Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
In 2011, the nation's business logistics system had one of those years that people won't feel the need to forget—but they won't feel the urge to remember either.
The 23rd annual "State of Logistics Report," which chronicled the nation's logistics output for the year, showed a modest change over 2010 totals. U.S. logistics costs reached $1.28 trillion, a 6.6-percent increase over 2010 levels and a 17 percent increase over the trough in 2009 as the U.S. grappled with the financial crisis and subsequent recession. (Total logistics costs are calculated by adding together business inventory costs, transportation costs, shipper-related costs, and logistics administration costs.)
Logistics costs as a percentage of nominal gross domestic product (GDP), a ratio often cited to measure the supply chain's efficiency in moving the nation's output, rose to 8.5 percent in 2011, up slightly from 8.3 percent in 2010. In 2009, the figure dropped to 7.8 percent.
In the 1990s, as the nation's supply chain was shaking off the yokes of rail and truck regulation and bringing free-market processes to bear on the marketplace, a ratio in the single digits was hailed as a breakthrough in logistics productivity.
Over the past three years, however, a low ratio has come to underscore a significant decline in shipping expenditures and transportation costs as shippers and carriers downshifted in response to a severe decline in economic activity from the levels of five or six years ago.
The findings of the 2011 report, which were released June 13 in Washington, D.C., paralleled what turned out to be a static year for the nation's economy. After a year of peaks and valleys, U.S. economic activity ended 2011 relatively flat over 2010 levels, with GDP growth rising by an anemic 1.7 percent.
Correspondingly, the freight transport industry started the year with strong gains in volumes and significantly higher freight payments through its first half, according to the report. However, the economy began to slow down in July, with the only sign of strength being an earlier-than-normal buildup of inventories ahead of the July 4 holiday, the report said.
Overall, Rosalyn Wilson, the report's author, called 2011 a "rather unremarkable year" for logistics statistics. Still, her 25-page analysis was sprinkled with more optimistic comments than were found in the last two distinctly downbeat reports.
"Things have not been especially robust in the first half of 2012," she wrote. "However, there are enough signs of improvement that [the] economy really does seem to be on the way up."
A GOOD YEAR FOR RAIL
For 2011, transportation "costs"—or revenues generated by freight carriers—rose 6.2 percent over 2010 levels. But that increase came from higher freight rates and not increased volumes, the report said. Rates increased broadly in 2011 and largely held their ground, allowing trucking companies in particular to recover some of their increased operating expenses, the report stated. However, higher labor, equipment, and insurance costs still ate up a good chunk of those gains, according to the report.
In the transportation industry, the big winners for the year appeared to be railroads and third-party logistics providers. Third-party logistics providers—which account for a large portion of the report's "freight forwarder" category—posted a 10.9 percent year-over-year revenue gain, substantially surpassing its pre-recession levels, the report said. Rail revenues, in aggregate, climbed 15.3 percent year-over-year largely on the back of increased demand for their intermodal offerings.
For years, large truckers have used rail intermodal to reduce their costs of managing an over-the-road fleet. For the first time ever, mid-sized truckers began doing the same in 2011, the report said.
Wilson said the railroads are well positioned to capitalize on the prospects for tightening truck capacity likely to continue through 2012 and in coming years. Wilson advised shippers and intermediaries to be prepared for fewer trucks, fewer drivers, and fewer trucking companies in the marketplace.
"I urge everyone to begin making contingency plans for the day you cannot get a truck," she wrote. "The railroads are standing by with a great offer and have the capacity to take up the slack."
Rick J. Jackson, executive vice president of Mast Logistics, a unit of Columbus, Ohio-based retailer Limited Brands, Inc., said the reliability of intermodal service has improved to the point that his company is comfortable moving expensive garments with the railroads.
"In past years, we may have been reluctant [to use intermodal], but now we've found that their services have become more reliable for time-sensitive goods," Jackson said in comments at the Washington event.
