Large products or small, high volume or not so high?there are automated sortation applications available. But choose with care?you'll be living with your choices for years to come.
Peter Bradley is an award-winning career journalist with more than three decades of experience in both newspapers and national business magazines. His credentials include seven years as the transportation and supply chain editor at Purchasing Magazine and six years as the chief editor of Logistics Management.
Watching a well-designed sortation system in action is endlessly fascinating. Products merge into the induction area and line up like well-drilled soldiers, jump onto the sort conveyor where they speed along until some unseen signal causes them to veer off to the takeaway chute. It's mesmerizing to watch, and a wonder that somehow some underlying software knows where each product is headed and directs it to the right place.
Of course, as with an elegant ballet, all that fluid and seemingly effortless movement is the result of plenty of sweat and preparation. What makes it work so well is carefully laid groundwork and substantial investment.
Sortation systems can offer enormous productivity gains to distribution centers with volumes as low as 30 cartons a minute or so. The trick is, first, determining if automated sortation is the way to go; second, choosing the right system—or set of systems—for a particular operation; and finally, taking the time to make sure it works the way it's supposed to work.
The choices for distribution have expanded in several ways in recent years as a result of technological advances. Today, there are systems that can handle items as small as a lipstick tube and others that can accommodate hefty cartons. The variety of items that can be handled by a single system has expanded as well. Specialized systems can fit in smaller footprints, making sortation an option for a greater number of facilities. And sortation is being used in a greater number of operations in the distribution center than was the case not too many years ago.
"When I first got into this business, we sold a lot of shipping sorters," says Brené Tymensky, vice president of design engineering for Fortna, a systems integrator. "Now we sell a lot for replenishment, we sell sorters for packing lanes, for print-and-apply lanes and for special operations like carton sealing or dunnage fill and sealing. I'm seeing more and more sorters used for direct-to-customer returns, sorting goods back into the active pick. I've even seen a sort system for putaway."
Adds Ken Ruehrdanz, business strategy Siemens Dematic, "Automated sortation systems in the distribution center can be made more efficient by allowing the sorter subsystem to provide multiple functions. For example, a cross-belt sorter could accommodate sortation required for returned merchandise as well as receiving, order consolidation and shipping."
Dean Starovasnik, a solution development manager for Peach State Integrated Technologies, also teaches seminars on sortation topics in association with Georgia Tech's Logistics Institute. He says sorting technology has advanced rapidly over the past decade. "We're seeing sorters in the 600 to 700 feet-per-minute range. You can get a 300-carton rate out of that. That's a twofold increase over the last six to eight years. And reliability has gone hand in hand with that. The manufacturers recognize that it's the heart of a shipping business and cannot afford to go down."
Tymensky says that technological developments such as the introduction of variable frequency drives have opened up the potential of sortation to more users. Both Tymensky and Starovasnik cite the development of narrow belt sorters and small item sorters as important contributions to sorting technology.
Hands off
The potential for highly automated sortation is demonstrated by the distribution center operated by the German direct-to-consumer retailer Klingel, based in Pforzheim, Germany, and serving customers in Germany, Belgium, the Netherlands and Austria.
The highly automated system can sort 10,000 items an hour to packing stations. The cross-belt sorter, designed by Siemens Dematic, first delivers an appropriately sized carton from one of eight carton erectors to one of 100 packing stations. Once the cartons are in place, the system inducts products, which are diverted into the waiting cartons. Then the system takes the cartons away to a case sealer and label applicator. Peak output of the system, according to Siemens Dematic, is 5,000 cartons per hour.
Another, Phillips-Van Heusen, a large apparel business that distributes several other brands as well, recently completed a sortation project at its Jonesville, N.C., DC that was aimed at substantially improving productivity and volume to serve both its outlet stores and its retail customers. A particular challenge was the mix of products, some in polybags, some in boxes, with a variety of weights and handling characteristics. The company selected a Mantissa system and Hytrol conveyor that can sort 12,000 items per hour to more than 500 destinations. The system included a newly designed takeaway chute, dubbed Aardvark by Mantissa, that could handle the full array of items delivered by the tilt-tray sorter.
But getting to that point takes substantial preparation and coordination both with potential suppliers and an internal team.
More homework? Afraid so
Businesses often consider automated sortation when their growth leaves their existing fulfillment system unable to keep up. Starovasnik says, "The first questions to ask are, Do you need sortation? What are you trying to accomplish? Can it be handled manually?"
Next comes an analysis of the products involved and their handling characteristics. Tymensky points out that products for sortation must be readily identifiable by an auto ID system. "Do you have a system to identify the product and make the sort decision?" he asks. That's important because the technological brain that runs the system must rapidly identify every product and know its destination.
Volume is a critical determinant in whether automated sortation makes sense for an operation, as well as what technology to select. "The lower the rate, the harder the justification," Tymensky says. In general, he explains, rates of about 30 cartons a minute are at the low end of sortation systems. "At 30 to 70 cartons per minute, the justification is easier. Above 70 cartons per minute, usually sortation's justified."
