From minor changes in packaging to wholesale DC network redesigns, savvy companies are leaving few stones unturned in their quest to cut fuel expenses.
Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
At tech titan Hewlett-Packard Co., a program to redesign the packaging for notebook computers has trimmed package weight by 8 percent and increased the number of boxes per pallet by 25 percent—a move that has reduced the number of trucks needed and, by extension, the company's fuel costs.
At home improvement giant Lowe's Companies Inc., an initiative to increase private fleet utilization has allowed the retailer to use 4,900 fewer trailers to ship the same product quantities, cutting the company's annual vehicle miles traveled by 1.3 million and slashing its diesel fuel consumption by 285,000 gallons.
At mega-retailer Kohl's Department Stores, a re-engineered truck backhaul program has cut empty miles by creating nearly 19,000 backhaul trips from stores to distribution centers. By filling trailers with vendor merchandise returning to its DCs, Kohl's eliminates 3.6 million miles of formerly empty truck hauls.
Businesses are leaving few stones unturned in their quest to cut fuel expenses. Whether it's a minor tweak in product packaging or a wholesale distribution network redesign, they're finding ways to root out inefficiencies and reduce their fuel spend. For all their progress to date, however, it seems there's always more they could do. Significant opportunities still lie ahead to achieve the often-entwined benefits of lower fuel expenditures and carbon emission reductions, experts say. "There is a lot of low-hanging fruit out there," says Judy Glazer, director of global social and environmental responsibility at HP.
HP's own efforts to harvest that low-hanging fruit have extended well beyond its packaging redesign. The electronics company has also made changes to its distribution operations that will help conserve fuel. For instance, the high-tech giant, which each day ships more than 1 million products worldwide, says on its Web site that it has expanded its use of plastic pallets, which are 70 percent lighter than traditional wood pallets and which cost less to ship. (The company did not provide specifics on the extent of the initiative.)
HP has also re-jiggered its distribution network to reduce fuel consumption, according to its Web site. For instance, last year, the company restructured its operation so that Chinese-made inkjet printers imported through the Port of Long Beach, Calif., are received at a DC on the U.S. West Coast rather than in Memphis, Tenn., where they were handled in the past. The net effect has been to reduce vehicle miles traveled from the port of entry to the distribution point for the shipments.
Calm before the storm
HP, Lowe's, and Kohl's are hardly alone. Following last year's unprecedented oil price run-up to $147 a barrel in July (which was followed by an equally violent collapse to the $30-a-barrel level), interest in fuel-saving initiatives has been running high. Although oil prices have now settled into a trading range of between $60 and $70 a barrel, the transportation community remains wary. And many companies appear to be moving proactively to at least mitigate the damage from higher future oil prices while the current environment remains reasonably benign.
Last year's oil shocks exacted a particularly heavy toll on asset-based service providers. Truck fleets spent $151 billion on fuel in 2008, a whopping $36 billion increase from 2007 and more than double the amount spent in 2004, according to the American Trucking Associations.
Although diesel prices today stand at about $2.50 a gallon, almost 50 percent below the all-time high of $4.76 a gallon recorded in July 2008, carriers haven't forgotten last summer's pain at the pump. Like their shipper customers, they're taking advantage of what some believe is the calm before the next oil price storm to put fuel conservation initiatives in place.
For example, 3PD, a Marietta, Ga., company that provides pickups and "last mile" deliveries from retail stores and distribution centers to consumer residences, has refined its transportation model to limit the distance between pickup and delivery points on the average route to no more than 12 miles. Prior to last year's fierce run-up in oil prices and the subsequent economic downturn, the average distance between 3PD's stops was 21 miles.
Russell A. Marzen, executive vice president, warehousing and logistics, says the tweaking allows 3PD to maximize the number of pickups and deliveries in a typical day—the company's retailer clients pay it by the stop—while minimizing fuel burn. "It is simply not sufficient for us if we can't get the distance between stops down to 12 miles or less," says Marzen. He adds that the company continually strives to compress the distances even further, no small feat given the increasing demand it is experiencing for its services.
Helping hand
Truckers are also turning to technology in their quest to conserve fuel. For example, fuel optimization software, which directs truck drivers to the best locations to purchase their fuel, became a hot property during the long, hot summer of 2008.
The software remains in demand even though diesel prices have cooled off. On Aug. 4, truckload carrier Knight Transportation Inc. announced it had installed "IDSC ExpertFuel," a software program that Knight licensed from TMW Systems, a Cleveland-based developer. Phoenix-based Knight said it uses the software across its 35 regional operating centers.
"Whether diesel prices are high or low, pennies per gallon make a huge difference for our fleet," David Jackson, Knight's CFO, said in a statement. (Knight operates more than 3,700 trucks.) TMW customers generally save between 4 and 11 cents per gallon for each truck, said TMW Vice President David Schildmeyer.