Not every segment of the transportation industry fared as well however. Ocean and airfreight carriers did relatively poorly in 2011, the report said. A decline in ocean fright demand—especially for what turned out to be a nonexistent peak pre-holiday shipping season—led to a relatively small gain in containerized volumes, the report said. Traffic rose by between 1 and 5 percent over 2010 levels, depending on the port surveyed, the report said.
Airfreight revenue fell 2 percent year-over-year due to weakness in domestic demand and a decline in overall international ton-mile traffic.
STABLE INVENTORY-TO-SALES RATIO
Overall inventory carrying costs (another key part of total logistics cost) rose 7.6 percent year-over-year, according the report. Inventory carrying costs are calculated as the investment in all business inventory plus interest; taxes, obsolence, depreciation, and insurance; and warehousing costs. The investment in all business inventories in 2011 rose to $2.1 trillion, an 8 percent increase over 2010, according to the report. The increase in inventory levels also resulted in an 8.2-percent jump in insurance, depreciation, taxes, and obsolescence. Warehousing costs rose by 7.6 percent, as greater demand for inventory capacity pushed rents up.
The higher costs and rising demand offset the benefits of declining interest rates for holding inventories, the report said. Interest costs in 2011 dropped 31.4 percent from already historically low levels. Indeed if last year's interest levels were replaced with those from 2005, logistics costs in 2011 would have increased by close to $70 billion, the report said.
The retail inventory-to-sales ratio (which measures the percentage of inventories a company currently has on hand to support its current level of sales) stood at 1.27 at the end of 2011. This is a marked reduction from the high levels in 2009 when the ratio spiked to 1.49 as final sales dropped dramatically during the recession.
The current ratio underscores retailers' success in keeping their inventories lean and requiring their suppliers only to deliver the product they need at that point in time, according to the report. Wilson said the ratio is likely to remain stable as retailers leverage better processes and increasingly sophisticated information technology to more accurately calibrate inventories with end consumer demand.
Additionally, U.S. exports rose 14.5 percent to $2.1 trillion, paced by record gains in exports of manufactured goods, the report said. Domestic industrial production of consumer goods rose 2.7 percent in 2011, compared to a 0.8 percent gain in 2010 over prior-year levels.
The "State of Logistics Report" is produced for the Council of Supply Chain Management Professionals (CSCMP) and sponsored by Penske Logistics.
Artificial intelligence (AI) and data science were hot business topics in 2024 and will remain on the front burner in 2025, according to recent research published in AI in Action, a series of technology-focused columns in the MIT Sloan Management Review.
In Five Trends in AI and Data Science for 2025, researchers Tom Davenport and Randy Bean outline ways in which AI and our data-driven culture will continue to shape the business landscape in the coming year. The information comes from a range of recent AI-focused research projects, including the 2025 AI & Data Leadership Executive Benchmark Survey, an annual survey of data, analytics, and AI executives conducted by Bean’s educational firm, Data & AI Leadership Exchange.
The five trends range from the promise of agentic AI to the struggle over which C-suite role should oversee data and AI responsibilities. At a glance, they reveal that:
Leaders will grapple with both the promise and hype around agentic AI. Agentic AI—which handles tasks independently—is on the rise, in the form of generative AI bots that can perform some content-creation tasks. But the authors say it will be a while before such tools can handle major tasks—like make a travel reservation or conduct a banking transaction.
The time has come to measure results from generative AI experiments. The authors say very few companies are carefully measuring productivity gains from AI projects—particularly when it comes to figuring out what their knowledge-based workers are doing with the freed-up time those projects provide. Doing so is vital to profiting from AI investments.
The reality about data-driven culture sets in. The authors found that 92% of survey respondents feel that cultural and change management challenges are the primary barriers to becoming data- and AI-driven—indicating that the shift to AI is about much more than just the technology.
Unstructured data is important again. The ability to apply Generative AI tools to manage unstructured data—such as text, images, and video—is putting a renewed focus on getting all that data into shape, which takes a whole lot of human effort. As the authors explain “organizations need to pick the best examples of each document type, tag or graph the content, and get it loaded into the system.” And many companies simply aren’t there yet.
