made to ensure the timely delivery of goods after July 1, he said.
If necessary, shippers and carriers should begin looking for additional capacity, no easy task in a market already constrained by the shortage of qualified drivers in some areas. Bray stressed that such capacity needs to be ready to roll on July 1.
Donald A. Osterberg, senior vice president of safety and security at truckload and logistics giant Schneider National Inc., said shippers could significantly aid matters by giving drivers better access to facilities for rest, tendering freight at earlier intervals, and examining possible changes in their own route schedules.
Above all, shippers need to view trucking as a round-the-clock operation, Osterberg said. "You can no longer look at it as being open from 7: 30 a.m. to 5 p.m.," he said. "Trucking today is a 24/7 business."
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."
IT projects can be daunting, especially when the project involves upgrading a warehouse management system (WMS) to support an expansive network of warehousing and logistics facilities. Global third-party logistics service provider (3PL) CJ Logistics experienced this first-hand recently, embarking on a WMS selection process that would both upgrade performance and enhance security for its U.S. business network.
The company was operating on three different platforms across more than 35 warehouse facilities and wanted to pare that down to help standardize operations, optimize costs, and make it easier to scale the business, according to CIO Sean Moore.
Moore and his team started the WMS selection process in late 2023, working with supply chain consulting firm Alpine Supply Chain Solutions to identify challenges, needs, and goals, and then to select and implement the new WMS. Roughly a year later, the 3PL was up and running on a system from Körber Supply Chain—and planning for growth.
SECURING A NEW SOLUTION
Leaders from both companies explain that a robust WMS is crucial for a 3PL's success, as it acts as a centralized platform that allows seamless coordination of activities such as inventory management, order fulfillment, and transportation planning. The right solution allows the company to optimize warehouse operations by automating tasks, managing inventory levels, and ensuring efficient space utilization while helping to boost order processing volumes, reduce errors, and cut operational costs.
CJ Logistics had another key criterion: ensuring data security for its wide and varied array of clients, many of whom rely on the 3PL to fill e-commerce orders for consumers. Those clients wanted assurance that consumers' personally identifying information—including names, addresses, and phone numbers—was protected against cybersecurity breeches when flowing through the 3PL's system. For CJ Logistics, that meant finding a WMS provider whose software was certified to the appropriate security standards.
"That's becoming [an assurance] that our customers want to see," Moore explains, adding that many customers wanted to know that CJ Logistics' systems were SOC 2 compliant, meaning they had met a standard developed by the American Institute of CPAs for protecting sensitive customer data from unauthorized access, security incidents, and other vulnerabilities. "Everybody wants that level of security. So you want to make sure the system is secure … and not susceptible to ransomware.
"It was a critical requirement for us."
That security requirement was a key consideration during all phases of the WMS selection process, according to Michael Wohlwend, managing principal at Alpine Supply Chain Solutions.
"It was in the RFP [request for proposal], then in demo, [and] then once we got to the vendor of choice, we had a deep-dive discovery call to understand what [security] they have in place and their plan moving forward," he explains.
Ultimately, CJ Logistics implemented Körber's Warehouse Advantage, a cloud-based system designed for multiclient operations that supports all of the 3PL's needs, including its security requirements.
GOING LIVE
When it came time to implement the software, Moore and his team chose to start with a brand-new cold chain facility that the 3PL was building in Gainesville, Georgia. The 270,000-square-foot facility opened this past November and immediately went live running on the Körber WMS.
Moore and Wohlwend explain that both the nature of the cold chain business and the greenfield construction made the facility the perfect place to launch the new software: CJ Logistics would be adding customers at a staggered rate, expanding its cold storage presence in the Southeast and capitalizing on the location's proximity to major highways and railways. The facility is also adjacent to the future Northeast Georgia Inland Port, which will provide a direct link to the Port of Savannah.
"We signed a 15-year lease for the building," Moore says. "When you sign a long-term lease … you want your future-state software in place. That was one of the key [reasons] we started there.
"Also, this facility was going to bring on one customer after another at a metered rate. So [there was] some risk reduction as well."
Wohlwend adds: "The facility plus risk reduction plus the new business [element]—all made it a good starting point."
The early benefits of the WMS include ease of use and easy onboarding of clients, according to Moore, who says the plan is to convert additional CJ Logistics facilities to the new system in 2025.
"The software is very easy to use … our employees are saying they really like the user interface and that you can find information very easily," Moore says, touting the partnership with Alpine and Körber as key to making the project a success. "We are on deck to add at least four facilities at a minimum [this year]."