David Maloney has been a journalist for more than 35 years and is currently the group editorial director for DC Velocity and Supply Chain Quarterly magazines. In this role, he is responsible for the editorial content of both brands of Agile Business Media. Dave joined DC Velocity in April of 2004. Prior to that, he was a senior editor for Modern Materials Handling magazine. Dave also has extensive experience as a broadcast journalist. Before writing for supply chain publications, he was a journalist, television producer and director in Pittsburgh. Dave combines a background of reporting on logistics with his video production experience to bring new opportunities to DC Velocity readers, including web videos highlighting top distribution and logistics facilities, webcasts and other cross-media projects. He continues to live and work in the Pittsburgh area.
If you're a DC manager feeling the heat to hold down lift-truck costs, you've probably tried the usual routes: installing fleet management software, cutting parts inventories or deferring maintenance or new truck purchases. But you may have overlooked one of the most effective avenues to reducing fleet costs: hiring an outside fleet management firm. It may not sound like the last word in cost cutting, but unless fleet management is one of your core competencies, calling in the experts could save you a lot of money. "We can guarantee a 15-percent savings over [our customers'] current lift truck costs. And in most cases customers can save more than that," says Warren Eck, vice president of Yale Fleet and Financial Services.
Take the case of the Kellogg Co. It's been a little over a year and a half since Kellogg launched its lift truck fleet management program, and the cereal maker is already seeing results. For one thing, Kellogg reports that its costs have dropped by more than 15 percent. For another, it has a much better handle on its rolling stock, which includes anything with wheels and a motor that is used inside a facility. When the program began, the company had documents on only 150 units in its extensive fleet. That sounds like a pretty good record until you realize that Kellogg's fleet consists of more than 800 lift trucks, reach trucks, turret trucks and motorized pallet jacks, which left about 650 vehicles "undocumented."
Understanding what you have and what it costs you is really the first step in establishing a good fleet management program. "Many customers do not know what they spend on their equipment," says Stan Garrison, fleet account manager for Hyster Co. "Until they do an in-depth study of their fleet, they cannot understand what savings can be achieved."
Not only are there substantial financial rewards to good fleet management, but there are other kinds of benefits as well. These include using the right equipment for the task, better use of labor and improved traffic flow. Furthermore, equipment used in fleet management programs is normally newer and better maintained than other equipment, which means higher reliability, less down time and improved employee morale.
Most major vendors of lift trucks provide fleet management services that include consulting, leasing programs and vehicle maintenance. Crown Equipment Corp.'s FleetSTATS, for example, is an acronym for what if offers: service, tracking, accounting and tactical support. The programs are almost always custom-designed to fit the client's specific needs. "We help the customer understand his own spend," says Steve Meyers II, fleet services support manager for Crown Equipment Corp. Says Greg Lao, fleet management business manager for Toyota Material Handling USA, "Fleet management is not done with a cookie cutter. Every customer is different." In Kellogg's case, for example, Toyota provides its client with a dedicated fleet management person who assists with new lift truck acquisitions. His role is to work with Kellogg management and logistics personnel to determine the best vehicle for each application.
Off to a good start
A good fleet management program begins with an analysis of current fleet operations. In establishing a management program for their customers, the major lift truck suppliers typically conduct an examination of each client's facility operations. This includes rack layout, product flow and traffic patterns.
"We also analyze how the trucks are used in the warehouse," says Edgar Warriner, director of national and major accounts for Raymond Corp. "Is each truck being utilized to its full potential and is it the right truck for the job?"
That preliminary evaluation will also consider the average weights of loads and whether the vehicles can lift to the needed height. The assessment team will also weigh such matters as whether the forks are long enough for the product being handled, when product damage is most likely to occur and whether replacing certain vehicles with others might eliminate double handling. Meyers explains that a national program can help customers see their spend on a national and local level, right down to the cost of operating a specific vehicle.
For Kellogg, at least, the effort has paid off. Since launching its fleet management program, Kellogg has reduced its overall fleet by eliminating older vehicles that were chewing up maintenance dollars.
It has also added more than 250 new leased vehicles that are more efficient and better suited to their tasks. Why lease? "We prefer to lease instead of owning vehicles because it forces a rotation of equipment," says David Fry, Kellogg's operations procurement manager. "Leasing allows you to calculate the cost of ownership over a defined period of time and know what to expect. Our goal is to pick the correct lease for the life cycle of the unit, based on historical data."
Kellogg is not alone. Most companies that contract out their lift truck fleet management lease some, if not all, of their equipment. There are significant advantages to leasing. Often, it's easier to convince the financial people to approve a five- to seven-year lease than authorize a capital expenditure. Leases normally can be written off as expenses instead of having to be depreciated over longer periods. If needs change, a user is not stuck with a vehicle no longer suited to the task. Leasing also allows users to update their fleets easily, taking advantage of advances in lift truck design. Following the preliminary evaluation of facility processes and applications, trucks are assigned to the various tasks at hand. At this stage, aging vehicles are oftentimes replaced with newer, more efficient and economical units.
