With a deadline less than three years away, a team of U.S. Army specialists is racing to bring the Iraqi Army up to speed on military logistics. Despite a Humvee-load of challenges, it's on track to meet that goal.
Steve Geary is adjunct faculty at the University of Tennessee's Haaslam College of Business and is a lecturer at The Gordon Institute at Tufts University. He is the President of the Supply Chain Visions family of companies, consultancies that work across the government sector. Steve is a contributing editor at DC Velocity, and editor-at-large for CSCMP's Supply Chain Quarterly.
At a U.S. military outpost some 60 miles northwest of Baghdad, the U.S. Army's First Sustainment
Brigade is engaged in a little-publicized but crucially important part of the program to bring U.S.
forces home from Iraq.
The brigade has the job of helping the Iraqi Army develop something it currently lacks—a
logistics capability.
Before they can safely exit, the coalition forces must ensure that they're leaving behind a
self-reliant Iraqi Security Force—one with a solid grasp of military logistics. The First's
mission is to provide support for that effort and an umbrella while the instruction is under way,
and it has less than three years to pull it off. Now that's a training challenge!
The First is located at Camp Taji, a former base for the Republican Guard. It has a complement of
85 soldiers divided into four Logistics Training and Advisory Teams that work with Iraqi units of
some 1,200 men.
The teams partner with Iraq's Taji Location Command and General Transportation Regiment
(GTR), which is at the center of the emerging logistics capability. Since Sept. 1, the GTR has had
the responsibility of distributing all classes of supplies to location commands positioned
throughout Iraq as well as maintenance facilities at Taji and Rustamiyah in eastern Baghdad.
Capt. Audrey Iriberri was one of the soldiers at the heart of the effort. The Manhattan native
and 2005 graduate of the U.S. Military Academy at West Point served as deputy commander of
one of the First Brigade's advisory teams and worked with the command staff of the Iraqi
Army's Taji Location Command before returning home late last year.
Speaking to DC VELOCITY while still deployed in Iraq, Iriberri said that to be successful, the
American advisers have to understand the way the Iraqi Army works. "Iraqi Army logistics is
very centralized on the leaders," she explained. "All of their supply, maintenance, and transportation
orders come from the top, from the Ministry of Defense." She described the Iraqi soldiers
the First mentors as a group with a very diverse mix of experience—ranging from veteran
officers to brand-new privates.
According to Iriberri, providing advice in this context requires flexibility. "It is a little bit
of adopting some of the new techniques that they have seen used in coalition logistics and also
using some of the doctrine that they have established in their old army."
The challenge, she added, is learning the Iraqi approach, accepting it for what it is, and resisting
the impulse "to impose what we believe is right and what works in our army [on the Iraqis]." The
goal, she emphasized, is to "make them stress their own system and find their own solution—an Iraqi solution to an Iraqi problem."
Iriberri was optimistic about the prospects for success. "The Iraqi Army has put its best foot
forward in trying to re-create its logistics system," she said. "[For example,] the Taji third-line
maintenance facility commander has been in the maintenance field his entire career, over 20 years,
and the same with the transportation officers."
Training from the back seat
Capt. Iriberri's task was often a delicate one. She was a junior
captain who dealt with Iraqi colonels and generals, which required more than a little tact and
diplomacy.
Asked about a typical day, Capt. Iriberri said her workday frequently began with a visit to
General Sabah, with an interpreter in tow. "General Sabah would insist on having chai [tea]," she
said. "We would have tea and I would ask, 'When is the GTR arriving on Taji? Is the GTR arriving on
Taji? How many people are coming with them, and how many vehicles are coming with them? Do they have
a place to live? Does that place have beds? Does that place have power? How will they eat?' So a lot
of it was just figuring out life support for the unit."
Her goal, she said, was to find out "to what extent that commander had doctrine already set in
his mind and [come up with] a standard operating procedure for his unit to figure out what kind of
training support we would be required to provide." Using the information she gleaned from her
discussions with the general, Iriberri would determine whether the advisory team needed to provide
technical assistance in establishing procedures from scratch, or if the team needed to learn an Iraqi
system so it could identify areas for support. Training could then be precisely targeted to specific
tasks, such as hand and arm signals for safety or appropriate tie-downs on vehicles to prevent
rollovers.