Who should run data and AI? Expect continued struggle. Should these roles be concentrated on the business or tech side of the organization? Opinions differ, and as the roles themselves continue to evolve, the authors say companies should expect to continue to wrestle with responsibilities and reporting structures.
Shippers today are praising an 11th-hour contract agreement that has averted the threat of a strike by dockworkers at East and Gulf coast ports that could have frozen container imports and exports as soon as January 16.
The agreement came late last night between the International Longshoremen’s Association (ILA) representing some 45,000 workers and the United States Maritime Alliance (USMX) that includes the operators of port facilities up and down the coast.
Details of the new agreement on those issues have not yet been made public, but in the meantime, retailers and manufacturers are heaving sighs of relief that trade flows will continue.
“Providing certainty with a new contract and avoiding further disruptions is paramount to ensure retail goods arrive in a timely manner for consumers. The agreement will also pave the way for much-needed modernization efforts, which are essential for future growth at these ports and the overall resiliency of our nation’s supply chain,” Gold said.
The next step in the process is for both sides to ratify the tentative agreement, so negotiators have agreed to keep those details private in the meantime, according to identical statements released by the ILA and the USMX. In their joint statement, the groups called the six-year deal a “win-win,” saying: “This agreement protects current ILA jobs and establishes a framework for implementing technologies that will create more jobs while modernizing East and Gulf coasts ports – making them safer and more efficient, and creating the capacity they need to keep our supply chains strong. This is a win-win agreement that creates ILA jobs, supports American consumers and businesses, and keeps the American economy the key hub of the global marketplace.”
The breakthrough hints at broader supply chain trends, which will focus on the tension between operational efficiency and workforce job protection, not just at ports but across other sectors as well, according to a statement from Judah Levine, head of research at Freightos, a freight booking and payment platform. Port automation was the major sticking point leading up to this agreement, as the USMX pushed for technologies to make ports more efficient, while the ILA opposed automation or semi-automation that could threaten jobs.
"This is a six-year détente in the tech-versus-labor tug-of-war at U.S. ports," Levine said. “Automation remains a lightning rod—and likely one we’ll see in other industries—but this deal suggests a cautious path forward."
Editor's note: This story was revised on January 9 to include additional input from the ILA, USMX, and Freightos.
The overall national industrial real estate vacancy rate edged higher in the fourth quarter, although it still remains well below pre-pandemic levels, according to an analysis by Cushman & Wakefield.
Vacancy rates shrunk during the pandemic to historically low levels as e-commerce sales—and demand for warehouse space—boomed in response to massive numbers of people working and living from home. That frantic pace is now cooling off but real estate demand remains elevated from a long-term perspective.
“We've witnessed an uptick among firms looking to lease larger buildings to support their omnichannel fulfillment strategies and maintain inventory for their e-commerce, wholesale, and retail stock. This trend is not just about space, but about efficiency and customer satisfaction,” Jason Tolliver, President, Logistics & Industrial Services, said in a release. “Meanwhile, we're also seeing a flurry of activity to support forward-deployed stock models, a strategy that keeps products closer to the market they serve and where customers order them, promising quicker deliveries and happier customers.“
The latest figures show that industrial vacancy is likely nearing its peak for this cooling cycle in the coming quarters, Cushman & Wakefield analysts said.
Compared to the third quarter, the vacancy rate climbed 20 basis points to 6.7%, but that level was still 30 basis points below the 10-year, pre-pandemic average. Likewise, overall net absorption in the fourth quarter—a term for the amount of newly developed property leased by clients—measured 36.8 million square feet, up from the 33.3 million square feet recorded in the third quarter, but down 20% on a year-over-year basis.
In step with those statistics, real estate developers slowed their plans to erect more buildings. New construction deliveries continued to decelerate for the second straight quarter. Just 85.3 million square feet of new industrial product was completed in the fourth quarter, down 8% quarter-over-quarter and 48% versus one year ago.