An ongoing process
The evaluation process does not stop there, however. Monitoring software allows ongoing analysis of operations, tracking factors such as miles driven by each truck, the number of lifts performed, the cost of operating per hour, driving patterns within the facility and repairs done on trucks.
"The software can also help managers see what is being damaged to evaluate if there are changes needed in the processes, such as if a lot of mirrors are being broken or there is damage caused from running into racks," says Toyota's Lao.
As for what happens if, say, a mirror is knocked off, most fleet management programs include a maintenance contract that covers needed repairs and preventive maintenance. While most repair work is billed per incident, a growing trend sees users paying a flat fee that includes all needed repairs and places greater emphasis on preventative maintenance.
"Customers are looking to squeeze everything they can out of their fleets. There are no spare vehicles. Good preventive maintenance is critical," notes Raymond's Warriner.
Yale's Eck agrees, adding that by scheduling regular preventative maintenance, you can take advantage of slower periods to perform service—maintaining vehicles when it is convenient and not simply when something breaks.
Hiring a third party to oversee maintenance can reduce headaches substantially, as Kellogg will attest. Kellogg's fleet is spread out among several factories, seven large distribution centers and 49 direct-to-store facilities. To coordinate its maintenance program, the company hired a third party, Power Products of Kansas City, which arranges for needed repairs and preventative maintenance. Toyota dealers located near Kellogg's facilities perform most of the maintenance tasks. "Our repair costs have gone down since we began using a third party to manage our maintenance," notes Kellogg's Fry.
Like Kellogg, the majority of today's lift truck owners outsource their maintenance. This allows them to focus on their core functions while reducing internal maintenance staffs and eliminating the need for most on-site parts storage.
Since hiring Toyota to manage its fleet, Fry says, Kellogg has exceeded its cost-saving targets of nearly 15 percent. And, as in all good management programs, the savings should continue from year to year. "Good fleet management is not just about what can be saved today," says Eck, "but how you can deliver continuous improvement."
Logistics real estate developer Prologis today named a new chief executive, saying the company’s current president, Dan Letter, will succeed CEO and co-founder Hamid Moghadam when he steps down in about a year.
After retiring on January 1, 2026, Moghadam will continue as San Francisco-based Prologis’ executive chairman, providing strategic guidance. According to the company, Moghadam co-founded Prologis’ predecessor, AMB Property Corporation, in 1983. Under his leadership, the company grew from a startup to a global leader, with a successful IPO in 1997 and its merger with ProLogis in 2011.
Letter has been with Prologis since 2004, and before being president served as global head of capital deployment, where he had responsibility for the company’s Investment Committee, deployment pipeline management, and multi-market portfolio acquisitions and dispositions.
Irving F. “Bud” Lyons, lead independent director for Prologis’ Board of Directors, said: “We are deeply grateful for Hamid’s transformative leadership. Hamid’s 40-plus-year tenure—starting as an entrepreneurial co-founder and evolving into the CEO of a major public company—is a rare achievement in today’s corporate world. We are confident that Dan is the right leader to guide Prologis in its next chapter, and this transition underscores the strength and continuity of our leadership team.”
The New York-based industrial artificial intelligence (AI) provider Augury has raised $75 million for its process optimization tools for manufacturers, in a deal that values the company at more than $1 billion, the firm said today.
According to Augury, its goal is deliver a new generation of AI solutions that provide the accuracy and reliability manufacturers need to make AI a trusted partner in every phase of the manufacturing process.
The “series F” venture capital round was led by Lightrock, with participation from several of Augury’s existing investors; Insight Partners, Eclipse, and Qumra Capital as well as Schneider Electric Ventures and Qualcomm Ventures. In addition to securing the new funding, Augury also said it has added Elan Greenberg as Chief Operating Officer.
“Augury is at the forefront of digitalizing equipment maintenance with AI-driven solutions that enhance cost efficiency, sustainability performance, and energy savings,” Ashish (Ash) Puri, Partner at Lightrock, said in a release. “Their predictive maintenance technology, boasting 99.9% failure detection accuracy and a 5-20x ROI when deployed at scale, significantly reduces downtime and energy consumption for its blue-chip clients globally, offering a compelling value proposition.”
The money supports the firm’s approach of "Hybrid Autonomous Mobile Robotics (Hybrid AMRs)," which integrate the intelligence of "Autonomous Mobile Robots (AMRs)" with the precision and structure of "Automated Guided Vehicles (AGVs)."
According to Anscer, it supports the acceleration to Industry 4.0 by ensuring that its autonomous solutions seamlessly integrate with customers’ existing infrastructures to help transform material handling and warehouse automation.