Often, her role included gaining the confidence of Iraqi officers. "I could tell how a situation
was going to go because every time I was introduced to an Iraqi officer, I extended my hand," she
said. "There were times when they didn't take it, and that is fine. I just knew how it was going to
go. It didn't change how I dealt with them as an American officer, so I would continue with what I
had to say, what my business was, what command I represented, and what kind of support we would be
able to provide. At the end of the conversation, I would always extend my hand again and never in
the time I was there did the conversation end without a handshake."
Putting U.S. mentors out of a job
Each meeting can be seen as a small step toward the larger goal of ensuring that the GTR is prepared
to handle critical army logistics on its own when the U.S. forces inevitably depart.
Capt. Donna Johnson, who has served as the Logistics Training Assessment Team officer in charge
for the GTR, laid out the objectives in a prepared statement released by the Army last fall. "The
purpose of GTR will be to push critical supplies from the ports of embarkation, such
as the seaport, airport, and neighboring countries, to the Taji National Depot on Camp Taji," she
said. "From there, they transport equipment to the 12 location commands all over Iraq, which means
the GTR has a huge role in getting the supplies distributed throughout the Iraqi theater of
operations."
In that same press release, a commander of the GTR, a colonel who goes by the single name
Muhammad, added, "We will transport supplies, vehicle parts from the border of Jordan, Syria, and
Kuwait or any border to the depot here on Taji for distribution to Iraqi Army location
commands. The mission is to improve the movement of supplies, parts, and troops needed to help
sustain the soldiers of the Iraqi Army."
Asked about the progress to date, Iriberri sounded like a proud parent, describing the GTR as
"genuinely self-reliant in executing certain tasks. They receive their missions from the Ministry
of Defense. They go outside the wire with their own convoy security elements. They execute and
return without incident. So, in terms of the missions they have received so far, they are doing well
without coalition support outside the wire.
"So many times you hear that the Iraqi Army is not ready to execute things on its own. But there
is success. The GTR is the first and only unit of its kind—completely Iraqi run. We are not
physically with them when they go outside the wire, but they have so far accomplished all of their
missions. So it is a very good news story."
Reflecting on her time in Iraq, Iriberri said, "I just want to let you know and let
people know that the Iraqi security forces are trying to better themselves and make
it so that the Americans are working themselves out of a job. We would like it
so that we could train the Iraqi Army and make it so that their system works for
them their way. That is it."
Penske said today that its facility in Channahon, Illinois, is now fully operational, and is predominantly powered by an onsite photovoltaic (PV) solar system, expected to generate roughly 80% of the building's energy needs at 200 KW capacity. Next, a Grand Rapids, Michigan, location will be also active in the coming months, and Penske's Linden, New Jersey, location is expected to go online in 2025.
And over the coming year, the Pennsylvania-based company will add seven more sites under its power purchase agreement with Sunrock Distributed Generation, retrofitting them with new PV solar systems which are expected to yield a total of roughly 600 KW of renewable energy. Those additional sites are all in California: Fresno, Hayward, La Mirada, National City, Riverside, San Diego, and San Leandro.
On average, four solar panel-powered Penske Truck Leasing facilities will generate an estimated 1-million-kilowatt hours (kWh) of renewable energy annually and will result in an emissions avoidance of 442 metric tons (MT) CO2e, which is equal to powering nearly 90 homes for one year.
"The initiative to install solar systems at our locations is a part of our company's LEED-certified facilities process," Ivet Taneva, Penske’s vice president of environmental affairs, said in a release. "Investing in solar has considerable economic impacts for our operations as well as the environmental benefits of further reducing emissions related to electricity use."
Overall, Penske Truck Leasing operates and maintains more than 437,000 vehicles and serves its customers from nearly 1,000 maintenance facilities and more than 2,500 truck rental locations across North America.
