Peter Bradley is an award-winning career journalist with more than three decades of experience in both newspapers and national business magazines. His credentials include seven years as the transportation and supply chain editor at Purchasing Magazine and six years as the chief editor of Logistics Management.
The prospects are much better for trucking companies than they were two years ago. Yet those responsible for running those companies still have concerns about competitive and regulatory issues.
A panel of four trucking executives speaking at the annual NASSTRAC conference in Orlando, Fla., this week outlined some of the issues they're watching closely.
Rob Estes, president of Estes Express Lines, said he expected 2012 to be a good year for his company.
"We're emerging from the most challenging time in my 35 years in the business," he said. The recession, he said, forced less-than-truckload (LTL) carriers like his to look for ways to become more efficient. Trucking companies that survived the recession are stronger now as a result of these operational improvements.
However, the competitive landscape still remains difficult, according to Estes. "We're competing with thoroughbreds now," he said.
Jack Holmes, president of UPS Freight, the LTL arm of UPS Inc., said he appeared on a similar panel five years ago and the other panelists' companies are now out of business. He agreed with Estes that efficiency efforts have made the industry's survivors stronger.
Some of the issues facing carriers, Holmes said, include managing growing freight volumes from Mexico as customers bring some sourcing back to North America, discerning how the Panama Canal could affect shipping patterns, managing the flow of goods from ports as a new generation of large vessels comes on line, and adapting to changing distribution models from many customers.
He told the group that UPS Freight has shifted the way it works with third parties, aligning itself with those it considers strategic partners and severing relations with 100 or more of those who treat trucking service as a commodity.
He also urged shippers to keep an eye on developments in hours-of-service regulations. While the recently revised rule allows a driver to work for 11 hours, Anne E. Ferro, the administrator of the Federal Motor Carrier Safety Administration, favors rolling that back to 10, he said. That could prove a major disruption to distribution networks, as those networks are largely designed to align with how far freight can move in a day.
REGULATORY CONSTRAINTS
William J. Logue, president and CEO of FedEx Freight, the LTL arm of FedEx Corp., contended that while some level of regulation is important, the industry is now overregulated in some areas. "That strains our ability to make progress," he said.
He added that the industry and the nation have to continue to seek ways to reduce dependence on foreign oil. He said FedEx Freight would soon be testing tractors powered by liquefied natural gas. But part of the solution, he said, could come from productivity improvements if Congress would allow them.
In particular, he said, allowing carriers to haul double 33-foot trailers would increase productivity substantially. (Those trailers, called pups in the industry, are now limited to 28 feet.)
However, there is virtually no chance of such language becoming law, especially after the nation's leading trucking trade association urged members of the House of Representatives to remove a provision calling for longer, heavier equipment from any final House draft of highway funding legislation.
Logue called on Congress to break the more than two year logjam over highway funding. But he appeared pessimistic about prospects for a bill this year. "We don't have willing partners right now," he said. "We keep putting Band-Aids on it." The current extension of transport funding programs runs until June 30; it is the ninth extension since the last law expired in September 2009.
The costs of congestion and delays caused by infrastructure problems, Holmes added, are carried not just by truckers, but also by shippers and ultimately consumers.
Roy Slagle, who became president and CEO of LTL carrier ABF Freight System Inc. in January, also cited the highway bill as a key priority of the industry. "The trucking industry is willing to pay more in taxes to support repairing our infrastructure," he said. "I'd ask you to engage your members of Congress on this."
But Estes warned that proposals to pay for improvements through new tolls instead of higher fuel taxes could harm the industry. He pointed to a proposal to add tolls to Interstate 81 in Virginia that would increase carrier costs by 31 cents a mile as one such threat.
Logistics real estate developer Prologis today named a new chief executive, saying the company’s current president, Dan Letter, will succeed CEO and co-founder Hamid Moghadam when he steps down in about a year.
After retiring on January 1, 2026, Moghadam will continue as San Francisco-based Prologis’ executive chairman, providing strategic guidance. According to the company, Moghadam co-founded Prologis’ predecessor, AMB Property Corporation, in 1983. Under his leadership, the company grew from a startup to a global leader, with a successful IPO in 1997 and its merger with ProLogis in 2011.
Letter has been with Prologis since 2004, and before being president served as global head of capital deployment, where he had responsibility for the company’s Investment Committee, deployment pipeline management, and multi-market portfolio acquisitions and dispositions.
Irving F. “Bud” Lyons, lead independent director for Prologis’ Board of Directors, said: “We are deeply grateful for Hamid’s transformative leadership. Hamid’s 40-plus-year tenure—starting as an entrepreneurial co-founder and evolving into the CEO of a major public company—is a rare achievement in today’s corporate world. We are confident that Dan is the right leader to guide Prologis in its next chapter, and this transition underscores the strength and continuity of our leadership team.”
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."