Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
The consensus in the trucking industry is that the less-than-truckload (LTL) segment will be
able to avoid the imminent problem of finding and keeping qualified drivers. That's because unlike
long-haul truckload drivers, who can be away from their families for weeks at a time, LTL drivers, who
run over shorter distances and are generally home the same or next day, achieve a better work-life
balance.
A top executive of the nation's largest LTL carrier may not argue with the rationale. But his
comments at an industry forum last Tuesday would indicate that he would disagree with the consensus.
Patrick L. Reed, executive vice president and chief operating officer of FedEx Freight, the LTL
arm of Memphis-based FedEx Corp., said all truckers will confront a shrinking driver pool
as the impact of new government safety regulations and the aging of the driver workforce
combine to reduce the supply of labor in the market.
Reed's comments might seem like an overreaction considering that FedEx Freight's annual
driver turnover rate stands at about 7 percent, compared with the much-larger truckload industry's
turnover of between 90 and 100 percent. Another factor keeping LTL turnover low is that drivers
generally get paid, on average, about $10,000 a year more than their truckload counterparts.
Still, Reed said the industry at large is already having trouble finding drivers to meet
present-day freight demand, not to mention enough labor to transport the higher volumes
projected through the rest of the decade.
The industry currently has a shortage of about 100,000 drivers, according to Noël Perry, head
of consultancy Transport Fundamentals Inc. Perry said the new wave of safety regulations, such as the
"CSA 2010" carrier performance measure and
proposed changes to driver hours-of-service regulations, will require 400,000 drivers to be hired over
the next five years to offset attrition from retirements as well as forced and unforced departures.
Perry expects the shortage to peak in late 2013 at 250,000 drivers.
In response to the looming shortage, Reed said, FedEx Freight plans to aggressively push its
in-house training program, which began in April 2000 and has so far graduated 3,036 drivers.
More than 500 are expected to graduate this year, according to Reed. Nearly three-quarters of all
graduates since the program's launch are still with FedEx Freight, according to company estimates.
COMPLIANCE CHALLENGES
Steve Wutke, vice president of sales and marketing at Springfield, Mo.-based Prime Inc., a leading
truckload carrier specializing in refrigerated transport, endorsed CSA 2010, the federal government's
complex and controversial carrier grading system designed to force marginal or unsafe drivers off the
roads. However, CSA's long-term benefits can't mask the near-term uncertainty as the trucking industry struggles to understand its workings and its impact, Wutke added.
"It will be a tough journey to get" to compliance, said Wutke. He also stressed the importance of
truckers investing the resources to equip their rigs with electronic on-board recorders, saying it's
the only way for companies to ensure their drivers are complying with the federal hours-of-service rule.
On-board recorders, known in the trade as EOBRs, are capable of real-time tracking of truckers and
drivers. Language mandating the use of EOBRs, which has been estimated to cost
the industry about $2 billion, is included in the Senate's recently passed version of legislation
reauthorizing federal transport funding programs.
Critics of EOBRs, notably the trade group representing independent owner-operator drivers, said
the technology is a waste of money, does little or nothing to improve safety, and is used by trucking
management to harass drivers in order to squeeze more productivity out of them.
The devices only monitor truck and driver status when the wheels are moving, and don't take into
account a driver's long waiting times at shipping docks prior to loading or unloading freight,
according to the Owner-Operator Independent Drivers Association.
The group said electronic recorders are no more reliable than the traditional paper logbooks for
tracking drivers' whereabouts during their hours of service.
COST HIKES AHEAD
As the cumulative cost of higher fuel prices, asset inflation, labor shortages, and government
compliance begins to course through the supply chain, truckers are bracing for an 8- to 10-percent
annual increase in their fleet operating expenses for the foreseeable future. The challenge for
carriers, as well as third-party logisticians, is to educate shippers on the impact of these issues
and explain to them why they can no longer budget less for transportation services on a year-over-year
basis.
"I have customers tell me, 'I understand fuel [increases], but I don't understand the rest of it,'"
said Scott McWilliams, executive chairman of OHL, a billion dollar 3PL based in Brenéwood, Tenn.
Logistics real estate developer Prologis today named a new chief executive, saying the company’s current president, Dan Letter, will succeed CEO and co-founder Hamid Moghadam when he steps down in about a year.
After retiring on January 1, 2026, Moghadam will continue as San Francisco-based Prologis’ executive chairman, providing strategic guidance. According to the company, Moghadam co-founded Prologis’ predecessor, AMB Property Corporation, in 1983. Under his leadership, the company grew from a startup to a global leader, with a successful IPO in 1997 and its merger with ProLogis in 2011.
Letter has been with Prologis since 2004, and before being president served as global head of capital deployment, where he had responsibility for the company’s Investment Committee, deployment pipeline management, and multi-market portfolio acquisitions and dispositions.
Irving F. “Bud” Lyons, lead independent director for Prologis’ Board of Directors, said: “We are deeply grateful for Hamid’s transformative leadership. Hamid’s 40-plus-year tenure—starting as an entrepreneurial co-founder and evolving into the CEO of a major public company—is a rare achievement in today’s corporate world. We are confident that Dan is the right leader to guide Prologis in its next chapter, and this transition underscores the strength and continuity of our leadership team.”
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."