Leading the new U.S. office will be Mark Messina, who was named this week as Anscer’s Managing Director & CEO, Americas. He has been tasked with leading the firm’s expansion by bringing its automation solutions to industries such as manufacturing, logistics, retail, food & beverage, and third-party logistics (3PL).
Supply chains continue to deal with a growing volume of returns following the holiday peak season, and 2024 was no exception. Recent survey data from product information management technology company Akeneo showed that 65% of shoppers made holiday returns this year, with most reporting that their experience played a large role in their reason for doing so.
The survey—which included information from more than 1,000 U.S. consumers gathered in January—provides insight into the main reasons consumers return products, generational differences in return and online shopping behaviors, and the steadily growing influence that sustainability has on consumers.
Among the results, 62% of consumers said that having more accurate product information upfront would reduce their likelihood of making a return, and 59% said they had made a return specifically because the online product description was misleading or inaccurate.
And when it comes to making those returns, 65% of respondents said they would prefer to return in-store, if possible, followed by 22% who said they prefer to ship products back.
“This indicates that consumers are gravitating toward the most sustainable option by reducing additional shipping,” the survey authors said in a statement announcing the findings, adding that 68% of respondents said they are aware of the environmental impact of returns, and 39% said the environmental impact factors into their decision to make a return or exchange.
The authors also said that investing in the product experience and providing reliable product data can help brands reduce returns, increase loyalty, and provide the best customer experience possible alongside profitability.
When asked what products they return the most, 60% of respondents said clothing items. Sizing issues were the number one reason for those returns (58%) followed by conflicting or lack of customer reviews (35%). In addition, 34% cited misleading product images and 29% pointed to inaccurate product information online as reasons for returning items.
More than 60% of respondents said that having more reliable information would reduce the likelihood of making a return.
“Whether customers are shopping directly from a brand website or on the hundreds of e-commerce marketplaces available today [such as Amazon, Walmart, etc.] the product experience must remain consistent, complete and accurate to instill brand trust and loyalty,” the authors said.
When you get the chance to automate your distribution center, take it.
That's exactly what leaders at interior design house
Thibaut Design did when they relocated operations from two New Jersey distribution centers (DCs) into a single facility in Charlotte, North Carolina, in 2019. Moving to an "empty shell of a building," as Thibaut's Michael Fechter describes it, was the perfect time to switch from a manual picking system to an automated one—in this case, one that would be driven by voice-directed technology.
"We were 100% paper-based picking in New Jersey," Fechter, the company's vice president of distribution and technology, explained in a
case study published by Voxware last year. "We knew there was a need for automation, and when we moved to Charlotte, we wanted to implement that technology."
Fechter cites Voxware's promise of simple and easy integration, configuration, use, and training as some of the key reasons Thibaut's leaders chose the system. Since implementing the voice technology, the company has streamlined its fulfillment process and can onboard and cross-train warehouse employees in a fraction of the time it used to take back in New Jersey.
And the results speak for themselves.
"We've seen incredible gains [from a] productivity standpoint," Fechter reports. "A 50% increase from pre-implementation to today."
THE NEED FOR SPEED
Thibaut was founded in 1886 and is the oldest operating wallpaper company in the United States, according to Fechter. The company works with a global network of designers, shipping samples of wallpaper and fabrics around the world.
For the design house's warehouse associates, picking, packing, and shipping thousands of samples every day was a cumbersome, labor-intensive process—and one that was prone to inaccuracy. With its paper-based picking system, mispicks were common—Fechter cites a 2% to 5% mispick rate—which necessitated stationing an extra associate at each pack station to check that orders were accurate before they left the facility.
All that has changed since implementing Voxware's Voice Management Suite (VMS) at the Charlotte DC. The system automates the workflow and guides associates through the picking process via a headset, using voice commands. The hands-free, eyes-free solution allows workers to focus on locating and selecting the right item, with no paper-based lists to check or written instructions to follow.
Thibaut also uses the tech provider's analytics tool, VoxPilot, to monitor work progress, check orders, and keep track of incoming work—managers can see what orders are open, what's in process, and what's completed for the day, for example. And it uses VoxTempo, the system's natural language voice recognition (NLVR) solution, to streamline training. The intuitive app whittles training time down to minutes and gets associates up and working fast—and Thibaut hitting minimum productivity targets within hours, according to Fechter.
EXPECTED RESULTS REALIZED
Key benefits of the project include a reduction in mispicks—which have dropped to zero—and the elimination of those extra quality-control measures Thibaut needed in the New Jersey DCs.
"We've gotten to the point where we don't even measure mispicks today—because there are none," Fechter said in the case study. "Having an extra person at a pack station to [check] every order before we pack [it]—that's been eliminated. Not only is the pick right the first time, but [the order] also gets packed and shipped faster than ever before."
The system has increased inventory accuracy as well. According to Fechter, it's now "well over 99.9%."