That challenge is one of the reasons that fewer shoppers overall are satisfied with their shopping experiences lately, Lincolnshire, Illinois-based Zebra said in its “17th Annual Global Shopper Study.”th Annual Global Shopper Study.” While 85% of shoppers last year were satisfied with both the in-store and online experiences, only 81% in 2024 are satisfied with the in-store experience and just 79% with online shopping.
In response, most retailers (78%) say they are investing in technology tools that can help both frontline workers and those watching operations from behind the scenes to minimize theft and loss, Zebra said.
Just 38% of retailers currently use AI-based prescriptive analytics for loss prevention, but a much larger 50% say they plan to use it in the next 1-3 years. That was followed by self-checkout cameras and sensors (45%), computer vision (46%), and RFID tags and readers (42%) that are planned for use within the next three years, specifically for loss prevention.
Those strategies could help improve the brick and mortar shopping experience, since 78% of shoppers say it’s annoying when products are locked up or secured within cases. Adding to that frustration is that it’s hard to find an associate while shopping in stores these days, according to 70% of consumers. In response, some just walk out; one in five shoppers has left a store without getting what they needed because a retail associate wasn’t available to help, an increase over the past two years.
The survey also identified additional frustrations faced by retailers and associates:
challenges with offering easy options for click-and-collect or returns, despite high shopper demand for them
the struggle to confirm current inventory and pricing
lingering labor shortages and increasing loss incidents, even as shoppers return to stores
“Many retailers are laying the groundwork to build a modern store experience,” Matt Guiste, Global Retail Technology Strategist, Zebra Technologies, said in a release. “They are investing in mobile and intelligent automation technologies to help inform operational decisions and enable associates to do the things that keep shoppers happy.”
The survey was administered online by Azure Knowledge Corporation and included 4,200 adult shoppers (age 18+), decision-makers, and associates, who replied to questions about the topics of shopper experience, device and technology usage, and delivery and fulfillment in store and online.
Supply chains are poised for accelerated adoption of mobile robots and drones as those technologies mature and companies focus on implementing artificial intelligence (AI) and automation across their logistics operations.
That’s according to data from Gartner’s Hype Cycle for Mobile Robots and Drones, released this week. The report shows that several mobile robotics technologies will mature over the next two to five years, and also identifies breakthrough and rising technologies set to have an impact further out.
Gartner’s Hype Cycle is a graphical depiction of a common pattern that arises with each new technology or innovation through five phases of maturity and adoption. Chief supply chain officers can use the research to find robotic solutions that meet their needs, according to Gartner.
Gartner, Inc.
The mobile robotic technologies set to mature over the next two to five years are: collaborative in-aisle picking robots, light-cargo delivery robots, autonomous mobile robots (AMRs) for transport, mobile robotic goods-to-person systems, and robotic cube storage systems.
“As organizations look to further improve logistic operations, support automation and augment humans in various jobs, supply chain leaders have turned to mobile robots to support their strategy,” Dwight Klappich, VP analyst and Gartner fellow with the Gartner Supply Chain practice, said in a statement announcing the findings. “Mobile robots are continuing to evolve, becoming more powerful and practical, thus paving the way for continued technology innovation.”
Technologies that are on the rise include autonomous data collection and inspection technologies, which are expected to deliver benefits over the next five to 10 years. These include solutions like indoor-flying drones, which utilize AI-enabled vision or RFID to help with time-consuming inventory management, inspection, and surveillance tasks. The technology can also alleviate safety concerns that arise in warehouses, such as workers counting inventory in hard-to-reach places.
“Automating labor-intensive tasks can provide notable benefits,” Klappich said. “With AI capabilities increasingly embedded in mobile robots and drones, the potential to function unaided and adapt to environments will make it possible to support a growing number of use cases.”
Humanoid robots—which resemble the human body in shape—are among the technologies in the breakthrough stage, meaning that they are expected to have a transformational effect on supply chains, but their mainstream adoption could take 10 years or more.
