From minor changes in packaging to wholesale DC network redesigns, savvy companies are leaving few stones unturned in their quest to cut fuel expenses.
Mark Solomon joined DC VELOCITY as senior editor in August 2008, and was promoted to his current position on January 1, 2015. He has spent more than 30 years in the transportation, logistics and supply chain management fields as a journalist and public relations professional. From 1989 to 1994, he worked in Washington as a reporter for the Journal of Commerce, covering the aviation and trucking industries, the Department of Transportation, Congress and the U.S. Supreme Court. Prior to that, he worked for Traffic World for seven years in a similar role. From 1994 to 2008, Mr. Solomon ran Media-Based Solutions, a public relations firm based in Atlanta. He graduated in 1978 with a B.A. in journalism from The American University in Washington, D.C.
At tech titan Hewlett-Packard Co., a program to redesign the packaging for notebook computers has trimmed package weight by 8 percent and increased the number of boxes per pallet by 25 percent—a move that has reduced the number of trucks needed and, by extension, the company's fuel costs.
At home improvement giant Lowe's Companies Inc., an initiative to increase private fleet utilization has allowed the retailer to use 4,900 fewer trailers to ship the same product quantities, cutting the company's annual vehicle miles traveled by 1.3 million and slashing its diesel fuel consumption by 285,000 gallons.
At mega-retailer Kohl's Department Stores, a re-engineered truck backhaul program has cut empty miles by creating nearly 19,000 backhaul trips from stores to distribution centers. By filling trailers with vendor merchandise returning to its DCs, Kohl's eliminates 3.6 million miles of formerly empty truck hauls.
Businesses are leaving few stones unturned in their quest to cut fuel expenses. Whether it's a minor tweak in product packaging or a wholesale distribution network redesign, they're finding ways to root out inefficiencies and reduce their fuel spend. For all their progress to date, however, it seems there's always more they could do. Significant opportunities still lie ahead to achieve the often-entwined benefits of lower fuel expenditures and carbon emission reductions, experts say. "There is a lot of low-hanging fruit out there," says Judy Glazer, director of global social and environmental responsibility at HP.
HP's own efforts to harvest that low-hanging fruit have extended well beyond its packaging redesign. The electronics company has also made changes to its distribution operations that will help conserve fuel. For instance, the high-tech giant, which each day ships more than 1 million products worldwide, says on its Web site that it has expanded its use of plastic pallets, which are 70 percent lighter than traditional wood pallets and which cost less to ship. (The company did not provide specifics on the extent of the initiative.)
HP has also re-jiggered its distribution network to reduce fuel consumption, according to its Web site. For instance, last year, the company restructured its operation so that Chinese-made inkjet printers imported through the Port of Long Beach, Calif., are received at a DC on the U.S. West Coast rather than in Memphis, Tenn., where they were handled in the past. The net effect has been to reduce vehicle miles traveled from the port of entry to the distribution point for the shipments.
Calm before the storm
HP, Lowe's, and Kohl's are hardly alone. Following last year's unprecedented oil price run-up to $147 a barrel in July (which was followed by an equally violent collapse to the $30-a-barrel level), interest in fuel-saving initiatives has been running high. Although oil prices have now settled into a trading range of between $60 and $70 a barrel, the transportation community remains wary. And many companies appear to be moving proactively to at least mitigate the damage from higher future oil prices while the current environment remains reasonably benign.
Last year's oil shocks exacted a particularly heavy toll on asset-based service providers. Truck fleets spent $151 billion on fuel in 2008, a whopping $36 billion increase from 2007 and more than double the amount spent in 2004, according to the American Trucking Associations.
Although diesel prices today stand at about $2.50 a gallon, almost 50 percent below the all-time high of $4.76 a gallon recorded in July 2008, carriers haven't forgotten last summer's pain at the pump. Like their shipper customers, they're taking advantage of what some believe is the calm before the next oil price storm to put fuel conservation initiatives in place.