Another solution, and one that seems quite basic, is addressing driver habits. Dedicated contract trucker Ruan Transport Inc., which consumes between 80 million and 85 million gallons of diesel fuel each year, says the difference between the behaviors of a competent and an incompetent driver is equivalent to a 30-percent swing in fuel spend per year.
Not surprisingly, Ruan puts driver training at the top of its priority list. "We believe that if you are safe, you are also efficient," said Jim Mulvenna, Ruan's vice president of administration and safety, in a recent webinar.
Other truckers have taken a similar tack. At carrier Stan Koch & Sons Trucking Inc., a program to reward drivers who reduce vehicle idle times helped the company cut idling by 75 percent from 2005 through 2007. Trucker Covenant Transport Inc. has taken a slightly different approach to the same problem: It charges drivers an hourly fee for idling in excess of a pre-set maximum level.
As these programs show, there are many ways to attack the oil monster. Which is a good thing, for companies will want to have plenty of arrows in the quiver for the next time they face the beast.
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."
IT projects can be daunting, especially when the project involves upgrading a warehouse management system (WMS) to support an expansive network of warehousing and logistics facilities. Global third-party logistics service provider (3PL) CJ Logistics experienced this first-hand recently, embarking on a WMS selection process that would both upgrade performance and enhance security for its U.S. business network.
The company was operating on three different platforms across more than 35 warehouse facilities and wanted to pare that down to help standardize operations, optimize costs, and make it easier to scale the business, according to CIO Sean Moore.
Moore and his team started the WMS selection process in late 2023, working with supply chain consulting firm Alpine Supply Chain Solutions to identify challenges, needs, and goals, and then to select and implement the new WMS. Roughly a year later, the 3PL was up and running on a system from Körber Supply Chain—and planning for growth.
SECURING A NEW SOLUTION
Leaders from both companies explain that a robust WMS is crucial for a 3PL's success, as it acts as a centralized platform that allows seamless coordination of activities such as inventory management, order fulfillment, and transportation planning. The right solution allows the company to optimize warehouse operations by automating tasks, managing inventory levels, and ensuring efficient space utilization while helping to boost order processing volumes, reduce errors, and cut operational costs.
CJ Logistics had another key criterion: ensuring data security for its wide and varied array of clients, many of whom rely on the 3PL to fill e-commerce orders for consumers. Those clients wanted assurance that consumers' personally identifying information—including names, addresses, and phone numbers—was protected against cybersecurity breeches when flowing through the 3PL's system. For CJ Logistics, that meant finding a WMS provider whose software was certified to the appropriate security standards.
"That's becoming [an assurance] that our customers want to see," Moore explains, adding that many customers wanted to know that CJ Logistics' systems were SOC 2 compliant, meaning they had met a standard developed by the American Institute of CPAs for protecting sensitive customer data from unauthorized access, security incidents, and other vulnerabilities. "Everybody wants that level of security. So you want to make sure the system is secure … and not susceptible to ransomware.
"It was a critical requirement for us."
That security requirement was a key consideration during all phases of the WMS selection process, according to Michael Wohlwend, managing principal at Alpine Supply Chain Solutions.
"It was in the RFP [request for proposal], then in demo, [and] then once we got to the vendor of choice, we had a deep-dive discovery call to understand what [security] they have in place and their plan moving forward," he explains.
Ultimately, CJ Logistics implemented Körber's Warehouse Advantage, a cloud-based system designed for multiclient operations that supports all of the 3PL's needs, including its security requirements.
GOING LIVE
When it came time to implement the software, Moore and his team chose to start with a brand-new cold chain facility that the 3PL was building in Gainesville, Georgia. The 270,000-square-foot facility opened this past November and immediately went live running on the Körber WMS.
Moore and Wohlwend explain that both the nature of the cold chain business and the greenfield construction made the facility the perfect place to launch the new software: CJ Logistics would be adding customers at a staggered rate, expanding its cold storage presence in the Southeast and capitalizing on the location's proximity to major highways and railways. The facility is also adjacent to the future Northeast Georgia Inland Port, which will provide a direct link to the Port of Savannah.
"We signed a 15-year lease for the building," Moore says. "When you sign a long-term lease … you want your future-state software in place. That was one of the key [reasons] we started there.
"Also, this facility was going to bring on one customer after another at a metered rate. So [there was] some risk reduction as well."
Wohlwend adds: "The facility plus risk reduction plus the new business [element]—all made it a good starting point."
The early benefits of the WMS include ease of use and easy onboarding of clients, according to Moore, who says the plan is to convert additional CJ Logistics facilities to the new system in 2025.
"The software is very easy to use … our employees are saying they really like the user interface and that you can find information very easily," Moore says, touting the partnership with Alpine and Körber as key to making the project a success. "We are on deck to add at least four facilities at a minimum [this year]."