Starovasnik says, "Once you've decided that automated sortation is a requirement, the next question is, What is it that you are sorting? What are the items' dimensions and weights? How heavy and small are they? Smaller items sometimes drive decisions. It's harder to sort small things." He adds that the discussion should also cover what items might not be included in an automated sort, either because their handling characteristics make it too difficult or because they are slow movers.
Tymensky agrees. "The key driver is the makeup of the product," he says. For instance, if sorting small parcels or envelopes, the solution may be a tilt-tray or cross-belt sorter rather than a shoe sorter.
Then come questions on the speed required. Again, that requires a detailed look at the operations. Starovasnik says, "Are you trying to ship parcels that all ship in the last hour, or are you shipping LTL and can scan and sort all day? If you're shipping 2,000 cartons but only during an hour a day, that's a lot different from shipping 2,000 cartons over the whole day."
Tymensky adds, "Rate is always an issue.You look at it not as an average, but when the business occurs. If you do a lot of pre-picks and holds and release at the end of the day to hit cutoffs, even though your average is low, you need a high-rate system."
An important part of the discussion is projected volumes for several years out. "Most sortation systems don't pay for themselves in the first year," Starovasnik says. "Most are designed for five to seven years— that's our standard."
Peak shipping volumes versus average volume are another consideration, Starovasnik says. If a peak rate is a large multiple of average rates, it may make more sense to staff up for peaks rather than build a system to handle it. "Otherwise, you're sorting air," he says. But he adds that some businesses, where peak season is crucial to annual profitability, may opt for a system to handle those volumes. So business strategy is an important component of the decision.
The sum of the parts
The sortation system does not act alone, of course, and once a goal is set for sort speed, it has implications for picking, for the induction system and for the takeaway system. It also affects the technology that drives all those systems—the sort controller and the way it receives and manages data from the warehouse management system. The sort controller, says Tymensky, "makes all the difference in the world."
Merge and induction systems account for a substantial portion of the cost, and the faster the system moves, the pricier those can get. "So much is affected by which sorter you choose, what tool you're using, you might as well be asking how you should design the building," Starovasnik asserts.
Tymensky says, "When I think of sortation, I think of it being all encompassing. In the early days, when we thought about high-rate sorters, you couldn't feed them fast enough or take away fast enough. You have to think of them as systems."
"The speeds and product types make up a matrix," adds Starovasnik. The more variety and the higher the speed, the higher the cost. Conversely, he says, "If you reduce the variety or the speed, you can reduce the cost."
While the primary driver for automated sortation is productivity, Tymensky points out that the systems yield other benefits as well. "Automated sortation allows more QA checks," he says. "You can check weights against anticipated weights, check shipping labels—you have quality control and higher accuracy.
"The other thing is, if you're doing mail or parcel sortation, it allows for a more finite sort. Automatic sortation allows route-stop sorting or segregation by product types." For instance, a grocery DC can sort by frozen, cooler or dry groceries, or sort so that fragile items arrive to be stacked on the top of a pallet.
Tymensky also says that a sortation system can provide benefits in picking processes that feed into it. "You can do a better batch pick," he says. "You can deliver a large quantity of an SKU to the end of the sorter. It really adds flexibility to your pick options."
The analysis, preparation and investment required in a sortation system means that a sortation project takes many months from the outset to completion.And it also means involvement of a team that starts with executive leadership and includes operations management, information technology specialists, engineering, and on to the supervisory level. It might also include IT suppliers, such as the WMS provider.
The projects are complex, and the effort required should be understood at the outset. One manager, who oversaw a multiyear project, told his system supplier, "The system, though still officially in start-up, is going well. But I have to say that pulling it off, making it a success, was the most significant challenge I've ever faced."
Logistics real estate developer Prologis today named a new chief executive, saying the company’s current president, Dan Letter, will succeed CEO and co-founder Hamid Moghadam when he steps down in about a year.
After retiring on January 1, 2026, Moghadam will continue as San Francisco-based Prologis’ executive chairman, providing strategic guidance. According to the company, Moghadam co-founded Prologis’ predecessor, AMB Property Corporation, in 1983. Under his leadership, the company grew from a startup to a global leader, with a successful IPO in 1997 and its merger with ProLogis in 2011.
Letter has been with Prologis since 2004, and before being president served as global head of capital deployment, where he had responsibility for the company’s Investment Committee, deployment pipeline management, and multi-market portfolio acquisitions and dispositions.
Irving F. “Bud” Lyons, lead independent director for Prologis’ Board of Directors, said: “We are deeply grateful for Hamid’s transformative leadership. Hamid’s 40-plus-year tenure—starting as an entrepreneurial co-founder and evolving into the CEO of a major public company—is a rare achievement in today’s corporate world. We are confident that Dan is the right leader to guide Prologis in its next chapter, and this transition underscores the strength and continuity of our leadership team.”
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."