For example, 3PD, a Marietta, Ga., company that provides pickups and "last mile" deliveries from retail stores and distribution centers to consumer residences, has refined its transportation model to limit the distance between pickup and delivery points on the average route to no more than 12 miles. Prior to last year's fierce run-up in oil prices and the subsequent economic downturn, the average distance between 3PD's stops was 21 miles.
Russell A. Marzen, executive vice president, warehousing and logistics, says the tweaking allows 3PD to maximize the number of pickups and deliveries in a typical day—the company's retailer clients pay it by the stop—while minimizing fuel burn. "It is simply not sufficient for us if we can't get the distance between stops down to 12 miles or less," says Marzen. He adds that the company continually strives to compress the distances even further, no small feat given the increasing demand it is experiencing for its services.
Helping hand
Truckers are also turning to technology in their quest to conserve fuel. For example, fuel optimization software, which directs truck drivers to the best locations to purchase their fuel, became a hot property during the long, hot summer of 2008.
The software remains in demand even though diesel prices have cooled off. On Aug. 4, truckload carrier Knight Transportation Inc. announced it had installed "IDSC ExpertFuel," a software program that Knight licensed from TMW Systems, a Cleveland-based developer. Phoenix-based Knight said it uses the software across its 35 regional operating centers.
"Whether diesel prices are high or low, pennies per gallon make a huge difference for our fleet," David Jackson, Knight's CFO, said in a statement. (Knight operates more than 3,700 trucks.) TMW customers generally save between 4 and 11 cents per gallon for each truck, said TMW Vice President David Schildmeyer.
Another solution, and one that seems quite basic, is addressing driver habits. Dedicated contract trucker Ruan Transport Inc., which consumes between 80 million and 85 million gallons of diesel fuel each year, says the difference between the behaviors of a competent and an incompetent driver is equivalent to a 30-percent swing in fuel spend per year.
Not surprisingly, Ruan puts driver training at the top of its priority list. "We believe that if you are safe, you are also efficient," said Jim Mulvenna, Ruan's vice president of administration and safety, in a recent webinar.
Other truckers have taken a similar tack. At carrier Stan Koch & Sons Trucking Inc., a program to reward drivers who reduce vehicle idle times helped the company cut idling by 75 percent from 2005 through 2007. Trucker Covenant Transport Inc. has taken a slightly different approach to the same problem: It charges drivers an hourly fee for idling in excess of a pre-set maximum level.
As these programs show, there are many ways to attack the oil monster. Which is a good thing, for companies will want to have plenty of arrows in the quiver for the next time they face the beast.
Congestion on U.S. highways is costing the trucking industry big, according to research from the American Transportation Research Institute (ATRI), released today.
The group found that traffic congestion on U.S. highways added $108.8 billion in costs to the trucking industry in 2022, a record high. The information comes from ATRI’s Cost of Congestion study, which is part of the organization’s ongoing highway performance measurement research.
Total hours of congestion fell slightly compared to 2021 due to softening freight market conditions, but the cost of operating a truck increased at a much higher rate, according to the research. As a result, the overall cost of congestion increased by 15% year-over-year—a level equivalent to more than 430,000 commercial truck drivers sitting idle for one work year and an average cost of $7,588 for every registered combination truck.
The analysis also identified metropolitan delays and related impacts, showing that the top 10 most-congested states each experienced added costs of more than $8 billion. That list was led by Texas, at $9.17 billion in added costs; California, at $8.77 billion; and Florida, $8.44 billion. Rounding out the top 10 list were New York, Georgia, New Jersey, Illinois, Pennsylvania, Louisiana, and Tennessee. Combined, the top 10 states account for more than half of the trucking industry’s congestion costs nationwide—52%, according to the research.
The metro areas with the highest congestion costs include New York City, $6.68 billion; Miami, $3.2 billion; and Chicago, $3.14 billion.
ATRI’s analysis also found that the trucking industry wasted more than 6.4 billion gallons of diesel fuel in 2022 due to congestion, resulting in additional fuel costs of $32.1 billion.
ATRI used a combination of data sources, including its truck GPS database and Operational Costs study benchmarks, to calculate the impacts of trucking delays on major U.S. roadways.