Likewise, only four geographic markets saw more than 20 million square feet of completions year-to-date, compared to 10 markets in 2023. Meanwhile, as construction starts remained tempered overall, the under-development pipeline has continued to thin out, dropping by 36% annually to its lowest level (290.5 million square feet) since the third quarter of 2018.
Despite the dip in demand last quarter, the market for industrial space remains relatively healthy, Cushman & Wakefield said.
“After a year of hesitancy, logistics is entering a new, sustained growth phase,” Tolliver said. “Corporate capital is being deployed to optimize supply chains, diversify networks, and minimize potential risks. What's particularly encouraging is the proactive approach of retailers, wholesalers, and 3PLs, who are not just reacting to the market, but shaping it. 2025 will be a year characterized by this bias for action.”
The three companies say the deal will allow clients to both define ideal set-ups for new warehouses and to continuously enhance existing facilities with Mega, an Nvidia Omniverse blueprint for large-scale industrial digital twins. The strategy includes a digital twin powered by physical AI – AI models that embody principles and qualities of the physical world – to improve the performance of intelligent warehouses that operate with automated forklifts, smart cameras and automation and robotics solutions.
The partners’ approach will take advantage of digital twins to plan warehouses and train robots, they said. “Future warehouses will function like massive autonomous robots, orchestrating fleets of robots within them,” Jensen Huang, founder and CEO of Nvidia, said in a release. “By integrating Omniverse and Mega into their solutions, Kion and Accenture can dramatically accelerate the development of industrial AI and autonomy for the world’s distribution and logistics ecosystem.”
Kion said it will use Nvidia’s technology to provide digital twins of warehouses that allows facility operators to design the most efficient and safe warehouse configuration without interrupting operations for testing. That includes optimizing the number of robots, workers, and automation equipment. The digital twin provides a testing ground for all aspects of warehouse operations, including facility layouts, the behavior of robot fleets, and the optimal number of workers and intelligent vehicles, the company said.
In that approach, the digital twin doesn’t stop at simulating and testing configurations, but it also trains the warehouse robots to handle changing conditions such as demand, inventory fluctuation, and layout changes. Integrated with Kion’s warehouse management software (WMS), the digital twin assigns tasks like moving goods from buffer zones to storage locations to virtual robots. And powered by advanced AI, the virtual robots plan, execute, and refine these tasks in a continuous loop, simulating and ultimately optimizing real-world operations with infinite scenarios, Kion said.
Under terms of the deal, Sick and Endress+Hauser will each hold 50% of a joint venture called "Endress+Hauser SICK GmbH+Co. KG," which will strengthen the development and production of analyzer and gas flow meter technologies. According to Sick, its gas flow meters make it possible to switch to low-emission and non-fossil energy sources, for example, and the process analyzers allow reliable monitoring of emissions.
As part of the partnership, the product solutions manufactured together will now be marketed by Endress+Hauser, allowing customers to use a broader product portfolio distributed from a single source via that company’s global sales centers.
Under terms of the contract between the two companies—which was signed in the summer of 2024— around 800 Sick employees located in 42 countries will transfer to Endress+Hauser, including workers in the global sales and service units of Sick’s “Cleaner Industries” division.
“This partnership is a perfect match,” Peter Selders, CEO of the Endress+Hauser Group, said in a release. “It creates new opportunities for growth and development, particularly in the sustainable transformation of the process industry. By joining forces, we offer added value to our customers. Our combined efforts will make us faster and ultimately more successful than if we acted alone. In this case, one and one equals more than two.”
According to Sick, the move means that its current customers will continue to find familiar Sick contacts available at Endress+Hauser for consulting, sales, and service of process automation solutions. The company says this approach allows it to focus on its core business of factory and logistics automation to meet global demand for automation and digitalization.
Sick says its core business has always been in factory and logistics automation, which accounts for more than 80% of sales, and this area remains unaffected by the new joint venture. In Sick’s view, automation is crucial for industrial companies to secure their productivity despite limited resources. And Sick’s sensor solutions are a critical part of industrial automation, which increases productivity through artificial intelligence and the digital networking of production and supply chains.