“For supply chains with high-volume and predictable processes, humanoid robots have the potential to enhance or supplement the supply chain workforce,” Klappich also said. “However, while the pace of innovation is encouraging, the industry is years away from general-purpose humanoid robots being used in more complex retail and industrial environments.”
An eight-year veteran of the Georgia company, Hakala will begin his new role on January 1, when the current CEO, Tero Peltomäki, will retire after a long and noteworthy career, continuing as a member of the board of directors, Cimcorp said.
According to Hakala, automation is an inevitable course in Cimcorp’s core sectors, and the company’s end-to-end capabilities will be crucial for clients’ success. In the past, both the tire and grocery retail industries have automated individual machines and parts of their operations. In recent years, automation has spread throughout the facilities, as companies want to be able to see their entire operation with one look, utilize analytics, optimize processes, and lead with data.
“Cimcorp has always grown by starting small in the new business segments. We’ve created one solution first, and as we’ve gained more knowledge of our clients’ challenges, we have been able to expand,” Hakala said in a release. “In every phase, we aim to bring our experience to the table and even challenge the client’s initial perspective. We are interested in what our client does and how it could be done better and more efficiently.”
Although many shoppers will
return to physical stores this holiday season, online shopping remains a driving force behind peak-season shipping challenges, especially when it comes to the last mile. Consumers still want fast, free shipping if they can get it—without any delays or disruptions to their holiday deliveries.
One disruptor that gets a lot of headlines this time of year is package theft—committed by so-called “porch pirates.” These are thieves who snatch parcels from front stairs, side porches, and driveways in neighborhoods across the country. The problem adds up to billions of dollars in stolen merchandise each year—not to mention headaches for shippers, parcel delivery companies, and, of course, consumers.
Given the scope of the problem, it’s no wonder online shoppers are worried about it—especially during holiday season. In its annual report on package theft trends, released in October, the
security-focused research and product review firm Security.org found that:
17% of Americans had a package stolen in the past three months, with the typical stolen parcel worth about $50. Some 44% said they’d had a package taken at some point in their life.
Package thieves poached more than $8 billion in merchandise over the past year.
18% of adults said they’d had a package stolen that contained a gift for someone else.
Ahead of the holiday season, 88% of adults said they were worried about theft of online purchases, with more than a quarter saying they were “extremely” or “very” concerned.
But it doesn’t have to be that way. There are some low-tech steps consumers can take to help guard against porch piracy along with some high-tech logistics-focused innovations in the pipeline that can protect deliveries in the last mile. First, some common-sense advice on avoiding package theft from the Security.org research:
Install a doorbell camera, which is a relatively low-cost deterrent.
Bring packages inside promptly or arrange to have them delivered to a secure location if no one will be at home.
Consider using click-and-collect options when possible.
If the retailer allows you to specify delivery-time windows, consider doing so to avoid having packages sit outside for extended periods.
These steps may sound basic, but they are by no means a given: Fewer than half of Americans consider the timing of deliveries, less than a third have a doorbell camera, and nearly one-fifth take no precautions to prevent package theft, according to the research.
Tech vendors are stepping up to help. One example is
Arrive AI, which develops smart mailboxes for last-mile delivery and pickup. The company says its Mailbox-as-a-Service (MaaS) platform will revolutionize the last mile by building a network of parcel-storage boxes that can be accessed by people, drones, or robots. In a nutshell: Packages are placed into a weatherproof box via drone, robot, driverless carrier, or traditional delivery method—and no one other than the rightful owner can access it.
Although the platform is still in development, the company already offers solutions for business clients looking to secure high-value deliveries and sensitive shipments. The health-care industry is one example: Arrive AI offers secure drone delivery of medical supplies, prescriptions, lab samples, and the like to hospitals and other health-care facilities. The platform provides real-time tracking, chain-of-custody controls, and theft-prevention features. Arrive is conducting short-term deployments between logistics companies and health-care partners now, according to a company spokesperson.
The MaaS solution has a pretty high cool factor. And the common-sense best practices just seem like solid advice. Maybe combining both is the key to a more secure last mile—during peak shipping season and throughout the year as well.