There’s a photo from 1971 that John Kent, professor of supply chain management at the University of Arkansas, likes to show. It’s of a shaggy-haired 18-year-old named Glenn Cowan grinning at three-time world table tennis champion Zhuang Zedong, while holding a silk tapestry Zhuang had just given him. Cowan was a member of the U.S. table tennis team who participated in the 1971 World Table Tennis Championships in Nagoya, Japan. Story has it that one morning, he overslept and missed his bus to the tournament and had to hitch a ride with the Chinese national team and met and connected with Zhuang.
Cowan and Zhuang’s interaction led to an invitation for the U.S. team to visit China. At the time, the two countries were just beginning to emerge from a 20-year period of decidedly frosty relations, strict travel bans, and trade restrictions. The highly publicized trip signaled a willingness on both sides to renew relations and launched the term “pingpong diplomacy.”
Kent, who is a senior fellow at the George H. W. Bush Foundation for U.S.-China Relations, believes the photograph is a good reminder that some 50-odd years ago, the economies of the United States and China were not as tightly interwoven as they are today. At the time, the Nixon administration was looking to form closer political and economic ties between the two countries in hopes of reducing chances of future conflict (and to weaken alliances among Communist countries).
The signals coming out of Washington and Beijing are now, of course, much different than they were in the early 1970s. Instead of advocating for better relations, political rhetoric focuses on the need for the U.S. to “decouple” from China. Both Republicans and Democrats have warned that the U.S. economy is too dependent on goods manufactured in China. They see this dependency as a threat to economic strength, American jobs, supply chain resiliency, and national security.
Supply chain professionals, however, know that extricating ourselves from our reliance on Chinese manufacturing is easier said than done. Many pundits push for a “China + 1” strategy, where companies diversify their manufacturing and sourcing options beyond China. But in reality, that “plus one” is often a Chinese company operating in a different country or a non-Chinese manufacturer that is still heavily dependent on material or subcomponents made in China.
This is the problem when supply chain decisions are made on a global scale without input from supply chain professionals. In an article in the Arkansas Democrat-Gazette, Kent argues that, “The discussions on supply chains mainly take place between government officials who typically bring many other competing issues and agendas to the table. Corporate entities—the individuals and companies directly impacted by supply chains—tend to be under-represented in the conversation.”
Kent is a proponent of what he calls “supply chain diplomacy,” where experts from academia and industry from the U.S. and China work collaboratively to create better, more efficient global supply chains. Take, for example, the “Peace Beans” project that Kent is involved with. This project, jointly formed by Zhejiang University and the Bush China Foundation, proposes balancing supply chains by exporting soybeans from Arkansas to tofu producers in China’s Yunnan province, and, in return, importing coffee beans grown in Yunnan to coffee roasters in Arkansas. Kent believes the operation could even use the same transportation equipment.
The benefits of working collaboratively—instead of continuing to build friction in the supply chain through tariffs and adversarial relationships—are numerous, according to Kent and his colleagues. They believe it would be much better if the two major world economies worked together on issues like global inflation, climate change, and artificial intelligence.
And such relations could play a significant role in strengthening world peace, particularly in light of ongoing tensions over Taiwan. Because, as Kent writes, “The 19th-century idea that ‘When goods don’t cross borders, soldiers will’ is as true today as ever. Perhaps more so.”
Hyster-Yale Materials Handling today announced its plans to fulfill the domestic manufacturing requirements of the Build America, Buy America (BABA) Act for certain portions of its lineup of forklift trucks and container handling equipment.
That means the Greenville, North Carolina-based company now plans to expand its existing American manufacturing with a targeted set of high-capacity models, including electric options, that align with the needs of infrastructure projects subject to BABA requirements. The company’s plans include determining the optimal production location in the United States, strategically expanding sourcing agreements to meet local material requirements, and further developing electric power options for high-capacity equipment.
As a part of the 2021 Infrastructure Investment and Jobs Act, the BABA Act aims to increase the use of American-made materials in federally funded infrastructure projects across the U.S., Hyster-Yale says. It was enacted as part of a broader effort to boost domestic manufacturing and economic growth, and mandates that federal dollars allocated to infrastructure – such as roads, bridges, ports and public transit systems – must prioritize materials produced in the USA, including critical items like steel, iron and various construction materials.
Hyster-Yale’s footprint in the U.S. is spread across 10 locations, including three manufacturing facilities.
“Our leadership is fully invested in meeting the needs of businesses that require BABA-compliant material handling solutions,” Tony Salgado, Hyster-Yale’s chief operating officer, said in a release. “We are working to partner with our key domestic suppliers, as well as identifying how best to leverage our own American manufacturing footprint to deliver a competitive solution for our customers and stakeholders. But beyond mere compliance, and in line with the many areas of our business where we are evolving to better support our customers, our commitment remains steadfast. We are dedicated to delivering industry-leading standards in design, durability and performance — qualities that have become synonymous with our brands worldwide and that our customers have come to rely on and expect.”
In a separate move, the U.S. Environmental Protection Agency (EPA) also gave its approval for the state to advance its Heavy-Duty Omnibus Rule, which is crafted to significantly reduce smog-forming nitrogen oxide (NOx) emissions from new heavy-duty, diesel-powered trucks.
Both rules are intended to deliver health benefits to California citizens affected by vehicle pollution, according to the environmental group Earthjustice. If the state gets federal approval for the final steps to become law, the rules mean that cars on the road in California will largely be zero-emissions a generation from now in the 2050s, accounting for the average vehicle lifespan of vehicles with internal combustion engine (ICE) power sold before that 2035 date.
“This might read like checking a bureaucratic box, but EPA’s approval is a critical step forward in protecting our lungs from pollution and our wallets from the expenses of combustion fuels,” Paul Cort, director of Earthjustice’s Right To Zero campaign, said in a release. “The gradual shift in car sales to zero-emissions models will cut smog and household costs while growing California’s clean energy workforce. Cutting truck pollution will help clear our skies of smog. EPA should now approve the remaining authorization requests from California to allow the state to clean its air and protect its residents.”
However, the truck drivers' industry group Owner-Operator Independent Drivers Association (OOIDA) pushed back against the federal decision allowing the Omnibus Low-NOx rule to advance. "The Omnibus Low-NOx waiver for California calls into question the policymaking process under the Biden administration's EPA. Purposefully injecting uncertainty into a $588 billion American industry is bad for our economy and makes no meaningful progress towards purported environmental goals," (OOIDA) President Todd Spencer said in a release. "EPA's credibility outside of radical environmental circles would have been better served by working with regulated industries rather than ramming through last-minute special interest favors. We look forward to working with the Trump administration's EPA in good faith towards achievable environmental outcomes.”
Editor's note:This article was revised on December 18 to add reaction from OOIDA.
A Canadian startup that provides AI-powered logistics solutions has gained $5.5 million in seed funding to support its concept of creating a digital platform for global trade, according to Toronto-based Starboard.
The round was led by Eclipse, with participation from previous backers Garuda Ventures and Everywhere Ventures. The firm says it will use its new backing to expand its engineering team in Toronto and accelerate its AI-driven product development to simplify supply chain complexities.
According to Starboard, the logistics industry is under immense pressure to adapt to the growing complexity of global trade, which has hit recent hurdles such as the strike at U.S. east and gulf coast ports. That situation calls for innovative solutions to streamline operations and reduce costs for operators.
As a potential solution, Starboard offers its flagship product, which it defines as an AI-based transportation management system (TMS) and rate management system that helps mid-sized freight forwarders operate more efficiently and win more business. More broadly, Starboard says it is building the virtual infrastructure for global trade, allowing freight companies to leverage AI and machine learning to optimize operations such as processing shipments in real time, reconciling invoices, and following up on payments.
"This investment is a pivotal step in our mission to unlock the power of AI for our customers," said Sumeet Trehan, Co-Founder and CEO of Starboard. "Global trade has long been plagued by inefficiencies that drive up costs and reduce competitiveness. Our platform is designed to empower SMB freight forwarders—the backbone of more than $20 trillion in global trade and $1 trillion in logistics spend—with the tools they need to thrive in this complex ecosystem."